Cody Hays Email and Phone Number
A winning marketing strategy meets at the intersection of data-driven campaigns & brand advocacy.With 5+ years of digital marketing and analytics experience, driving customer-centric initiatives and gathering key insights from data. I’ve expanded brand awareness, increased conversions, and grown engagement through developing strategies that focus less on broadcasting and more on the conversations created across all channels.As the owner of a multi-unit food truck brand, I expertly crafted our brand’s narrative. I translated those values into an effective go-to-market strategy generating $1M in revenue, 10k organic followers on social, and hundreds of 5-star reviews, establishing us as the market leader in a fast-growing industry.Since moving into Marketing Operations, I have enjoyed gathering and analyzing data to create personalized campaign strategies, trying new things to improve customer acquisition and engagement across various platforms, automating existing marketing processes, and creating content that reflects the brand’s values.Having taken an unconventional path in both career and life, I bring a unique perspective and a diverse skill set that allows me to effectively collaborate with cross-functional teams, develop people and processes, execute paid media strategies, and provide data-driven insights and creative solutions.
Guardian Litigation Group, Llp
View- Website:
- guardianlit.com
- Employees:
- 5
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Marketing ManagerGuardian Litigation Group, Llp Jan 2024 - PresentJacksonville, Florida, United States -
Marketing SpecialistSoliant May 2022 - Feb 2024Jacksonville, Florida, United States -
Digital Marketing InternApex Quality Assurance Jan 2022 - Mar 2022As a digital marketing intern, I was exposed to a variety of projects which allowed me to get hands-on experience. • Areas of focus included end to end management of sales funnels, ad campaigns (PPC), social media, and website UX design.• Conceptualized and implemented a marketing pipeline that integrated with their sales team.• Worked with analytical software including Google Adwords and Google Analytics. -
OwnerThe Blazin' Buffalo Mar 2018 - Jan 2022Jacksonville, Florida, United StatesSuccessfully launched and scaled a food truck brand in Jacksonville, establishing a strong presence with three thriving units in just three years. Demonstrated exceptional leadership skills in building and managing a winning brand that prioritized people, product, and process. Cultivated strong relationships with community influencers, suppliers, local business owners, team members, and customers.• Formulated and executed effective strategies for content creation, market penetration, revenue goals, and brand engagement, consistently driving business growth.• Defined, developed, and maintained Standard Operating Procedures ensuring operational efficiency and adherence to quality standards.• Leveraged social media influencers to develop a substantial organic following of 10,000.• Frequently served as a representative of my brand through TV interviews, podcasts, and other local media.• Conducted in-depth analysis of existing business processes, identifying inefficiencies and areas for improvement, leading to the implementation of streamlined processes that resulted in increased operational efficiency and cost savings.• Applied Lean Six Sigma methodologies as a Green Belt, leading process improvement initiatives that resulted in decreasing Cost of Goods by 7% while still enhancing quality, contributing to an overall increase in organizational productivity and customer satisfaction. -
Data Quality AnalystEquifax Workforce Solutions May 2015 - Aug 2018Using T-SQL, I oversaw data quality for multiple national products. I created data quality checks through querying the relational databases, stored procedures, and SSIS Packages.• Fostered a collaborative environment that promoted innovative problem-solving, and streamlined workflows, resulting in improved productivity, enhanced team cohesion, and timely project delivery.• Executed comprehensive data cleanup initiatives utilizing T-SQL, resulting in improved data accuracy, integrity, and reliability.• Implemented robust quality assurance processes, ensuring data accuracy and reliability for our Sex Offender Registry, DEA Licensing of Controlled Substances, and NPPES NPI Registry products. -
Full-Time Service MissionaryThe Church Of Jesus Christ Of Latter-Day Saints May 2013 - Apr 2015San Diego, CaMy service mission with The Church of Jesus Christ of Latter-Day Saints provided a transformative experience that enriched my life with valuable skills, meaningful relationships, and a profound sense of purpose. This experience continues to influence my commitment to making a positive difference in the lives of others and contributing to the betterment of society as a whole.Community Engagement: Actively engaged with local communities through service projects, volunteer efforts, and collaborative initiatives. Demonstrated a strong commitment to making a positive impact by addressing community needs and promoting unity among diverse groups.Effective Communication: Developed excellent communication skills by interacting with individuals from various backgrounds, ages, and cultures. These interactions involved teaching, presenting, and facilitating discussions on topics of spiritual and personal importance.Leadership and Organization: Assumed leadership responsibilities within assigned areas, supervising and coordinating the efforts of fellow missionaries. Organized and executed outreach events, meetings, and educational programs, fostering teamwork and achieving common goals.Adaptability and Problem Solving: Thrived in a dynamic and ever-changing environment, adapting to new locations, cultures, and challenges. Developed the ability to quickly assess situations, identify solutions, and implement effective problem-solving strategies.Time Management: Demonstrated exceptional time management skills by balancing a demanding schedule that included teaching, studying, community service, and personal development activities. -
Store ManagerSmoothie King (Skfi) Aug 2012 - Apr 2013Lehi, UtI quickly advanced to store manager at age of 18. My responsibilities included opening and closing store, train new employees, weekly inventory of shipments and monthly store inventory. I continued being the top seller of enhancers and retail products after transferring to this location. Out of my own free will I created a 14 page business proposal including detailed goals and plans on how to increase the following areas: sales, employee productivity, in-store marketing, a position ladder and employee benefits. This proposal directly influenced the creation of my position as store manager. -
Shift LeaderSmoothie King (Skfi) Nov 2011 - Aug 2012Ocala, Florida AreaI was the shift leader and held all responsibilities of a team member with the exceptions of opening and closing the store, and delivering smoothies to a local hospital. I was consistently the top seller of enhancers and retail products.
Cody Hays Education Details
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Marketing -
Business Administration And Management, General -
Business Administration, Management And Operations
Frequently Asked Questions about Cody Hays
What company does Cody Hays work for?
Cody Hays works for Guardian Litigation Group, Llp
What is Cody Hays's role at the current company?
Cody Hays's current role is Digital Marketing Manager | Food Truck Lover | Pickleball Obsessed.
What schools did Cody Hays attend?
Cody Hays attended University Of North Florida, College Of Central Florida, Latter-Day Saints Business College.
Who are Cody Hays's colleagues?
Cody Hays's colleagues are Juan Miguel García, Cynthia Douthwaite, Gustavo Rodriguez, Renata Dash, Aubrey Ziegelheim, Hunter Tackett, Esq., Joanne Desile, Esq..
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