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•Thirty years of public relations, marketing, social media, digital and editorial leadership in the automotive industry•Social Media activist•Extremely broad marketing experience including corporate, product, brand, government and internal communications•Proven track record of delivering more media coverage, growing the business, cutting costs and developing people•Web site creation, analytics and content management•Accomplished global marketing in the U.S., Europe, Middle East, Canada, Mexico and the emerging markets of Latin America, China and Russia. • Strategic planner who proactively adapts to changing environments and needs•Expertise in executive counsel, product and corporate communications, leadership for optimum productivity and employee development, editorial management and creation and creation of revenue-stream projects•Experience with consumer event creation and industry event managementSpecialties: • Strategic planning• Content creation• Social media• Advertising• Inbound marketing• Creating and enabling brand advocates• Website creation and management• Media Relations for product, marketing and corporate topics• Experience-focused event creation and management• Leadership, team building and employee development• Speech writing• Press kit and editorial creative• Photography and photo editing• Video filming and editing• Graphic design • Project management• Internal communications
Cq Marketing Llc
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Public Relations, Social Media, Marketing And Editorial ProfessionalCq Marketing Llc Dec 2008 - PresentContinuing to build on solid marketing, public relations, digital social media and editorial experience, I provided companies with a fresh way to reach their marketing goals. Created powerful messages, accurately defined the target audience, developed a strategy tailored for the specific project and delivered the messages with careful attention to pull-through and return on investment. Services included overall marketing strategy, managing social media channels, content marketing, creating and managing online and print advertising campaigns, email campaigns, creating websites, public relations, event display creation, photography and video work.
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Communications LeaderChrysler Nov 2002 - Nov 2008Created and executed communications strategy in four key assignments over six years. In each of these leadership roles, I focused on developing the most effective communications strategy and delivering the best return on investment. -
International Product And Marketing CommunicationsChrysler May 2007 - Aug 2008Created product communications strategy, provided executive counsel and implemented plan consisting of high-value media events, global materials and streamlined communications. Created all media materials for product launches, global motor shows and unique added-value stories. Managed European PR agency.Key Achievements:•Contributed to 36 months of year-over-year consecutive sales increases through increased product and marketing communications•Created brand-driven public relations programs to generate lifestyle editorial for mid-lifecycle vehicles as part of strategy to extend media coverage on products and help drive sales•Planned and executed multiple international product launch events, including one that netted the best return-on-investment in past three years•Integrated International, Canadian and Mexican product and marketing communications for improved results and reduced costs•Developed global distribution process for marketing media communications -
National Product And Marketing CommunicationsDaimlerchrysler Aug 2006 - Apr 2007Responsible for Chrysler, Dodge and Jeep product and marketing communications across Canada•Delivered 15 percent greater media market share year-over-year, with a 35 percent increase in number of impressions•Contributed to monthly year-over-year sales growth by building rapport with top 50 media in the Canadian market to improve position and bias for Chrysler Group products•Implemented a robust electronic communications system to regularly and consistently deliver press materials to top 250 media in a cost-effective manner•Reduced cost of existing programs to create additional events, providing more product coverage throughout the year, contributing to vehicle sales•Generated developmental plan to challenge team members to top performance -
Engineering, Technology, Design, And Quality CommunicationsDaimlerchrysler Nov 2002 - Jul 2006Launched team and strategy to meet CEO’s challenge of elevating the Chrysler Group’s public image as an engineering company•Collaborated with Mercedes-Benz on shared technology; formed and led fuel-cell communications team to improve placement of DaimlerChrysler fuel cell program messages in North America•Conceived and led DaimlerChrysler hybrid communications team•Strategy doubled media clippings from 2003 to 2004, and again from 2004 to 2005•Captured 24 percent of all Chrysler Group media coverage during 2005 •The team facilitated more than 600 media requests in 2005, and reached a monthly average of 10,000,000 readers, viewers, and listeners every month•Reversed negative public perception of our flagship product through unconventional strategy, contributing to the most successful car launch at Chrysler in the past 10 years -
Editorial Director, Truck GroupSource Interlink Companies Aug 2000 - Oct 2002Managed the editorial staffs of four magazines, creating targeted editorial for various automotive enthusiasts groups. Responsible for profit generation of editorial sections and special programs, magazine brand marketing and public relations.•Initiated processes to improve cost, deadline, and reporting efficiencies, reducing costs by 20 percent in one year while increasing magazine sales•Created new revenue streams with special editorial programs and merchandising •Developed editor, reporter, and art director training program that resulted in better selling editorial packages and covers with saleable impact•Created recruitment system and internship program to attract high-potential employees -
Editor, 4-Wheel & Off-Road Magazine And Other Editorial PositionsSource Interlink Companies Dec 1990 - Aug 2000•Editor 4-Wheel & Off-Road magazine•Founding Editor 4x4 Power magazine•Multiple staff editor positions, Hot Rod magazineKey Achievements:•Created Hot Rod magazine’s Power Tour, creating a multi-million dollar annual event•Exceeded sales, budget, and efficiency goals – winning an award in 2000 for the most profitable magazine in the company•Envisioned 4-Wheel & Off-Road magazine’s Ultimate Adventure which increased advertising sales and provided a source of video sales •Established 4x4 Power magazine with third largest circulation in its segment with first issue
Cole Quinnell Skills
Cole Quinnell Education Details
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Photography, Marketing, Business, Geography -
Photojournalism
Frequently Asked Questions about Cole Quinnell
What company does Cole Quinnell work for?
Cole Quinnell works for Cq Marketing Llc
What is Cole Quinnell's role at the current company?
Cole Quinnell's current role is Marketing, PR and Social Media professional. Let's explore how I can help you grow your business!.
What is Cole Quinnell's email address?
Cole Quinnell's email address is co****@****omm.com
What is Cole Quinnell's direct phone number?
Cole Quinnell's direct phone number is +124887*****
What schools did Cole Quinnell attend?
Cole Quinnell attended New Mexico State University, New Mexico State University.
What are some of Cole Quinnell's interests?
Cole Quinnell has interest in Marketing Techniques, Automtive Industry, Modified Engine Building, Spiritual Growth, Classic Cars, New Business Models.
What skills is Cole Quinnell known for?
Cole Quinnell has skills like Corporate Communications, Marketing Communications, Media Relations, Integrated Marketing, Social Media Marketing, Public Relations, Social Media, Marketing, Strategic Communications, Internal Communications, Marketing Strategy, Strategic Planning.
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Cole Quinnell
Northfield, Mn -
Cole Quinnell
Burnsville, Mn2capitalconstruction-llc.com, capitalconstruction-llc.com
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