Chris Colinsky Email & Phone Number

New York, New York, US

Santa Monica, California, US

• Executed strategic technology initiatives that enhanced operational efficiency across the organization, resulting in an annual cost savings of $1MM and supported two new revenue streams within first 12 months
• Directed cross-functional teams including Data, Product Engineering, ERP, IT, and CX teams scaling project delivery speed by 50%
• Led Platform Engineering team as lead architect and developer completing three major initiatives including replatforming the payment gateway to save ~$1MM in fees annually
• Engineered scalable Customer Data Platform saving $60k annually while delivering billions of high-quality events in real-time, driving personalized marketing, search and analytics
• Defined omnichannel strategy, modernized enterprise architecture and refactored technology stack; decreased technical complexity by 30%, enhancing system responsiveness across platforms
• Established 5 new models for personalization and recommendations that generate $3MM in annual revenue

Culver City, California, US

• Championed comprehensive business technology initiatives that empowered and automated cross-departmental collaboration while leading 5 engineering teams focused on digital product transformation
• Spearheaded the establishment of Data Engineering, Enterprise Engineering, DevOps and Reliability Engineering teams improving site stability by 75%
• Architected the move to fully automated 3PL, completely rebuilding NetSuite, full integration with WMS, E-commerce platform and data warehouse saving over $1M annually in operational costs
• Reduced technical debt by +80% resulting in improved security, scalability and reliability
• Completed PCI Level 2, ADA and CCPA compliance; increased staff awareness on data and payment requirements
• Scaled and rearchitected use of Segment CDP to 100% automate marketing data needsMeUndies is a funky, comfy underwear and loungewear DTC e-commerce company

Berlin, DE

• Led a global engineering team, applied new processes and standards, managed budgets, initiated use of cloud and curated the business's core practice. Principal architect, engineer on most projects
• Built on-premise ML development and training infrastructure that produced savings of $3k / month
• Developed global scale mobility, geospatial and autonomous vehicle services for Ford resulting in a 5 year, $20MM contract
• Established data pipelines for IoT projects and identity / personalization services for start-ups decreasing time to market by 25%
• Mobile application development for POC and production deployments
• Designed and constructed engaging interactive exhibits using modular design systems at CES, LA Auto and IAA annually for major automotive brands; boosting brand engagement and booth attendees by over 30% YoYiconmobile.

Berlin, DE

São Paulo, SP, BR

• Headed software engineering and UI/UX teams, implemented in processes and standards to improve team delivery and directed day-to-day management of all project deliverables, budgets and timelines
• Programmed web applications, services and data pipelines to support custom brand content within walmart.com
• Mobile application development for CPG brands
• Administered the production environment for Walmart subdomain dedicated to branded stores, achieving an uptime of 99.9% and enhancing the user experience for over 1MM monthly visitorslunchbox (bought by Mirum) was a.

Chicago, IL, US

• Supervised engineering team, instituted formal processes, balanced resource utilization and ensured projects stayed on budget and on-schedule
• Created in-house JavaScript and ActionScript frameworks to build highly interactive and innovative websites and online games resulting in a 20% reduction in project delivery time
• Won Webby, FWA and W3 awards for best-in-class experiences 2 years in a rowDNA Studio (bought by WHITTMANHART) was an interactive agency for online entertainment properties, clients included Sony Pictures, MGM.

London, GB

• Stood up a new engineering team, defined processes, installed on-premise infrastructure, coordinated resources and produced highly interactive brand sites and marketing tools
• Directed resource allocation and setup processes as founding technical member at SF headquarters
• Launched new enterprise CMS and CRM solutions, increasing marketing time-to-deliver
• Architected and deployed enterprise hosting solution for the primary client CloroxTribal DDB is a digitally global advertising agency

New York, NY, US

• Delivered next-gen interactive shopping tools, and microsites for the newly instituted Macys.com platform
• Developed weekly targeted marketing emails and 2-3 intra-week variations of the home page, achieving full compatibility across all major browsers and email clients while enhancing overall user experienceMacys.com is.

Masters, Data Science

Bfa, Computer Arts