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Senior Communications & Marketing Executive with over 20 years’ experience delivering successful global branding, marketing and communication strategies that elevate business performance and raise shareholder value.Hands on, Executive level experience across the full range of marketing disciplines. From strategyand planning, through to brand proposition and identity creation delivering proven creative development and execution to deliver results.Skilled in providing strategic direction, leadership and support to the wider organisation and across the entire comms remit - including, strategy, planning, media relations, branding, event, and digital.Experienced team leader. Passionate about relationships and people, I have been keen tosupport, mentor and develop teams and individuals to strengthen capabilities and increase effectiveness.Introduction of robust lead generation processes with detailed analytics to measure performance ofall outreach, event and digital communication. +68% increase in sales leads generating £22m in wonopportunities in 2023Creation and and introduction of Global Brand identity utilising muilti-channel approach to drivesuccesfull adoption and greater control across the business.Delivery of transformational communication programme finding creative, compelling and practicalways of motivating and engaging with stakeholders - pivotal to a 25% upturn in profit in 2018Introduction of Group Sustainability Model and framework strategy positioning the organisation strongly in this discipline - generating in excess of +8 million Euros in Global savings p.a.Successful ownership of Group attendance at Drupa 2016 exhibition showcasing broad portfolio ofproducts and services. 3 separate group stands (by sector), +2000m2, footprint, +2m Euro budgetDevelopment and delivery of group digital strategy generating in excess of 2 million-page views tocorporate website each year and +40,000 new followers to digital platforms from initial standing start
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Company OwnerPropel CommunicationsWigan, Gb -
Senior Marketing ConsultantEpic Global Solutions Oct 2024 - PresentLondon, England, Gb -
Company OwnerPropel Communications May 2023 - Present -
Director Of Branding & CommunicationsTt Electronics Plc Aug 2020 - Apr 2024Woking, Surrey, GbKey Roles and Responsibilities:Develop, implement and enhance the company’s brand strategy including building of digital presence and further development of company website and social media presence.Refine and manage brand promise and positioning to deliver increased knowledge, support and engagement of organisational value, vision and culture.Collaborate with divisional leadership, marketing and sales leaders to develop and drive appropriate customer and channel partner experience strategies including creative marketing campaignsSupport the M&A process and integration of “new” brands into the company’s portfolioCreation of aligned short- and long-term Brand goals, objectives, policies and operating proceduresPreparation of presentations to key internal and external customers, as well as supporting the company’s electronics presence at electronic shows, exhibitions or other industry events -
Global Communications And Sustainability DirectorFlint Group Jul 2015 - Mar 2020St Helier, JeROLE & RESPONSIBILITIES:- Optimising marketing and communication capabilities and resources to support the delivery of all Group objectives including safety, sustainability, financial contribution and the development of a positive employee environment- Devise effective campaigns to drive sales, customer retention and lead generation through targeted events, internal growth initiatives and the support of industry associations and centres of influence that align to Group strategy- Establish value proposition and greater understanding of products and services. Support sales/pipeline development through execution of effective reporting, analysis and provision of consistent and compelling sales support material. - Development and strengthening of Flint Group “Brand” in order to protect and enhance corporate reputation through strategic planning and delivery of high quality content- Lead Global Public Relations efforts including management of reputational issues and media reporting - ensuring legal and ethical compliance in relation to all stakeholder communications- Delivery of transformational / change communications to keep the organisation informed and updated on progress while supporting financial goals and profit upturn- Responsibility for the Group’s digital strategy including strategic growth and value in group intranet, website and social media channels- Evaluate and measure all online and offline marketing and communication activities to ensure value, engagement, retention and growth of key stakeholder groups- Responsibility for the design and implementation of group sustainability strategy including introduction of long-term KPI’s to deliver annualised savings. Ownership of internal and external sustainability reporting including publication of the group Sustainability report -
Director Corporate CommunicationsFlint Group Jul 2012 - Jun 2015St Helier, JeResponsibility for all Group Communication efforts -
Global Marketing Manager - Print Media DivisionFlint Group Jul 2007 - Jun 2012St Helier, JeDivisional responsibility for Marketing and Communication efforts with Flint Group's Print Media Division -
European Marketing ManagerDay International Jun 2000 - Jun 2007UsResponsibility for the Marketing and Communication efforts within Europe. Day International was acquired by Flint Group in 2007 -
Marketing ManagerVarn Pressroom Products Mar 1999 - Jun 2000Varn Products acquired by Day International Ltd in early 2000
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Design ManagerRefinery - Manchester Nov 1997 - Mar 1999Account Manager for major UK clients specialising in the home shopping market - to deliver catalogues clients POS and additional direct marketing needs
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Senior DesignerColourplan Design & Print Jun 1994 - Nov 1997GbSenior designer of sports programmes to many leading professional uk sporting clubs
Colin Stokes Skills
Colin Stokes Education Details
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Cim | The Chartered Institute Of MarketingMarketing -
NewiHnd Graphic Design -
Wigan Technical CollegeGraphic Design -
Edmund Arrowsmith Rc High School
Frequently Asked Questions about Colin Stokes
What company does Colin Stokes work for?
Colin Stokes works for Propel Communications
What is Colin Stokes's role at the current company?
Colin Stokes's current role is Company Owner.
What is Colin Stokes's email address?
Colin Stokes's email address is ctjstokes@me.com
What is Colin Stokes's direct phone number?
Colin Stokes's direct phone number is +4416177*****
What schools did Colin Stokes attend?
Colin Stokes attended Cim | The Chartered Institute Of Marketing, Newi, Wigan Technical College, Edmund Arrowsmith Rc High School.
What skills is Colin Stokes known for?
Colin Stokes has skills like Marketing Strategy, Packaging, Print Management, Digital Printing, Pre Press, Key Account Management, Marketing Communications, Offset Printing, Sales Management, Performance Management, Employee Engagement, New Business Development.
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