Colin Glaum Email and Phone Number
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CMO | ECD | Board Member | Advisor | BBDO, Y&R, Rapp, Ogilvy AlumExecutive Level Creative and Strategic leader. Branding and Communications Specialist. Direct experience creating cross channel communications/strategies to effectively change consumer behavior. Deep experience in start-up environments as a Founder, Partner and Advisor. Clients include Charlotte's Web, Purina, Dramamine, Luden's, Kimberly Clark, Coke, New Balance, Travel Channel, Mercedes Benz, The New Jersey Nets, LG Electronics, Pella Windows, Bacardi and Green Mountain Coffee.Specialties: Super charging marketing departments. Conceptual problem solving using unconventional media (emerging tech & experiential) tools. Deep experience building digital teams spanning social, strategy, content creation and experiential.
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Chief Marketing OfficerTrimmr Dec 2022 - PresentRhinebeck, Ny, UsTrimmr is leading post-harvest workforce and automation solutions provider for the cannabis industry in the state of New York.Post-harvest is the least favorite part of every cultivator's job and yet it is hugely impactful on the value and profitability of the crop. To achieve optimal results and profitability, the post harvest process requires nuanced planning and timing, with flexible resources, and consistent execution.Trimmr delivers efficiencies of scale to independent cultivators through a shared mobile infrastructure, software embedded work-systems, and local staffing resources. -
Founder | Creative DirectorBenevolent Mercenaries Jul 2011 - PresentDenver, Co, UsAs a social good and behavior change agency, we are purveyors of paradigm shifting ideas. We change legislation for the oppressed. We infuse consciousness into capitalism. And we always eschew consumerism for sustainability. -
Chief Marketing OfficerCharlotte'S Web Jan 2022 - Jul 2022Boulder, Colorado, Us -
Executive Creative DirectorCharlotte'S Web Jul 2020 - Jul 2022Boulder, Colorado, UsReturned to Charlotte’s Web to run creative operations and direction for the brand including new external acquisitions. Oversaw de-centralized global team as well as international vendor relations. Due to senior staffing reductions, gained experience running Public Relations, Media Planning & Measurment, Ambassador Programming, International Market Management as well as M&A and Acquisition Integration. -
Digital Futurist (Ecd Digital)Avrett Free Ginsberg Jul 2015 - Sep 2019New York, Ny, UsCreative lead of all digital, social media and web-based communications across all brands within the agency. Led digital education/transformation for the agency, including building in house content studio, creating curriculum for all staff including sessions with Facebook, Snapchat, Google, Amazon, Hyper Island and CNN’s content arm. Identified emerging media platforms to help clients meet their aggressive growth goals and on-boarded new technology into the agency including all sampling, influencer and social listening tools. -
Creative Director/Strategist (Contractor)Charlotte'S Web Dec 2017 - Feb 2019Boulder, Colorado, UsCharlotte's Web is a CBD company based in Boulder, Colorado with an amazing origin story, but struggled with how to bring that origin story to the world. I was hired freelance as the in-house Creative Director to help develop the brand voice and bring their rich history and story to life. -
Executive Creative Director (Contractor)Octagon Jan 2015 - Jul 2015Stamford, Connecticut, UsHired to elevate the creative studio to a full-service, stand alone creative department. Provided best practices for hourly optimizations of employees at each creative level, bench marks for projected hours and restructured process/workflows to create optimal output. Led new business pitches for Mercedes Benz Stadium Branding & Naming Rights, Mercedes Benz Ultimate Driving Experience and Taco Bell's Sports Marketing Initiatives. Octagon, one of the world's leading sports marketing firms, is focused on helping brands connect with fans over the teams, artists and events they are most passionate about. -
Chief Marketing OfficerThe Stashbox Dec 2012 - Jan 2014Served as the CMO and Executive Creative Director of tech start up in the consumer research space. The Stashbox's mission was to reinvigorate the market research industry by creating a social platform for product reviews. We created a suite of digital tools that can be easily deployed by brands directly through social channels, desktop and mobile web to reach consumers in new and unexpected ways. Our vision for the future is a virtuous cycle of collaboration and development between brands and the consumers who love them. Allowing each to reap the benefits of direct contact with one another to create the best products and hopefully, mutually beneficial relationships.
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Digital Creative DirectorAvrett Free Ginsberg Jun 2010 - Nov 2012New York, Ny, UsStrategic and Creative lead for new business and existing clients within the social, search and online disciplines. Developed and lead several, media rich, integrated campaigns for Purina and Prestige brands. Two time AdAge Best of the Month award winner as judged by consumers. -
Executive Creative Director (Dual Role)Wpp Shopper Sep 2009 - May 2010Was "anointed" the first WPP Shopper creative director, a role custom built for the Kimberly Clark relationship across agencies. This was in conjunction with my role as ECD North America for Ogilvy Shopper.
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Ecd North America (Dual Role)Ogilvyaction Oct 2008 - May 2010As the experiential/activation arm of Ogilvy, OgilvyAction is responsible for creating branded experiences designed to convert shoppers into buyers. We are responsible for developing events, activations and experiences spanning every conceivable touchpoint that not only build brands but change behavior.
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Executive Creative DirectorRapp Collins Worldwide Oct 2007 - Jul 2008New York, Ny, UsGrew creative department from 28-52 people while onboarding several pieces of new business. Oversaw transformation of department from a direct mail agency to a full marketing solutions team with integrated capabilities ranging from full websites to Facebook Apps and SMS loyalty programs. -
Creative DirectorBrandbuzz 2004 - 2007UsDeveloped and executed the marketing platform to sell a $110MM product to an audience of 12 people.Went "7 for 7" as a new business team over the course of the busiest but most rewarding summer of my life. -
Associate Creative DirectorYoung & Rubicam (New York) 2002 - 2003
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AcdAvrett Free Ginsberg 2001 - 2003New York, Ny, Us -
Creative DirectorAdjacent To One 2000 - 2002New York, Ny, Us -
Senior CopywriterBbdo Jun 1996 - Apr 2001New York, Ny, Us
Colin Glaum Skills
Colin Glaum Education Details
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Syracuse UniversityAd Kinesiology
Frequently Asked Questions about Colin Glaum
What company does Colin Glaum work for?
Colin Glaum works for Trimmr
What is Colin Glaum's role at the current company?
Colin Glaum's current role is Specializing in Non-Profits, Start-Ups with Social Good Missions and Health & Wellness.
What is Colin Glaum's email address?
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What is Colin Glaum's direct phone number?
Colin Glaum's direct phone number is +121283*****
What schools did Colin Glaum attend?
Colin Glaum attended Syracuse University.
What skills is Colin Glaum known for?
Colin Glaum has skills like Integrated Marketing, Creative Direction, Creative Strategy, Interactive Advertising, Art Direction, Digital Marketing, Advertising, Digital Strategy, Interactive Marketing, Brand Development, Marketing, Digital Media.
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