Cindy White
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Cindy White Email & Phone Number

Senior Director of Ecommerce at Rappahannock Goodwill Industries
Location: Culpeper, Virginia, United States 9 work roles 2 schools
2 work emails found @plowandhearth.com 6 phones found area 703, 540, 434, 482, and 800 LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

Contact Signals · 2 work emails · 6 phones

Work email c****@plowandhearth.com
Direct phone (703) ***-****
LinkedIn Profile matched
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Role
Senior Director of Ecommerce
Location
Culpeper, Virginia, United States

Who is Cindy White? Overview

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Quick answer

Cindy White is listed as Senior Director of Ecommerce at Rappahannock Goodwill Industries, based in Culpeper, Virginia, United States. AeroLeads shows a work email signal at plowandhearth.com, phone signal with area code 703, 540, 434, 482, 800, and a matched LinkedIn profile for Cindy White.

Cindy White previously worked as Owner/Photographer at Cindy White Photography and Senior Ecommerce Marketing Manager at Plow & Hearth. Cindy White holds Business Administration from Northern Virginia Community College.

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Email format at Rappahannock Goodwill Industries

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{first_initial}{last}@plowandhearth.com
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AeroLeads found 2 current-domain work email signals for Cindy White. Compare company email patterns before reaching out.

Profile bio

About Cindy White

Results-driven digital marketing leader with over 20 years of expertise with multi-million dollar retailers. Recognized as an industry leader in customer retention strategies, marketing automation, onsite messaging, search, and merchandising. A problem solver who combines data-driven insights with customer needs.Specialties: - Marketing Automation (Email Marketing & SMS)- Customer Relationship Management (CRM)- Customer Retention- Onsite Search and Merchandising- AI Use and Adoption- A/B Testing- Developing Digital Strategies- Customer Segmentation & Personalization Strategies- Driving Revenue and Profit- Website Strategy & Design- Influential Authentic Communication- Creative Thinking- Team Building & Problem Solving- Collateral Development - Trade Shows/Events/Conferences - Establishment and Maintenance of Vendor/Client Relations - Advertising and Promotional Strategies- Brand Development- Product Positioning

Listed skills include Email Marketing, E Commerce, Marketing Strategy, Advertising, and 19 others.

Current workplace

Cindy White's current company

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Rappahannock Goodwill Industries
Rappahannock Goodwill Industries
Senior Director of Ecommerce
AeroLeads page
9 roles

Cindy White work experience

A career timeline built from the work history available for this profile.

Owner/Photographer

Current
Cindy White Photography

Cindy White Photography is a one of Culpeper and Northern Virginia's most sought after newborn, baby, child and family photographers. Having photographed hundreds of babies, kids and families, Cindy's relaxed, personable and customized approach makes her a top choice for families when looking for pictures. Her goal for each and every session is to provide clients with beautiful portrait art to showcase throughout their homes.

Jun 2010 - Present

Senior Ecommerce Marketing Manager

Madison, Virginia, Us

* Lead and manage teams responsible for email, SMS, and onsite merchandising strategies for four Direct-to-Consumer (D2C) catalog and online retail brands.* Enhanced email automation programs, increasing email revenue by 25% in 3 years.* Launched and managed the SMS channel, providing $2M in incremental revenue.* Initiated the selection and implementation of a new AI-powered onsite search, merchandising, and recommendations tool, which increased efficiency by 25%, reduced zero search percentages by 95%, and increased add-to-cart rates by 2%.* Develop and execute strategies for the categorization of 20,000 products, ensuring optimal presentation and organization.* Collaborate across departments, including merchandising, product development, paid digital, photography, and creative, to align strategic seasonal sales objectives and customer needs.* Conduct e-commerce monthly executive and cross-departmental meetings to share business performance, key KPIs, and strategic insights.* Plan and manage e-commerce promotion strategy to drive business and customer retention.* Achieved statistically significant AB tests that would produce an additional $300K in annual onsite revenue.

Feb 2017 - Jul 2024

Email Marketing Manager

Madison, Virginia, Us

* Propelled sales through targeted email campaigns across catalog, online, and retail channels.* Developed and planned strategic initiatives for more than eighty email campaigns monthly, spanning six brands.* Collaborated closely with all departments and key stakeholders to implement high-level strategies, ensuring alignment across the organization.* Directed and managed a team consisting of two production coordinators, graphic designers, copywriters, and product merchandisers, overseeing the seamless execution of email campaigns.* Achieved a 20% increase in email revenue within the initial two years.* Grew website email acquisition signups by 54% in year one.* Drove a 158% increase in mobile revenue generated through email campaigns, showcasing adaptability to evolving consumer trends and preferences.

Jan 2011 - Feb 2017

Ecommerce Marketing Specialist

Madison, Virginia, Us

Oct 2010 - Jan 2011

Internet New Home Consultant (Inhc)

Miami, Fl, Us

* Manage and generate community interest via the internet into qualified sales traffic.* Coordinate with onsite New Home Consultants and Marketing team to insure a complete customer experience.* Generate community interest and branding through email and various social media campaigns Web 2.0.* Accomplishment: Over ten million dollars in sales during the first eleven months of employment.

Jan 2009 - Aug 2010

Email Campaign Manager

Us

* Manage approximately thirty-five million customized emails for both Staple® and Kraft®, domestic and international accounts, on a weekly basis.* Maintain detailed records to ensure accuracy on twenty-five plus email campaigns per week, across 3 international divisions.* Manage client projects, requests and expectations.* Product database maintenance, such as product entry, image editing and addition, URL modifications, copy accuracy and overall ensuring the integrity of the clients product data.* Construct email campaigns, to include: subject lines, URL tracking codes (Coremetrics), segmentation variables, applying appropriate email templates, integrating data elements, troubleshooting data issues related to the campaign, sending samples, reviewing samples for accuracy, and conduct assurance checks.* Communicate daily with client to prepare and execute campaigns on time and with accuracy.* Work with internal teams, manage deadlines and troubleshoot any issues to ensure delivery of email campaigns.

Aug 2007 - Nov 2008

Marketing/New Home Specialist

Reston, Va, Us

* Directly responsible for all incoming community inquiries, via phone, email and website and generating qualified traffic to sales offices.* Directly responsible for managing the development of community collateral including floorplans, siteplans, and digital renderings with architects and engineers.* Creation and maintenance of community inquiry database, realtor database, and personal homeowner database.* Worked directly with IT Department in creation of an online database and customer outreach system.* Directly responsible for website maintenance and accuracy.* Responsible for the set-up, maintenance, and tear-down of community sales centers including: trailers, model homes, landscaping, signage, utility connection, marketing materials, etc.

Apr 2003 - Aug 2007

Data Validation Specialist

Alexandria, Virginia, Us

• Analysis and validation of daily patent and trademark image feeds.• Conduct research to determine patent and trademark data trends.• Development and maintenance of the database system used to store and retrieve all production records containing the image Tagged Image File Format (TIFF) files of the trademark and patent data.

Sep 2002 - Apr 2003
2 education records

Cindy White education

Business Administration

Northern Virginia Community College

Marketing

George Mason University
FAQ

Frequently asked questions about Cindy White

Quick answers generated from the profile data available on this page.

What company does Cindy White work for?

Cindy White works for Rappahannock Goodwill Industries.

What is Cindy White's role at Rappahannock Goodwill Industries?

Cindy White is listed as Senior Director of Ecommerce at Rappahannock Goodwill Industries.

What is Cindy White's email address?

AeroLeads has found 2 work email signals at @plowandhearth.com for Cindy White at Rappahannock Goodwill Industries.

What is Cindy White's phone number?

AeroLeads has found 6 phone signal(s) with area code 703, 540, 434, 482, 800 for Cindy White at Rappahannock Goodwill Industries.

Where is Cindy White based?

Cindy White is based in Culpeper, Virginia, United States while working with Rappahannock Goodwill Industries.

What companies has Cindy White worked for?

Cindy White has worked for Rappahannock Goodwill Industries, Cindy White Photography, Plow & Hearth, Lennar, and Exmplar, Inc.

How can I contact Cindy White?

You can use AeroLeads to view verified contact signals for Cindy White at Rappahannock Goodwill Industries, including work email, phone, and LinkedIn data when available.

What schools did Cindy White attend?

Cindy White holds Business Administration from Northern Virginia Community College.

What skills is Cindy White known for?

Cindy White is listed with skills including Email Marketing, E Commerce, Marketing Strategy, Advertising, Brand Development, Direct Marketing, Marketing, and Online Advertising.

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