• Spearheaded the development and implementation of internal federated search functionality, improving asset accessibility.• Developed and enforced content governance for all sales enablement collateral, ensuring compliance with brand standards across three content platforms.• Partnered with cross-functional teams to expand and clarify requirements, driving successful project outcomes.

• Managed the development of a custom Digital Asset Management (DAM) platform for the creative MarTech division of Nike. • Collaborated with onshore and offshore software engineering teams to create improvements in workflow, UI, and platform stability.• Partnered closely with engineering to devise strategies, solve for complex system interdependencies, build performant and scalable digital asset management capabilities with solid roadmaps and priorities.• Drove detailed requirement definitions and acceptance criteria intended for the engineering teams.• Managed trade-offs with internal stakeholders and engineering partners.• Communicated on a continuous basis with other product management track owners, to analyze impact of upcoming new features on the publishing suite, identify tools requirements and include these in the proper project’s roadmap.• Consulted in the development of pilot rollouts and training on the DAM platform.

• Software implementation and administrator of digital asset platform for Boeing Communications. Delivered training, support, and workflow management. • Led technical requests to customize solutions for Boeing Communications Digital Asset Management system, improving workflow efficiency.• Managed user accounts, folder structures, and provided guidance on best practices for content creators.• Oversaw asset transfer and permissions for Boeing Commercial Airlines, ensuring secure external sharing with partners.• Trained colleagues on Digital Asset Management best practices to maximize the value of Communications digital assets.

• Managed digital assets for creative and marketing purposes at MOD Pizza, overseeing the Acquia DAM / Widen platform to streamline content delivery.• Trained multiple departments on platform usage and best practices, enhancing collaboration and efficiency.• Developed a streamlined process for images used in new store construction, optimizing workflow and project timelines.

• Managed intake, processing, and archiving of Zillow's digital assets library for partner brands.• Renamed and restructured files to align with current naming conventions.• Assigned DAM system roles and permissions to new employees.• Applied keywords and metadata to enhance asset organization.

• Led internal team to transcode entire video catalog to multi-bitrate format for Xbox Video and Windows.• Managed petabytes of mezzanine files for encoding in different international markets.• Ensured source footage quality control and evaluation for outstanding video services.