- Leads, develops, and oversees the execution of the organization’s communication plans- Recruits, hires, and manages communications consultants/ agency partners - Maintains relationships with corporate partners and investors, and serves as the point of contact for all corporate communications and partnership- Oversees the development and execution of the organization’s digital media strategy, including video assets- Manages all media relations efforts and materials, serves as… Show more - Leads, develops, and oversees the execution of the organization’s communication plans- Recruits, hires, and manages communications consultants/ agency partners - Maintains relationships with corporate partners and investors, and serves as the point of contact for all corporate communications and partnership- Oversees the development and execution of the organization’s digital media strategy, including video assets- Manages all media relations efforts and materials, serves as the point of contact for the press- Manages communications guardrails, DEI messaging, and develops tools for partners, media, and community members informing them on ways to communicate with dignity- Coordinates with leadership to develop internal communications tools and messaging- Writes scripts, talking points, and speeches and annual report content Show less

Collaborates with small and large businesses to provide strategic and creative communications support ranging from strategic plans, crisis management, media training, and media relations

We're on a mission to create allergen-friendly snacks with organic, vegan, and approachable ingredients. We sell direct to consumer and collaborate with large corporations for events, special projects, and wholesale orders. Try our delicious snacks at EatProjectPop.com.Featured in: ESSENCE, Forbes, Parade, Variety, and morePartners: Netflix, Calm App, TikTok, Lionsgate, and more

Contributing Writer: Orlando Magazine, CleverGirlFinance.com, Orlando Weekly, BabesWhoHustle.com, MajorCreates.com, TastyChomps.com, SporkOrlando.comSpeaker: CreativeMornings Orlando, Orlando Tech Week, Food & Wine Conference, WICCD, ORL Food Lab

Day-to-Day Work at Sachs Media Group - Developed the strategy and handled execution of integrated marketing plans for clients, while collaborating with internal teams and external vendors/contractors - Spearheaded local/national media relations and training of subject matter experts for media interviews - Aided clients with issues and crisis management, including prevention planning, counsel, and messaging - Researched and conducted outreach for new client leads, and supported… Show more Day-to-Day Work at Sachs Media Group - Developed the strategy and handled execution of integrated marketing plans for clients, while collaborating with internal teams and external vendors/contractors - Spearheaded local/national media relations and training of subject matter experts for media interviews - Aided clients with issues and crisis management, including prevention planning, counsel, and messaging - Researched and conducted outreach for new client leads, and supported with RFPs and new business pitches - Led staff and intern hiring and manages regional office operations- Tracked and reported on media activities and results Highlights- Ideated and helped execute Sonny’s BBQ’s 50th Anniversary campaign, which included a robust social influencer campaign, a mailer, and charitable component. Secured coverage in Forbes, FSR, Nation’s Restaurant News, and CNBC- Spearheaded media relations for a research-based, national holiday food safety campaign that featured digital media, media outreach, and an influencer campaign that resulted in 500+ million impressions via coverage in Better Homes & Gardens, Eater, EatingWell, and syndication via FOX and NBC stations- Assisted in the planning and rollout of Carnival Corporation’s three cable TV series and onsite media relations at the Consumer Electronics Show, where the brand hosted the keynote presentation and a week-long exhibit - Managed disaster relief PR and community relations immediately following Hurricane Michael and Hurricane Irma for a food nonprofit, and developed op-eds, PSAs, and garnered media coverage in Saveur, Miami Herald, Tallahassee Democrat, and more - Coordinates PR/activations for Amazon’s multiple fulfillment centers located in Jacksonville, Orlando, Tampa, and Miami to foster community partnerships and showcase the company’s commitment to the areas it operates in Show less

Highlights - Created and moderated Rockaway PR’s first-ever industry panel series, which served as a lead-generation tool and a way to maintain market positioning - Managed the publicity and marketing teams for the MatzoBall, one of the nation’s largest singles’ events, in 10 cities simultaneously for three consecutive years and increased ticket sales by 20% each year- Coordinated PR for Pencils of Promise’s charity gala alongside a team of four associates and garnered more than… Show more Highlights - Created and moderated Rockaway PR’s first-ever industry panel series, which served as a lead-generation tool and a way to maintain market positioning - Managed the publicity and marketing teams for the MatzoBall, one of the nation’s largest singles’ events, in 10 cities simultaneously for three consecutive years and increased ticket sales by 20% each year- Coordinated PR for Pencils of Promise’s charity gala alongside a team of four associates and garnered more than 20 national and international media outlets and raised more than $1 million- Led the PR for 4 Rivers Smokehouse for six years and assisted in the growth of the brand from one smokehouse to dozens of locations spanning the South, along with thought leadership, community relations, and the launch of mail-order products and one of the Southeast’s most prominent events, Cows ‘n Cabs Day-to-Day Work at Rockaway PR- Served as the market leader and supervisor for Orlando-based staff members- Developed and oversaw the execution of all PR campaigns and social media plans - Planned, coordinated, and executed FAM trips, small and large-scale events, and photoshoots - Researched and secured new projects and retainer clients to expand the company’s Central Florida presence Show less