As Chief Operating Officer and investor in CyberSmarties, I am dedicated to advancing the world’s first and only social and emotional learning (SEL) platform for primary school children. CyberSmarties ensures safe social media use while teaching essential life skills in emotional intelligence, empathy, and responsible online behaviour—all within a secure, monitored environment.Our platform supports over one million children across New Zealand, Australia, Ireland, India, United States, United Kingdom and Türkiye. Built on behavioural technology and emotional intelligence training, CyberSmarties empowers children to navigate the online world confidently, fostering their mental health and well-being.In my role as COO, I oversee daily operations, ensuring our platform evolves to meet global educational needs. My background in business strategy and neuromarketing helps drive our mission of creating a safer, smarter online space for children. As an investor, I’m committed to our strategic growth and expanding our reach.We recently published a white paper, The Evolution of Social and Emotional Learning in a Digital World, which explores how SEL can be effectively integrated into the digital lives of children. The paper emphasises the crucial role that platforms like CyberSmarties play in helping children develop the skills needed to thrive both online and offline. Schools around the globe are adopting our platform as a cornerstone in teaching SEL, digital citizenship, and digital safety. Our partnerships with organisations such as UNICEF, Google Education, Cod.org and National Police Forces such as Ireland's An Garda Siochána and New Zealand's Keep it Real Online, further strengthen our mission to make the online world safer and more enriching for children.

At Elite Academic Academy, a pioneering California-based school, I collaborate with the leadership team to shape the future of education by delivering keynotes, conducting workshops, and developing innovative programs. My work focuses on bridging the gap between education and the rapidly evolving business landscape, ensuring students are well-prepared for an unpredictable future.A significant part of my role involves integrating cutting-edge technologies such as AI, virtual reality (VR), mixed reality (MR), and other emerging tools into the educational experience. Through the SOAR program, we "connect the dots" between academic learning and real-world business skills, leveraging these advanced technologies to provide students with immersive, hands-on experiences. This initiative is designed to equip students with the essential tools and mindset needed to thrive in a world that is constantly changing, not just adapting but leading in the fast-paced, tech-driven global economy.By embedding AI, VR, MR, and other technologies into the curriculum, we prepare students to navigate and excel in a future where technology plays a central role in every aspect of life and business.

Peaceful Planet is a global charity dedicated to promoting peace, education, and sustainable development for children and communities worldwide. The organization focuses on creating and implementing educational programs that foster a culture of peace, environmental stewardship, and social justice. Through its initiatives, Peaceful Planet aims to empower individuals and communities to build a more harmonious and sustainable world.As a Board Member and Educational Advisor at Peaceful Planet, I contribute my expertise in human behaviour and educational strategies to support the charity’s mission. I play an active role in developing and advising on curriculum content, ensuring it is effective and adaptable for implementation across various countries. My work includes consulting on how best to integrate this curriculum into diverse educational systems, making it accessible and impactful for students globally.In addition to my advisory role, I assist with the operational and marketing efforts of Peaceful Planet, helping to expand the charity's reach and effectiveness. By leveraging my experience in education and human behaviour, I strive to support Peaceful Planet in its mission to create a more peaceful and just world for future generations.

The Kids Book Company (TKBC) creates educational and inspirational children’s books designed with three core cognitive learning layers: Educational, Playful, and Personalised.Our four titles are sold worldwide, with seven core print locations, and are available in digital, softcover, and hardcover formats. Each book is carefully crafted to support learning through a multi-layered approach, incorporating elements of Social and Emotional Learning (SEL) and grounded in scientific research.Educational: Our titles are secretly packed with educational features, designed to support children’s cognitive development now and in the future.Playful: Learning is more impactful when it feels like play. Each book is interactive, encouraging problem-solving, decoding puzzles, and exploring new languages, all in a fun and engaging way.Personalised: Personalisation enhances engagement, so every book includes personalised elements like names, dedications, and even specific details, such as the name of a favourite horse.My background in research and development in Human Brain & Behaviour, both in adults and children, plays a key role in shaping each title. This ensures a holistic, fun, and engaging approach to skill development through storytelling.We are proud to be recognised as a leader in Personalised Educational Books, forming partnerships with organisations such as UNICEF, Kids Cancer Foundation, and Girl Guides. Our mission is to help over 1 million children read for free through our fundraising activities.For more information about fundraising, upcoming titles, or to simply say hello, feel free to reach out to me at colin@thekidsbookcompany.com.

EXL Labs is a pioneering curriculum development company based in the United States, specializing in creating gamified learning experiences that transform how students engage with complex subjects. Our flagship product is a chemistry curriculum that combines gamification with cutting-edge virtual reality (VR), providing students with a fully immersive learning experience that revolutionizes their understanding of scientific concepts.As the Co-Founder and Chief Behavioural Science and Strategy Officer at EXL Labs, I bring together my expertise in human behaviour, neuroscience, and business strategy to shape our innovative educational offerings. My focus is on integrating scientific principles into the development of our VR experiences and curriculum, ensuring that they are both engaging and effective in enhancing student learning outcomes. Additionally, I oversee the strategic direction of the company, leveraging my extensive business experience to drive growth and ensure our products meet the evolving needs of the education sector.Our team includes industry veterans with experience at leading companies like EA Games, contributing to major gaming franchises such as Call of Duty. This blend of educational expertise, entertainment industry experience, and strategic business acumen allows us to deliver a curriculum that is scientifically rigorous, highly engaging, and strategically positioned for success.At EXL Labs, we are committed to advancing education through the integration of technology, gamification, neuroscience, and strategic innovation, equipping students with tools and methods that make learning both enjoyable and impactful.

What began in 1998 as a basic business agency has evolved into a world-leading behavioural and neuroscience agency. At Colin Cooper Inc., we specialise in applying cutting-edge behavioural science and neuroscience to e-commerce, educational institutions, and corporate training, advancing learning and sales strategies online. Today, our dedicated team of data and behavioural scientists focuses on bridging the gap between education and the skills students need to succeed in the business world.

The Helm is an exclusive community of Founders and CEOs dedicated to innovation and growth. It offers a confidential, supportive space for business leaders to connect, share ideas, and challenge each other. As a speaker and member, I engage with peers to exchange insights, provide strategic feedback, and drive transformative business strategies.

The Brisbane Inner West Chamber of Commerce (formerly the West Brisbane Business Association Inc.) is a Not-for-Profit organisation dedicated to supporting businesses in Brisbane's western suburbs. As a Business Strategy Advisor, I work closely with local business owners to foster collaboration, enhance communication, and promote networking opportunities, all with the goal of driving local business growth.In my role, I provide strategic guidance to help businesses navigate challenges, capitalise on opportunities, and achieve sustainable growth. By advising on effective business strategies, I help members of the Chamber strengthen their operations and succeed in an increasingly competitive market.

The PIVOT Formula is a proven strategy I developed from my experience working within the military, where I focused on building high-performance teams and delivering clear, concise intelligence based on facts, not emotion. This 5-level formula is designed to help businesses not only survive crises but thrive in them. It has been successfully used to pivot businesses that were just 90 days from bankruptcy, help companies in the medical field capture significant market share within 120 days, and guide organisations through challenging times such as the GFC, COVID-19, and other crises.The PIVOT Formula transforms chaotic situations into streamlined, actionable strategies that can be deployed up to 40 times faster. By establishing a “Nerve Centre” for quality control, it ensures effective implementation, helping businesses move from friction to flow, no matter the challenge.

The Boost Your Business (BYB) Business & Marketing Magazine was a trusted resource for small and medium-sized businesses navigating the complex world of business growth. Each month, we provided actionable strategies designed to help businesses thrive without the need for expensive consultants.I founded the magazine in March 2015 to offer practical, easy-to-implement strategies that business owners could quickly apply on their own. As a business owner, you’re often juggling multiple roles, and the last thing you need is complex advice that requires an expert to decipher. That’s why every issue of BYB focused on four key strategies that any business owner could implement independently.Our mission was straightforward: to empower businesses to achieve significant growth by simplifying the complexities of marketing and business development. Whether just starting out or running an established business, the strategies we shared each month were designed to be universally beneficial—and it was all 100% free.During its operation, the magazine grew from a simple idea to a global resource with over 150,000 readers worldwide, available in both print and digital formats. While we have now closed the magazine, the impact and insights it delivered continue to resonate with the business community.

Since 2002, Boost Your Business Group, under my leadership, has helped our clients generate over $1 billion in sales by leveraging human behaviour and business automation strategies.When businesses seek a scientific approach to growth with proven and guaranteed results, they turn to us.With offices in the United Kingdom, USA, Australia, and New Zealand, we have had the privilege of assisting over 30,000 businesses across 70 countries. Our clients have included renowned companies such as Westpac, ANZ, Rio Tinto, MindGenius, the University of Queensland, ENTOX, MYOB, Xero, Telstra, 3 Mobile, Vodafone, Acer, Remax, LJ Hooker, Coffee Club, and many more.As a globally recognised authority on growth strategies grounded in human behaviour, I have authored several books and training courses on the subject, which I deliver through mastermind workshops and private training sessions for clients.Over this period, we built more than 6,500 websites, 500 shopping carts, and hundreds of custom apps. We’ve also served thousands of clients worldwide through our workshops, both online and in physical training sessions. Our approach, rooted in science and data, has consistently driven business growth and scaling. Our agency was independently recognised as a key player in Australia, and I frequently spoke at events and workshops on business growth.

As part of the Boost Your Business Group, BYBAPPS provided affordable mobile apps through our custom-built platform, helping businesses worldwide generate millions in sales. From 2012 to 2022, we delivered thousands of apps, offering a unique sales channel that supported rapid growth for companies across various industries. With offices in the UK, USA, Canada, Australia, and New Zealand, BYBAPPS became a key player in delivering custom app solutions before successfully selling the business in 2022.

As CEO of Franchise Marketing Australia, I specialised in franchise recruitment, lead generation, and profiling, helping businesses scale quickly and increase their overall value. Over 11 years, we worked with thousands of networks, offering a tailored, holistic approach to franchise and license development. Our unique strategies, developed by myself, enabled brands like Coffee Club, Rams Mortgages, and Forte Music Schools to expand significantly.One of our success stories includes growing a carpet cleaning network from 12 to over 50 units in just 18 months. In 2020, after a successful decade of helping businesses grow, I sold the company.

MindGenius is a leading business mind mapping software with over 600,000 users worldwide, designed to help businesses capture, visualise, and utilise critical information effectively. As CEO for Australia, New Zealand, and Asia, I expanded MindGenius into these markets, working directly with organisations such as Speedo, ASIC, the Australian Defence Force, New Zealand Defence Forces, The University of Sydney, QUT, Discount Drug Stores, Brisbane and Sunshine Coast Airports, and many more.Mind Mapping simplifies complex challenges into visual solutions, enabling rapid implementation. If your team needs strategies to tackle complex issues, Project Mind Mapping is a core part of the solutions I offer.