• Responsible for the day-to-day coordination and running of sales channels: Amazon, eBay, and company websites• Managed two successful website rebuilds with multiple sales channels and improved conversion rates• Ensure website quality of websites and product offerings are maintained• Daily review of sales and KPI's to identify and understand the key drivers behind the US and global performance• Plan, implement and analyze sales and promotional activities• Work with internal and external teams, suppliers and partners to optimize site navigation, customer experience, check-out funnel, and product placement to grow conversion rate and online sales• Test of all changes and optimizations from development on the website• Work with cross-departmentally to identify any issues or opportunities to the organization• Implement the first e-Commerce CRM system to assist the company's customer service offering• Vet and implemented the first email marketing platform for e-Commerce to support and convert sales•Support with the production of daily, weekly, and monthly sales reporting, in addition to ad-hoc reports as required

• Responsible for all maintenance and content creation in the origination's Content Management System• Adding, maintaining and improving existing product, category, and various landing pages for all company websites and online marketplaces.• Removing discontinued products from all company websites and online marketplaces.• Merchandise/optimize product pages based on direction from E-Commerce Marketing Director & Merchandising.• Update homepage artwork and content for all company websites.• Support ongoing SEO efforts for all sites as directed by E-Commerce Marketing Director.• Monitor daily content file loads and data transfers.• Monitor and post product reviews.• Effectively troubleshoot website content problems.• Assists in maintaining and monitoring the development site for thorough testing of all web changes, enhancements, and upgrades and conduct testing across all platforms.• Responsible for optimizing the website user experience• Ensuring that all design elements, templates, and finished solutions work within a variety of browser types and screen settings.• Provide digital marketing campaign support by creating and distributing surveys, maintaining promotional price lists, creating and maintaining promo codes, and creating landing pages.• Proactively recommend online content to meet company goals.• Provide service to customers and act as backup E-Commerce Customer Care Specialist as needed

• Responsible for answering questions and triaging the clients need for appropriate resolution • Provide day to day software support to customers• Research problems as necessary and provide resolutions to customers• Escalate issues according to department expectations • Research and document software problems• Familiarity with credit union operations and training • Responsibility for increasing job knowledge• Support of Credit Union clients as it relates to software inquiries• Maintain a positive contribution as a member of the Client Services Team • Complete all tasks assigned by management to meet team objectives

• Coordinated logistics of the Meijer State Games of Michigan and State Games of America including: • Served on sports committees and identified problem areas as well as solutions • Marketed sporting events • Managed online registration database • Electronic waiver fulfillment • Processed refunds, as needed • Created and updated sports specific newsletters • Supervised equipment distribution and return • Ensured all correct insurance documentation were verified • Ensured sponsorship deliverables were fulfilled • Helped coordinate sports results • Volunteer opportunities • Supervised event operation interns and provide direction in daily assigned tasks • Assisted with the coordination of the National Congress of State Games office • Updated and manage websites • General office support • Other duties as assigned

• Created and update event newsletters • Identifed new ways to notify athletes of upcoming events• Created and manage registration system for athletes• Oversaw Marketing department including but not limited to social media and email marketing• Secured venues for sport activities• Coordinated and managed lead event planners • Managed company web page • Attend promotional events

• Generated practice plans and game management• Hired Junior Varsity and Varsity Assistants • Managed fundraising and program finances• Supervised a team of up to thirty students• Created Code of Conduct • Worked closely with newspapers and television personnel to encourage favorable public interest• Worked in collaboration with Reed City High School Athletic Director