Colin Maddock Email & Phone Number

United States

The Consulting Accelerator is an agency that helps consultants grow their practise by providing lead generation and growth based consulting services.Whether you lack the resources to hire, the time, the know-how, or simply just dislike doing lead generation, if you're a early stage business founder and need help filling your calendar with interested prospects, we can assist. We handle the tough stuff for you, using a proven process, working for all types of consulting businesses. Creating the prospect lists, workflows, materials, and scheduling meetings, so that you can focus on what you do best in the business!Check us out - www.consultingaccelerator.co

Managed post-sales relationships with clients, focusing on driving adoption, satisfaction, and renewal. Provided proactive support and guidance to ensure clients achieved their desired outcomes.

Streamlined internal processes and workflows to optimize efficiency and effectiveness. Collaborated with various departments to improve operational performance and deliver exceptional service to clients.

Product Management FMCG (Seller Central 5+ years and Allegro 2+ years):- Identifying and defining user personas- Market and Competitors data analysis, overseeing the latest market trends- defining product vision, roadmap and positioning- creating and maintaining production schedules- Data mining for creating new product ideas and requirements- A/B testing, bugs and issues fixing for product improvements- tracking product and product lines performance- overseeing PLC- creating launch plans- product line roadmap and POA- working with relevant SaaS platform for product performance monitoring, task prioritizing, reporting, scheduling and analysisAmazon Account Manager (Seller Central 5+ years and Allegro 2+ years):- data driven product development and sourcing, monitoring inventory and re-order scheduling- listing creation: keyword research, content building, collaboration with creatives- UX based product design and improvements- product sourcing- relationship management with suppliers- PPC campaigns set up and monitoring- accounts launch growth management- full multichannel internation (Shopify)

Amazon Account Manager and Growth Hacker:- listing creation: keyword research, content building, collaboration with creatives- PPC campaigns set up and monitoring - accounts launch growth management- A/B testing, bugs and issues fixing for product improvementsProduct Manager:- overseeing PLC- product line roadmap- generating insight and metrics through data analysis: paid and organic sales, customer feedback, competitors and trends tracking- B2B and 3rd party sales and collaboration

Worked closely with the Brand Owners to identify the strength of the products in various Categories.Consulted on short and long term products sales increase possibility and market opportunities.Developed plan of action based on time-frame /budget.Listing revamp and optimization:- Identified and tested main benefits of existing listing vs competitor- Optimized listings with relevant customer search terms: front and back end- Revamped and A/B tested all product pictures, working closely with graphic designer- Improved ASINs performance over time and increased conversion- Created parent/child relationship among existing listingsPPC Campaigns:- Tested existing campaigns/ad set against different bids and placements- Created new campaigns: products and brands and optimized them on weekly basis- Set up campaigns for keywords indexing- Ranked listings (parent and child ASINs) from 2+ pages to page 1 and top of page 1- Generated negative keywords Acos optimization.- Identified the best days for increasing budget spend on selected ASINs- Worked closely with PPC reports and sponsor brand reports