Cody Black Email & Phone Number

Southern California

Currently oversee the editorial planning and social media execution of over a dozen local and national radio stations, supporting a variety of genres across the top-performing stations in our network. Effectively directed over a dozen content producers, news writers and graphic designers, delegating initiatives and delivering strategy, resulting in organizational KPIs to be met or exceeded for 13 straight months & receiving high praise from senior management. Play a significant role in developing and optimizing company-wide paid social and sponsored content strategies, directly working with the sales team to deliver unique and effective solutions for client campaigns.Launched and managed “And The Beat Goes On,” an uninterrupted video channel broadcasting from RADIO.COM; leading the channel programming, social promotion, and tech support while creating additional value for sponsorship opportunities. Spearheaded company’s premiere digital marketing campaign of 2019; managing a high-value budget across social & display ads while also coordinating with traditional outdoor media, contesting and optimizing the entire campaign for both brand awareness and database growth.

Los Angeles Metropolitan Area

Developed social media, editorial, and app placement strategies for artist in-studio interviews, performances, events, and other original content for the largest music property in our network; building their social followings to over 100,000 members each, consistently generating over half a million page views per month.Managed an editorial team as large as 15 people for company tentpole events including KROQ Weenie Roast, KROQ Almost Acoustic Christmas, and Coachella; which resulted in hundreds of hours of live streaming video, dozens of written articles, and millions of earned impressions.Collaborated with multiple departments to drive ticket revenue for events & activations, significantly increasing pre-event ticket sales and walk-up purchases.Developed internal processes to optimize content output efficiency and hitting department KPIs, such as editorial playbooks, communication processes, and social media and privacy guidelines.

Los Angeles Metropolitan Area

Served as Digital Lead during 8-month company merger (CBS Radio to Entercom), directing digital & social strategy across the entire company cluster.Directed & produced live, long and short form video content with A level talent and artists including; Foo Fighters, Green Day, Coldplay, Blink-182, Weezer, Linkin Park, and dozens more through projects like the KROQ Sound Space, Coachella, and in-studio appearances; resulting in tens of millions of views on platforms like Youtube, Facebook, Twitter Media Studio, Brightcove, and Anvato.Designed over 50 co-branded promotional posters supporting the programming of the KROQ Sound Space which held intimate and exclusive performances from some of the biggest bands and artists on earth. Awarded ‘Online Presence of the Year’ at the 2016 Worldwide Radio Summit and ‘Website of the Year’ by Alternative Contraband in 2012.

Los Angeles Metropolitan Area

Managed station’s marketing email database consisting of 300,000 subscribers and assisted with the development of our network's organizational email template used by over 250 radio stations nationwide.Served as primary in-house photographer and videographer contributing content and assets across the cluster.

Greater Los Angeles Area

Executed the digital marketing strategy for an electronics/mobile entertainment company.Produced instructional videos for popular consumer products sold on Walmart.com.Created online catalogs and promotional assets for the sales department & designed product packaging for multiple skews.Developed and executed our company’s most successful in house digital marketing campaign to date, resulting in a product feature on The Price Is Right.

Burbank

Filmed appearances, interviews, studio sessions and live performances; creating content for artists on the roster including Wiz Khalifa, Mike Jones, Talib Kweli, & many more. Moderated artist social media pages and online communities.Assisted with creating and implementing Facebook pages for artists across the entire label roster.Collected data to monitor trends and advise on best social media practices.