Fluvio provides flexible consulting services to help software and technology businesses find product-market fit, establish go-to-market strategies, and deliver high-impact campaigns. With niche experience operating within startups, global enterprises, and everything in between, we replicate proven product marketing techniques that excel in fast-paced, high-growth environments.We offer a suite of products and services to help software and technology businesses scale more effectively and efficiently throughout each stage of their lifecycle. 👉 Consulting - Quickly tackle the most critical go-to-market challenges by embedding Fluvio’s elite product marketing consultants into your organization👉 Workshops - Gain insight, alignment, and deploy strategies to scale with in-person and remote product marketing workshops based on Fluvio’s proprietary GTM Model 👉Recruiting & Talent Development - Find long-term success with your product marketing function by attracting, recruiting, and nurturing top-tier product marketing talent

• Consistently outperformed lead-generation and revenue targets for four consecutive years by leading the launch of more than a dozen Leasing and Resident Solutions, growing B2B and end-consumer adoption and penetrating new market segments.• Created and executed GTM strategy for ActiveBuilding Rewards. Wrote and managed execution of new positioning and messaging, internal launch readiness, sales enablement, demand/lead gen, and in-app content, resulting in a 10% increase in resident online payments revenue. • Increased cross-sale revenues by leading Resident Solutions content creation for RealWorld customer conference (four consecutive years). Developed breakout session concepts, coordinated speakers, created presentations and sales assets in support of event (including executive speechwriting, web copy, videos, presentation design, and collateral).

• Developed and led a three-person team focused on product marketing, demand generation, client communications, sponsorships, and events.• Created and executed GTM strategy for multiple new product launches. Led creation of positioning and messaging, internal communications, sales enablement tools and omnichannel demand gen content.• Launched AXS in UK and Sweden, broadening B2B and consumer brand recognition and escalating ticket sales on axs.com. • Led B2B website redesign, including new country-specific web copy, Wordpress configuration, and Hubspot integration.• Led CRM migration to Hubspot from Salesforce, yielding savings of $120K+ in two years.

• Led four-person team to launch new corporate visual identity and brand strategy.• Led website redesign including CMS selection, positioning and messaging strategy, and copywriting.• Developed new marketing collateral library, including content for a new Enterprise Master Patient Index (EMPI) solution for healthcare market entry.

• Product Marketing Manager. Led GTM strategy & execution for PhoenixEFE core banking system, exceeding annual revenue targets and penetrating credit union market.• Sales Operations Manager. Led a team of five proposal analysts to develop winning responses to complex requests for proposal (RFP), in support of 14-product, $280-million software and services pipeline.