KeyMax Marketing is a small company aimed to assist companies with marketing, business development, and problem-solving.

Monthly personalized Letters from Snorri & Finnegan.

Targeted project, creating a poster of the history of cable mergers and acquisitions. http://www.mosaik.com/cable-story

Rapidly promoted from Associate Editor after demonstrated success inputting ads and generating story content for daily digital newsletters. Oversaw day-to-day activities as they related to marketing projects for company’s data product suite. Directed both sales and advertising efforts to support company publications. Coordinated marketing, technical and data staffs to meet performance goals. Maintained competitive edge by analyzing key competitor data and tracking trends throughout the cable/satellite industry. Led company marketing campaigns throughout full lifecycle from initial conception and design phases through final implementation and analysis. Orchestrated promotional programs and events as well as managing social media/web presence including website and logo design as well as development of all media kits and sales materials. ▪ Increased sales 20% in one year time span by conceptualizing high-impact marketing program to drive sale of company data products. ▪ Drove $300K in annual savings by building relationships and forging new partnerships with leading industry organizations. ▪ Built marketing department from the ground up, instrumental in organizing, growing, and managing nascent department where none previously existed. ▪ Improved data sales and ad profitability over time by implementing new strategies to leverage publications for profit in company’s marketing arm despite challenging market conditions. ▪ Orchestrated events for user conferences in New York, Denver, and San Diego as well as managing social media/web presence including website and logo design and development of all media kits and sales materials.

Managed MediaBiz graphic artist based in Slovenia to maintain deadlines, produce new logos, business cards, and layouts (website and newsletter).Assisted in marketing plans and slogans for a number of products for MediaBiz (skyreport.com; The BRIDGE newsletter 2001, 2002) and named several of the products.

Conducted in-depth research for MLB, NFL Monday Night Football, NASCAR etc. to create ad packets (start to finished product) that included extensive history and facts about the teams.

- Responsible for organizing the show’s talent and assisting with production, budget and expenses, as well as managing the work-study students.

- Began as Administration Assistant, advanced to managing the night interns with projects and coordination of deadlines, and then became Production Assistant for MSNBC.