Cody Leibert, Pmp® Email & Phone Number

American Fork, UT, US

Salt Lake City, Utah, United States

San Diego, California, United States

San Diego, California, United States

• Initiated and planned website redesign and platform migration projects, defining project scope, objectives, and requirements, and developing project plans, schedules, and budgets using both agile and waterfall.
• Matrix managed cross-functional teams of designers, developers, content creators, seo’s, analysts, and client stakeholders to deliver high-quality project outcomes.
• Identified and resolved risks and issues related to budget, timeline, quality, communication, scope, and resourcing that threatened project success, escalating to supervisor and/or VP level when needed.
• Proactively identified and mitigated project risks and issues, utilizing agile and waterfall methodologies to adapt to changing project requirements and timelines.
• Developed and maintained strong relationships with clients and vendors, serving as the main point of contact for technical projects and ensuring open and effective communication throughout the project.

San Diego County, California, United States

• Developed custom-coded HubSpot modules using JavaScript, CSS, and HTML to streamline asset creation and ensure consistent branding across web pages and emails.
• Implemented a standardized UTM tracking system to accurately track and attribute value to key actions driving measurable results.
• Built a content library utilizing relational tables and logic to dynamically serve personalized content based on query parameters, enhancing user experiences.
• Built automated workflows on HubSpot that delivered emails and managed contact properties.
• Segmented users into lists used for engaging leads in different parts of their buyer’s journey.
• Google Analytics / GA4 website analytics reporting and analysis.

Greater San Diego Area

• Co-founded The Inflatable Run™ from conception phase to launch within 3 months.
• Strategized key marketing campaigns, positioning and pricing models.
• Successfully produced managed 11 events with over 25,000 participants nationwide, totaling $660,000 in revenues.
• Developed key relationships and strategic partnerships with high profile venues in targeted geographical areas resulting in favorable contractual terms and increased fiscal control.
• Supervised 100+ event day staff and volunteers per event, developing strong leadership skills.
• Developed a multi-level ticketing option which successfully increased attendance and accessibility for low-income families resulting in an increase in parking revenues, concessions, merchandising, game revenues and.

Perris, CA

• Created and managed Google Ads & Facebook PPC campaigns to drive awareness and E-Commerce conversions.
• Actively utilized Google Analytics, Google Tag Manager, Webmaster and Search Console to evaluate and analyze site performance.
• Email campaigns consistently produced 200% ROI.
• Implemented Search Engine Optimization strategies such as schema markup, blog posts, and link building to achieve 1st page Google rankings.
• Successfully established a physical presence and increased exposure by sponsoring and managing 55 competitive athletes across the nation.
• Demonstrated wholesale, resale and merchandising operations knowledge to develop lean inventory management processes with JIT delivery that eliminated waste and minimized expenses.

Dallas, Texas

• Produced events in 35 U.S. locations totaling over 130,000 attendees and 4+ million in revenue.
• Organized Sacramento’s first ever Color Run at the Sacramento Cal Expo with 10,000+ participants, $260,000 in revenues and a one-day net profit of $118,000.
• Leveraged strategic partnerships with sponsorship activation companies resulting in an increase in event-day sales and participant satisfaction.
• Managed an 8-person full time production crew in an office/warehouse daily as well as the variable on-site staff of approximately 20 people.

Greater Los Angeles Area

• Filmed and edited a series of video’s that collectively have 450,000+ views on YouTube.
• Interviewed high-profile artists/athletes and wrote articles for blog publishing.
• Attended 100+ action sports and live music events as an official media journalist.
• Developed a strong photography foundation while taking 100,000+ photos of individuals at events.

Sacramento, California Area

• Worked as a member of a highly efficient team designing, constructing and deconstructing an intricate 5K obstacle course throughout the United States.
• Invented and constructed original obstacles for Mud Factor 5K™ resulting in an improved customer experience. - Helped with event day related tasks like Bag Check, Parking, Registration and course maintenance /.

Business Administration (General Business) With Distinction, Business Administration And Management, General, 3.8

Activities and Societies: Venture Capital Investment Competition (VCIC) Lavin Entrepreneurship CenterMagna Cum Laude

Associate Of Science - As, Business Administration And Management, General, 3.83

Magna Cum Laude