Steven Klein Email & Phone Number

Florida, United States

Hollywood, Fl

Interim Corporate Director of eCommerce/MarketingRegional Director, Sales & MarketingDevelop digital marketing campaigns, launching and deploying experiential, digital, social media, and content marketing strategies. Train and motivate our sales and catering teams to ensure group and transient goals are exceeded by collaborating with competitive marketing and sales performance objectives.Attend trade shows throughout the year, representing the company for both transient and group business.Drive Google Analytics to gain leverage on digital marketing initiatives and website production while managing SEO strategies.Engage with asset managers and owners to launch media plans, lead revenue meetings, monitor opening hotel campaigns, and to contract with marketing and PR agencies monthly, focusing on KPIs and maximizing revenues.Negotiate transient business and leisure account rates, while building long term relationships. Complete online digital footprint analysis of businesses not exceeding budgets. Editing these channels to capture more revenue and referrals of other websites.Initialize digital marketing and re-targeting campaigns with OTAs, Adara, Travelclick, Cendyn and with brand opportunities. I am Platform Plus certified with Marriott. for launching. Oversee social media campaigns to expand consumers knowledge of products and initiatives, while tracking ROI. Create target-specific landing pages for SEO and for a more personable sell and enhanced pagerank. Work directly with PR firms to launch pertinent information for our assets.

Marketing techniques applied to build your image & grow revenues, as the first time a customer sees you, it is your best chance to capture them. The world wide web isn't getting any smaller, so how do you look compared to your competition?Complete business online digital footprint analysis of assets not exceeding budgets. Task force initiatives at The Brazilian Court Hotel in Palm Beach, FloridaInitialize digital marketing campaigns with OTAs, re-targeting companies such as Adara, and with brand opportunities.Build mobile sites and analyze stats to ensure premium placement across all mobile platforms.

Define, identify, evaluate and execute opportunities for each business line. Work with managers to embellish regional strengths and opportunities from group pace, marketing plans, advertising, and budgets. Increased our most challenged hotel to grow 22% in revpar index by leveraging group & transient opportunities.Oversee 14 hotels in the South to leverage all brand initiatives to maximize pull through of these resources to be used at each hotel. Marriott, Renaissance, Westin, Holiday Inn, Hilton, and independent properties are all in my portfolio. Create, build & maintain marketing initiatives to segments not exceeding budgets.Initiated all new e-marketing and website partnering opportunities, providing new channels of revenue growth for each hotel from Flickr to Facebook to YouTube. Knowledge of Adobe Photoshop, Proshow Producer. Direct the creative development & production of internal and external communication collateral for all programs including brochures, ads, and all online & email content.

Bachelors, Restaurant/ Hotel Managment

Education record