Cole Scott Email & Phone Number

Atlanta, Georgia, US

Responsible for over $9B of Delta and $7.0B of Air France-KLM and Virgin Atlantic Transatlantic JV revenue.

Atlanta, Georgia, US

Reimagined Delta’s route network post-pandemic to create a 5-yr fleet, hub, and route vision

Atlanta, Georgia, US

Utilized the pandemic as an opportunity to reset the entire U.S. to Europe pricing structure, to align with cost of production & willingness to pay,

Atlanta, Georgia, US

• Responsible for over $3.0B of Delta and $550M of Aeroméxico Transborder revenue in 2019; Delta and Aeroméxico Latin Pricing teams consist of 8 Managers and ~20 individual contributors.
• Grew top-line revenue $220M for the Latin entity in 2019, entirely from average fare improvements leading to a full year profit of $400M, up 5 margin points YoY.
• Implemented new premium product strategies, including more relevant prices and offers to customers across booking channels, to drive incremental paid load factor in both Delta Comfort+ and First Class of >10pts, worth.
• Partnered with Aeromexico to improve flagship routes of JFK/LAX to Mexico City by 10 margin points by growing more valuable local market share 15pts from both Mexican and U.S. Low Cost Carriers with more granular and.

Atlanta, Georgia, US

• Pricing and Revenue Management responsibility for $2.5B Delta and Virgin Atlantic U.S. to U.K. Joint Venture.
• Launched, in conjunction with Virgin Atlantic, new economy fare products ‘Light/Basic’ and ‘Delight/Comfort+’, including Marketing and Sales communications and promotions, worth ~$100M in incremental revenue for the JV.
• Integrated with Marketing and Sales teams to enact Win in London initiative, to broaden U.K. customer base by 500k passengers.
• Exceeded full year 2017 revenue plan by ~$40M through increased U.S. PoS passenger contribution, offsetting nearly all pressure caused by devalued British Pound following Brexit vote in 2016.

Atlanta, Georgia, US

• Led team of 2 Managers and 8 Analysts to execute Revenue Management strategies generating $3.8B in revenue, $800M in profit.
• Cultivated and enabled strategies to compete with low-cost carriers to gain market share and to capture customer willingness to pay.
• Challenged inventory leadership team to initiate new and strengthen existing processes for analysts to more efficiently manage daily tasks, leading to improved revenue generation, higher team moral, and additional.
• Implemented new processes to capture traffic from the U.S. to India with new partner Jet Airways, driving up to 600 new connecting passengers every day via hubs in AMS, CDG, and LHR worth ~$55M in annual revenue on.

Atlanta, Georgia, US

• Set vision for newly formed organization by creating a framework for delivering projects and fostering analysts’ capabilities.
• Headed a comprehensive cross-commercial initiative to construct a diagnostic on low-cost carriers in the Transatlantic and develop a multi-phased action plan to better compete in rapidly changing environment and to.
• Promoted regional U.K. network strategy, in conjunction with Virgin Atlantic, and outlined future actions based on macroeconomic, industry demand, and capacity trends.

Atlanta, Georgia, US

• Managed a team of 4 analysts and specialists by providing developmental opportunities and delegating meaningful projects, bolstering respective skillsets and allowing team to be a sought after analytical resource.
• Led team to conduct a complete revenue analysis to justify introducing a new Premium Economy cabin to Delta fleet; determined optimal seat counts for each cabin and fleet type based on route deployment and historical.
• Integrated RM and SkyMiles Strategy teams to jointly establish policy and pricing changes to benefit both customers and Delta.
• Conceived and implemented Store Owner processes for both Domestic and Latin entities, synchronizing with teams from across commercial organization to set P&L goals, refine strategies, track progress, and present.

Atlanta, Georgia, US

• Correlated and regressed country specific macroeconomic indicators to predict significant shifts in demand and to allow business entities to adjust forward capacity and revenue management strategies.
• Produced a complex monitoring tool for the Latin Pricing Strategy team to allow profitability analysis of specialty fare products.
• Collaborated with Network, Inventory, and Pricing teams to execute a new process of reviewing route level financials and to identify actions to raise market performance.
• Augmented Boeing Spill Model to determine optimal configurations to maximize revenue for A319, A320, and 757 fleet types.

Crawley, GB

• Responsible for over £2.0B of VAA revenue globally and £250M of Delta revenue from U.K. PoS as a part of the Joint Venture.
• Created Market Strategy Playbook for each Route/Region, focused on strategic and financial objectives and a cross-commercial action plan, inclusive of Sales, Marketing, Network/Alliances, Inventory, and Distribution.
• Fortified analyst and manager development program, heightening skills and building a pipeline of talent for long-term success.

Munich, DE

• Increased transparency of personnel expense planning process for F13 Annual Business Plan of $125M covering 700 Sales Division employees and eliminated unnecessary costs.
• Applied Excel macros to enhance accuracy and efficiency of Sales Division reporting across 5 Divisions and 11 Business Units.

Munich, DE

• Accountable for P&L, Balance Sheet, and Cash Flow for Automotive Projects Segment. ($24M F11 volume)
• Raised forecast accuracy by 29% by facilitating detailed project reviews and refining and growing set of forecasting tools.
• Expanded Cash Flow position from ($0.65M) to +$1.60M in 6 months by negotiating vendor payment terms and reducing inventory.

Munich, DE

Operational Review: Investigated a potential acquisition target based on financials, strategic fit, and synergies with existing business.Industry Solutions – Mining: Built bottoms-up Annual Business Plan and Long Range Business Plan. ($160M F11 volume)Corporate Finance: Created first annual forecast for newly merged entity by developing two Hyperion.

Munich, DE

Master Of Business Administration (Mba)

Bba, Finance And Marketing