David Jones Email & Phone Number

Smyrna, Ga, Us

Victoria, Tx, Us

Serving as Lead Marketing Strategist at Building Brands Marketing (BBM), spearheading strategic marketing initiatives for clients across the Texas Gulf Coast region from Victoria to Katy. Leveraging over 25 years of business experience and expertise in:• Developing and implementing comprehensive marketing strategies aligned with client business objectives • Leading cross-functional teams to deliver integrated marketing solutions • Utilizing data-driven insights to optimize campaign performance • Creating sustainable growth strategies for diverse industry clients • Implementing cutting-edge digital marketing solutionsWorking closely with local and regional businesses to enhance their market presence through innovative marketing approaches, strategic planning, and results-driven campaigns. Specializing in helping organizations achieve their marketing goals while ensuring measurable ROI.

New York, New York, Us

• Assist nonprofits around the country with mission-critical projects to advance their mission and goals.• Projects include email marketing, social media management, integrated marketing communications, and strategy development.• Contributed approximately $10,381 through 4 engagements with nonprofit organizations

• Build landing pages and oversee the design of digital marketing funnel, A/B testing, conversion analytics and attribution.• Implement topic clustering to achieve keyword authority by using Labrika & Surfer SEO to optimize individual page content• Use SEO software to audit sites (Moz, Labrika, Surfer SEO, Site Guru)• Conduct on-site technical optimization: sitemaps, meta descriptions, page titles, H1 tags, OpenGraph & Schema syntax, alt text, image file names, etc.• Review HTML for Google Page Speed improvement opportunities.• Use Google Search Console, Moz, and Surfer SEO to do keyword research and content planning• Manually submit pages for indexing into Google

• Official life coach of Not Okay Bears, a mental health initiative focusing on autism acceptance.• Graduate of the Institute of Professional Excellence in Coaching school in Chicago, Illinois.• Licensed to conduct attitudinal assessments to identify engagement gaps and formulate action plans to overcome self-limiting obstacles within life coaching, leadership development, and employee engagement niches.• Incorporating the licensed 12 segment program, fully customizable for each client, based on the debrief from the assessment mentioned above. Segments include Dynamic Communication, Problem Solving, Seven Levels of Leadership, and High Energy Relationships, among others.

Tucker, Ga, Us

Aliso Viejo, Ca, Us

• Helped 16 business owners and CMOs integrate digital strategies into their online marketing plans. Personally manage 8 (5 are B2B and 3 are B2C).• Use Teamwork CRM & project management software.• Mentor KWSM Senior Copywriter and present to the entire company on funnel and landing page conversion rate optimization.• Developed organic SEO strategy in 2022 that saved client $12K+ in equivalent paid traffic in YoY.• Increased client's Google PageSpeed Insights Score from 33 to 99 in 3 months by optimizing WordPress website.• Within 2 months of account takeover, turn around underperforming SaaS client with organic and paid LinkedIn to exceed monthly enterprise lead goal by up to 600% each month from 0-1 leads per month to 5-7.• Use subject line A/B testing to create a remarketing campaign that results in 27.7% account average.• Drove client's highest conversions in a single month with tracked phone calls, form fills, and landing page conversions (55 vs. 15 YoY).• Create monthly strategy and analytics documents, updating tactics for cold email, employer branding, reputation management, SEO, email marketing, and social media marketing (P2P networking, content, and advertising)

PoochMates is a fresh pet food and herbal supplement subscription-model startup that offers restaurant-quality pet food made by Atlanta restaurant chefs.• Work with product management, marketing, sales, and customer service teams to improve the customer experience at every touchpoint in their journey from stranger to brand loyalist.• Design, build, and oversee customer experience testing to improve customer sentiment and user experience.• Create a customer loyalty program that focuses on customer retention and increased lifetime value• Collect feedback for product development from testimonials and influencers creating unboxing videos.

Palmetto, Florida, Us

• Helped marketing team rank #36 on Entrepreneur's 2021 lists for the "Top New Franchises" list for 2021 and #47 on Entrepreneur's "Franchise 500 Fastest Growing Franchises".• Review marketing collateral for FDA and FTC compliance.• Create a B2B wholesale account program with veterinarians, spas, clinics, and gyms.• Assist with company introduction in European market.• Lead outside sales and lead generation team.• Implement SMS marketing channel in response to COVID-19 pandemic.

Ottawa, On, Ca

• Provide product expertise across subscription services, wholesale functionality, and system integrations (inventory, ERP, manufacturing, billing, invoicing, etc).• Subscription system integrations across: Bold Subscriptions, Chargebee, Recharge, and Subbly.• Navigate what the client wants, needs, doesn’t need, and hasn’t asked for but should have.• Build customer journey in Shopify and integrate with CRM to maximize touchpoints.• Work with client teams to get branding, product information, and communications to build website.• Guide new clients through training, account configuration, and systems integration.• Wireframing of web development project.• Prospect, build, and maintain sales pipeline.

• Utilize consultative sales approach to assess customer and patient needs.• Provide assistance in incorporating products into a wellness lifestyle.• Implement inventory controls for Washington I-502 regulated cannabis products.

• Launch animal supplements (containing hemp-derived CBD) into North American market at conferences nationwide, such as SuperZoo, ACVIM, and Global Pet Expo, bringing in distribution and wholesale partners.• Conduct target audience analysis and coordinate key opinion leaders, social media, speaking events, email marketing, and print advertising to support specific sales activities.• Create training program for customer service, marketing, and sales teams to learn about new target audience and products.• Collaborate with internal teams to craft messaging, pull quotes, and leverage expertise from Board of Advisors, onstaff veterinarians, research and development team, customer service and sales departments.• Review and approve marketing materials (brochures, flyers, emails, blogs, social posts, etc) for FTC and FDA compliance.

Overland Park, Kansas, Us

• Became ranked #12 in Southeast United States in overall sales (Pinnacle Club Award Candidate).• Utilize consumer data to develop specific sales strategies.• Use consultative sales process to identify products and services to meet customer’s practical and lifestyle needs.

• Create meaningful relationships with members of the media and increase earned media list• Develop internal and external marketing communications plans, utilizing press conferences, newsletters, press releases, and email blasts• Own the organization’s portfolio of digital assets and/or offline marketing collateral. • Increase supporter growth 3,000% by implementing a customer relationship management system and a content management system.• Implement the organization’s first analytics package: Google Analytics, Mixpanel Analytics, Mouseflow Web Analytics

• Develop lead generation strategy for sales team.• Outbound calling and in-person visits to hospitals and clinics to educate billing department on insurance software solution.

• Audit website, develop SEO strategy, and implement Google Search best practices.• Create agency procedures for traffic management, creative briefs, user personas, advertising campaign references, website process checklist, wireframes, sales presentations, and product catalog.

• Establish the first local hotline in my area of responsibility for boaters to request a vessel examination.• Increase vessel examinations by 18% YOY by guaranteeing inspections without fear of arrest, ticket, or other penalties to improve boater safety.• Execute the USCG National Recreational Boating Safety Strategic Plan by collaborating between local marinas, stores, civic clubs, and other USCG units in the Division (North Florida / South Georgia).• Own National Safe Boating Week to support the area's 25,000 registered boaters.

Conversion Rate Optimization, Marketing

Hazard Analysis And Critical Control Point (Haccp) For Animal Feed

Animal Feed Gmps & Harpc

Foreign Supplier Verification Program

Eoc Management And Operations

Leadership Development

Philosophy

Education record