Colby Reed Miller Email & Phone Number

California, United States

Acquiring small businesses and franchises in the San Francisco Bay Area

Los Angeles, California, Us

Built from scratch the video production studio Miller/Datri Entertainment (M/DE), recognized by Digital Trends as a new media company "rethink[ing] how advertising, film, social media, and branded content intersect". M/DE develops and produces film, docuseries, and branded content featuring marquee talent such as Snoop Dogg and Rachel Zoe for leading partners such as Forbes & Gore-Tex.

Los Angeles, California, Us

Built from scratch Miller/Datri Entertainment, a modern video production studio celebrated by Digital Trends as "rethink[ing] how advertising, film, social media, and branded content intersect". Clients include top-tier brands such as Forbes and Gore-Tex, with projects ranging from $100K to $500K+ in size.· Hired, led, and managed up to 15 direct reports overseeing teams of up to 50 creatives, executives, and crew.· Orchestrated cutting-edge video ad and content distribution strategies spanning digital, social, OTT/CTV, and TV, including platforms such as Amazon, DIRECTV, Fandango, Vudu, and Instagram.· Developed, sold, produced, promoted, and distributed a slate of original short and feature films, docuseries, music videos, commercials, and branded content projects featuring top-tier talent such as Snoop Dogg, Cedric The Entertainer, Rachel Zoe, Armin van Buuren, Saweetie, and Max Greenfield.· Delivered groundbreaking work for large brands, agencies, and media companies such as Forbes, Gore-Tex, Gravity Media, and WeatherBug, as well as fast-growing startups such as Stackin', IRIS.TV, and Raised Real.· Produced videos for crypto/web 3.0 clients; packaged content concepts for top crypto insiders such as Tim Draper.· Presences in Los Angeles, New York, and the San Francisco Bay Area.

Led the Business Development and Partnerships functions for Fox Sports' Digital division, with responsibility for the group's commercial strategy and achievement of its business, revenue, & profit targets. Specific responsibilities included:· Evaluated and executed on commercial opportunities for Fox Sports' digital business including: launching new lines of business (including FAST, native ads, podcasts, syndication) totaling $20M+ operating profit, original content & licensing (including closing the largest-ever deal between Twitter and a U.S. broadcaster), emerging social platforms (e.g. TikTok, Twitch), scaling/monetizing existing digital presences and assets, and other initiatives to help Fox Sports grow its digital business. · Drove Fox Sports web 3.0 initiatives spanning NFTs, social/community tokens, and the metaverse. For example, rolled out the first-ever USFL NFT and community token launch, spanning multiple Fox Sports/USFL departments, eight football teams, and hundreds of players.· Launched Fox Sports' first AI content generation initiative.· Managed partnerships and relationships with marquee sports leagues/organizations such as NFL, FIFA, and MLB.· Managed partnerships and relationships with 15+ vendors. · Oversaw business operations for Fox Sports digital across multiple disciplines.· Played a key role in setting overall commercial strategy, including strategic planning and budget management.

New York, New York, Us

Named by Forbes as one of the industry’s leading “Intrapreneurs” for launching and building Verizon Media’s digital video content and distribution ("Video Syndication") platform into the $80 million+ business that it is today:· Responsible for the business’s revenue number, and setting the strategy for business growth. Supported by two direct reports, led all sales, marketing, business development, partnerships, and content development activities, driving 226%+ YoY revenue growth and 6 billion+ monthly platform video views, and becoming one of the highest producers of video/OTT and new business revenue at all of Verizon Media.· Co-developed video programming and inked new content partnerships with 30+ of the industry's leading content creators such as Conde Nast, UPROXX, Tribeca Film Institute, Jukin, STX Entertainment, Live Nation, and IGN.· Coordinated and led cross-functional teams of up to 25 marketing, sales, account management, programming, and product executives to achieve $25 million+ quarterly revenue targets and enable content partners such as Disney, NBCU, Hearst, Refinery29, and Complex Networks to effectively distribute & monetize their content across Verizon’s full media footprint (e.g. Yahoo, HuffPost, TechCrunch, Fios, Go90, Roku).· Pioneered the business's tentpole calendar including a groundbreaking, live Oscars programming event with ABC that unlocked massive new digital audiences (25 million+ views over the span of a few days) and $2.5+ million in sponsorship revenue from brands such as Walmart and Samsung.· Led monetization across branded content, programmatic media, influencer, and brand/agency direct media sales channels; executed $1 million+ campaigns with industry-leading brands including Verizon, Facebook, Smirnoff, U.S. Marine Corps, and Capital One.· Put in place efficient business workflows and processes; implemented KPIs, metrics, and analytics to inform decision-making and measure success.

New York, New York, Us

Joined Verizon Media (formerly Oath), the fourth largest multi-platform digital media property in the US, during dynamic period of rapid-succession Yahoo, Microsoft, NBC, Verizon, Millennial Media, Vidible, and Ryot Studio acquisitions and integrations. Leveraging those assets and synergies, developed unique new product offerings and gained the support of top Verizon Media management to lead the launch of, and sales and marketing for, the following new brands and lines of business: · Verizon Media's first digital video content platform enabling guaranteed scale of distribution and monetization across the full Verizon distribution footprint (e.g. Xbox, Roku, Go90, Fios, Yahoo, AOL, HuffPost). Partners included the major media companies (e.g. NBC Universal, Conde Nast), ad agencies (e.g. Mindshare, GroupM), and brands (Facebook, Capital One). · Verizon Media's first programmatic reseller program designed to ensure 100% sell-through of the company’s video and OTT/CTV advertising inventory (clients included Adobe, Telaria, YuMe).· Verizon Media’s first influencer platform partnership, powering seven-figure $ campaigns featuring top influencers like Tori Spelling for leading brands such as Dixie and Angel Soft.· The industry’s first cross-format DSP-for-publishers powered by Verizon deterministic data (clients included Conde Nast, Univision, Wayfare Interactive).

New York, New York, Us

· Led internal management consulting efforts supporting the Verizon Media (formerly Oath) brand/agency-direct sales and marketing teams, reporting directly to the Global Head of Media Sales. · Tasked with “fixing” Verizon’s video ad revenue problem; led in-depth yield analysis & launched Verizon’s first programmatic reseller program ensuring 100% sell-through of all video and CTV/OTT ad inventory.· Ensured streamlined sales operations & uncovered new revenue/sales opportunities for top company leadership.· Led the company's first deep-dive analysis to assess the ROI on and effectiveness of the company's marketing initiatives and campaigns.· Played key role in launching the company's new branded content division "Partner Studio" (now "Ryot Studios").

Emeryville, California, Us

· Supported by two direct reports, led Business Development, Operations, and Finance at programmatic video/display ad tech firm with ~$10 million in annual revenues, 30+ headcount, and featured as #68 on Inc. 500’s “Fastest Growing Companies” list, resulting in the company's successful acquisition by SellPoints. · Led all business development, inking 15+ deals and partnerships critical to the company’s success.· Pioneered innovative new video and programmatic advertising solutions.· Launched the company’s first international marketing and sales office in Australia with full division P/L ownership.· Built the company’s first outsourced sales development program.

Emeryville, California, Us

· Owned Finance and Operations for programmatic Ad Tech startup specializing in retargeting technologies. · Led Series A fundraise.· Key partner to Marketing function for analyzing, assessing effectiveness of, and approving marketing initiatives and campaigns.· Oversaw 10+ vendor relationships.

Emeryville, California, Us

· Led teams providing management consulting to leading media, entertainment, advertising, and tech startups such as Vungle (acq. by Blackstone), MoPub (acq. by Twitter), ReTargeter (acq. by SellPoints), The Hunt (acq. by Pinterest), and Bustle.

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· Led teams providing management consulting, assurance, and derivatives services to major banking and investment clients such as Bank of the West, First Hawaiian Bank, and Franklin Templeton Investments.· Received early promotion to Senior Associate. · Out of class of 40 was highest-billing Associate, and one of only three Associates to achieve top "1" ranking for outstanding performance in two consecutive years.

Gb

Provided management consulting and assurance services to banking and investment clients including Bank of the West, First Hawaiian Bank, and Franklin Templeton investments.

University Of Pennsylvania, Master Of Business Administration (Mba)

Bachelor Of Science, Business - Concentrations In Finance And Accounting