Responsible for creating, developing, and executing programming and multi-channel communication and marketing strategies for alumni, donor relations, and annual giving to ensure achievement of long-term goals and objectives for alumni engagement and philanthropic support. Oversaw the strategy, development, and execution of donor communication and marketing efforts. Collaborated directly with campus partners (deans, students, faculty) to actively seek out stories for donor impact reporting and advancement communications.Managed Advancement social media channels by developing strategy, curating content, and tracking feedback and results.

Motivated customers to share their experience through digital marketing campaigns and customer outreach initiatives post install, campaigns extended across multiple platforms.Increased positive results on the BBB platform by 20% by executing campaign through data analysis and targeted outreach efforts.Acted as a liaison between customers and sales force managing the communication between parties.Nurtured relationships with Regional Vice Presidents and Directors to proactively manage and support strategic decision making.Responded to all inbound inquiries from prospective customer and employees via email and phone.Problem-solved with customers in regards to sales, marketing, & operations providing exceptional service in order to maximize the efficiency and production of the customer care team. Develop targeted customer care scripting for use over the phone & via e-mail communication.

Fielded inbound calls from our marketing division providing exceptional customer service experience for potential customersScreened and qualified homeowners to set up demo opportunities for the company's sales division Assisted the department reach its goal of scheduling over 15,000 appointments a monthDeveloped and communicatde a positive impression while educating homeowners on the products and services we provide to better assist their home remodeling potential Built trust with homeowners to open theirs door to our sales department for an in-home consultation

-Build client media lists and provide account support for Victory Brewing Company, Goodman Birtcher, CREW Philadelphia, PJW Restaurant Group, and Avenir-Create content for Food Shelter's social media platforms-Pitch and build relationships with journalists and bloggers-Construct fact sheets and press kits for media use -Prepare press materials and and distribute releases to the media-Coordinate interviews between press and client resulting in a local placements on Philly.com, Philly Mag, Philly Voice, GlobeSt.com.

-Secure donations for silent auction and gift bags for Diamonds & Denim-Draft and publish blog content on Wordpress, create interactive posts for the foundation's social platforms. -Assist at foundation events (School Media Day, Phillie's Tailgate, and Diamonds & Denim) -Developed a shoe drive campaign with fellow interns which included event logistics, press, and social media planning.

-Supported account teams with media monitoring, media and influencer lists, press clippings and research for Pennsylvania Liquor Control Board (PLCB), Pennsylvania State System of Higher Education (PASSHE), Verizon Wireless, AmerisourceBergen, General Motors, TD Bank, and Shire-Monitored and drafted Facebook and Twitter content for PLCB & Verizon Wireless-Pulled engagement metric reports for TD Bank's national social platforms.-Assisted in logistics prior to, during, and after events for Ronald McDonald House Charities Annual Phone Bank, the General Motors Auto Show Luncheon and the Radio 104.5 Winter Jam Festival sponsored by Chevrolet.-Drafted and pitched PLCB content to influential bloggers and produced blog posts for General Motor's Drive the District website, securing a post on the home page.