Principal creative for B2B and B2C clients across a range of industries, providing award-winning creative concepts and deliverables while managing creative teams, solving complex design problems while managing fluid timelines and client feedback.Lead clients through brand discovery workshops and creative brainstorming to develop authentic, story-focused identities and concepts.Coordinate with developers, content writers, marketers, videographers, and other designers to build effective campaign creative that supports marketing strategies. Work as part of the management team to develop new business, onboard clients, plan annual budgets, and establish business processes.

Worked closely with small companies and multinational corporations to design and develop user-centered websites and enterprise-level applications. Responsibilities included developing user personas, sitemaps, wireframes, UX / UI design, user testing, localization, and front-end development.

Design and preflight print art for digital media packaging. Included preparation of various digital file types for digital and offset printing.Worked closely with management to develop lean workflow.

Duties included website design and implementation with various content management programs, including Wordpress, Joomla, and osCommerce.