Cody Simpson Email & Phone Number

Atlanta, Ga, Us

Austin, Texas, Us

Austin, Texas, Us

Spearheading comprehensive marketing strategies and driving exceptional results contributing to the organization's life sciences and healthcare ROI. I manage the website, social media, digital content, ops, and am directly involved in many org-wide campaigns. Some of the highlights of my work over the last year include: • 105% growth in web traffic YOY• 25% increase in social following through organic means• Double the podcast downloads per episode• The creation of 540+ graphics (paid/organic social, web imagery, event displays, other various assets)• A successful promotion of 50+ global events with hundreds of thousands of attendees

Austin, Texas, Us

• Optimize marketing campaigns to help researchers unlock insights and discover new ways to help solve the world's most pressing and complex problems to mankind• Manage Oracle's research web pages, social media channels, brand positioning, user experience (UX), creative distribution, and lead the digital marketing strategy• Audit website for page performance, UX, and quality of content whilst identifying keyword gaps, backlink ops, and ranking opportunities through in-depth SEO analysis• Distribute and assist in the creation/design of content through a variety of internal and external marketing channels• Analyze KPIs and measure ROI from paid/non-paid marketing efforts• Manage the digital, web and social initiatives for research and science at OracleHighlights include:• Seen 5x web traffic growth• Managed social handle with the highest industry-wide engagement rate across all benchmarks• Contributed to 6x blog traffic growth as one of the editorial managers, article writer, and manager• CPC & CAC efficacy improvements / + 30% MoM• 400% increase in our list size with 10% open rate

Oakwood, Georgia, Us

• Managed the company website, mobile app, digital products, social media, brand positioning, and customer experience through various digital touchpoints• Overhauled entire image, designed logo, and built strategic marketing campaigns leading to exponential membership growth of 25% in just 4 years’ time• Responsible for making strategic marketing decisions based on ROI, conversion rate, advanced metrics, competitive strategy deck, engagement, traffic, and many other targeted key performance indicators (KPIs)• Contributed to the gain of 43% total assets by optimizing marketing campaigns and implementing automation into company workflow• Accountable for creating a fluid customer experience (CX) across all of our digital applications• Relied upon to consistently monitor SEO, analytics, web metrics, market trends/research, and find opportunities for improvement across a wide array of marketing channels• I created and designed high-quality content and graphics for web, email, digital products, print media, advertising, and various other channels under the marketing umbrella• Partnered and selected many third-party content/solution providers to assure offerings best fit brand and our goals for a dynamic and excellent user experience (UX)