Cody Barton Email & Phone Number

Washington, DC, US

Williamsburg, Virginia, United States

• Creative marketing for commercial real estate and financial services companies.
• Maximize marketing ROI with creative insights leveraging our industry expertise.
• Guide and activate GTM strategies to drive deal velocity and competitive interest.
• Fractional Marketing Director to help a select pool of clients accelerate revenue growth.

San Francisco Bay Area

• A workplace safety platform ranked #1 by Capterra (Gartner).
• Overhauled key pitch materials to reach and land new customers.
• Guided brand evolution to support future growth into insurance markets.
• Empowered sales team by creating flexible templates and a marketing library.
• Provided creative direction for presentations and digital marketing campaigns.

Washington D.C. Metro Area

• Promoted 3X at a challenger brand serving commercial real estate investors and occupiers.
• Propelled growth by spearheading key pursuits and corporate marketing initiatives.
• Directed go-to-market strategies and property marketing for all assets types and service lines.
• Optimized digital marketing campaigns with a data-driven approach for continual improvement.
• Coached an ace team of professionals by leading training workshops and regional marketing calls.

Washington D.C. Metro Area

• Designed eye-catching materials for websites, brochures, videos, social media, and events.
• Developed environmental concepts and graphics to create distinct and memorable places.
• Curated messaging for presentations, press releases, and key business pursuits.

Washington D.C. Metro Area

• Managed all marketing, project, and client support for a financial services team.
• Increased speed-to-market by 50% by establishing an onboarding process and national templates.
• Redesigned and migrated the Capital Markets website to a new platform ahead of schedule.

Williamsburg, Virginia, United States

• In high school, I started a drama-free car community that grew into a top-ranking forum at time of sale.
• Cultivated an enthusiast community of 10,000+ quarterly users and 250k+ monthly visitors.
• Fostered brand evangelists by promoting inclusivity and highlighting user-generated content.
• Increased revenue through Google Ads, sponsorships, subscriptions, and merchandise sales.
• Drove traffic by leveraging Google Analytics, SEO content, and continually improving UX.

Bethesda, Maryland, United States

• A national financial services firm specializing in capital markets deal structuring.
• Doubled newsletter readership to 2,500 subscribers in six months by testing and curating content.
• Revitalized local marketing communications to attract and win more lucrative client engagements.
• Oversaw digital marketing analytics for email campaigns and a portfolio of websites.

Newport News, VA

• North American headquarters for one of the world's largest machine manufacturers.
• Supported national marketing by designing logos, advertisements, promotional materials, etc.
• Organized corporate training events and produced collateral for trade shows and store openings.
• Utilized a wide array of software creating content to rollout new digital marketing initiatives.