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Colleen Cassidy Email & Phone Number
Principal Product Manager
at
Undivided
1 work email found
@redknightmarketing.com
1 phone found area 858
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
Principal Product Manager
Location
Altadena, California, United States
Who is Colleen Cassidy? Overview
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Quick answer
Colleen Cassidy is listed as Principal Product Manager at Undivided, based in Altadena, California, United States. AeroLeads shows a work email signal at redknightmarketing.com, phone signal with area code 858, and a matched LinkedIn profile for Colleen Cassidy.
Colleen Cassidy previously worked as Senior Product Manager at Friendbuy and Product Manager at Tillster, Inc.. Colleen Cassidy holds B.S., Marketing from Penn State University.
Company email context
Email format at Undivided
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*@redknightmarketing.com
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AeroLeads found 1 current-domain work email signal for Colleen Cassidy. Compare company email patterns before reaching out.
Profile bio
About Colleen Cassidy
An experienced product manager, with a diverse record of improving digital products that engage and delight users, by implementing best practices across agile teams.I'm an avid believer that each individual team member supporting a product is a Rockstar, and integral to success. Servant leadership is key. It’s my job to encourage an environment of collaboration, team-managed accountability, and setting achievable goals for success.• Leader in Agile product development, owning roadmap and prioritization framework• Insightful experience across MarTech, eCommerce, financial and healthcare industries• API design and documentation experience• A Pro at Mobile development + release processes: iOS, Android and hybrid• Vast knowledge of web production, SEO, content and collaboration strategy, predominantly focused on user engagement principles• UX/UI core competencies, with execution and iteration based on analytics, competitive landscape and design trends
Listed skills include Social Media, Event Management, Corporate Website Management, Web Content Management, and 10 others.
Current workplace
Colleen Cassidy's current company
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10 roles
Colleen Cassidy work experience
A career timeline built from the work history available for this profile.
Principal Product Manager
CurrentWe're building collective power and smarter tools for families raising children with disabilities.
Aug 2019 - Present
Senior Product Manager
• Lead design and development of performance-driving features and program integrity initiatives for referral marketing SaaS platform• Work with design-disrupting brands, such as ClassPass, Grubhub, Away, and Thinx, to understand complex referral funnels and customer acquisition goals that align with marketing optimization strategies to improve our product• Active player in determining various technical and best practice implementations via JavaScript, REST API, Webhooks, and 3rd party integrations• Collaborate with Customer Success, Sales, and Onboarding teams to prioritize roadmap by defining client use cases• Wrote product, data, and security requirements for next-generation platform, currently in development• Manage all release announcements and encourage feature adoption through documentation and educating account management • Spearheaded friendbuy.com website redesign and content overhaul, resulting in a 600% increase in inbound leads
Nov 2017 - May 2019
Product Manager
• Led the agile, iterative development of clients’ US and International, both native and hybrid mobile ordering and loyalty apps• Developed product specifications from business and key user experiences to build tenant-agnostic mobile app for on-demand dining customer market, based on ordering, delivery, loyalty, and coupon platform with POS integrations
Apr 2017 - Nov 2017
Mobile Product Manager (Contract)
• Led mobile app development and iOS engineering team, from inception to launch (released Apple Store June 2017, California Psychics' Psychic Chat)• Defined and documented requirements for release of 1st mobile app for company, providing paid entertainment services• Documented user experiences within interactive wireframes with detailed user specs, and messaging scenarios per user analysis and stakeholder goals to align with iterative release plan against timeline• Implemented platform for high fidelity design, to streamline collaboration among Product, Design, Tech, and QA
Nov 2016 - Apr 2017
Product Manager & Senior Analyst
• Lead decision-maker and facilitator of ceremonies for Agile product development for ReceiptMatch Mobile App (native iOS and Android)• Formed Agile prioritization framework and intake process for the mobile app backlog to work with product stakeholders across business• Increased monthly engaged users by 11% since taking over rapid release cycle management• Actively participated in product visioning and design thinking workshops with partners to introduce new features and user interface elements based on customer needs and user research
Nov 2015 - Nov 2016
Product Manager
•Consulted business partners across medical center to identify and analyze digital communications & collaboration needs, to further shape product development•Managed all internal community sites & governance, cultivate community managers & powerusers •Developed and executed strategies for evolving digital community efforts•Lead writing, grooming, and prioritizing of user stories, based product roadmap & resources•Managed and analyze data for user access and social activities, translate trends across the platform to recommend product improvements
Oct 2013 - Dec 2015
Web Producer
Web Builder/Producer for Maxvantage: a strategic alliance between Maritz Travel Company and American Express. Website Programming, Content, and Management• Develop effective and efficient meeting and event registration websites and related communicative devices across two event management platforms for several Fortune 500 companies (budgets ranging from $1,500-$50,000, at 50-60 websites per year.)• Integrate the functionality needs of Project Manager and vision of end-client personnel, in order to formulate content, design and overall functionality of various websites types, including incentive trips, product launches, and national sales meetings• Design and manipulate custom CSS and HTML coding cross-browser compatible code to optimize layout, usability and overall aesthetics; Incorporate eCommerce portals • Utilize Adobe editing tools, such as Photoshop, Fireworks, and Dreamweaver to create custom banners and logo integration to maintain branding of client, product, and/or eventCustom Reporting and Data Analysis• Establish reporting needs with each meeting/event stakeholder, to compile custom reports; Cross-utilize quantities and tabular reporting to translate to meaningful information for effective application by project manager and third parties Account Management• Act as liaison between clients and upper management to formulate efficient, economic, and strategic standard operating procedures, integrating project phase timelines of our business model and specific client objectives and demands• Compile website cost estimates on websites needs, including all aspects of registration and travel functionality, site branding, reporting to realistically and efficiently align with client’s allocated budgets• Troubleshoot and often improvise with cross utilization of various registration tools and scenarios to adhere to dynamic client’s expectations, while simultaneously enhancing job efficiency of other involved parties
Aug 2011 - Jun 2013
Project Coordinator
Maxvantage
Attendee Registration and ManagementCorporate Travel PlanningWebsite Build and Management
Apr 2010 - Jul 2011
Small Business Marketing Specialist
Customer Website DevelopmentSmall-Medium Business CampaignsBrandingLogo/Corporate IDMarketing MaterialsAdvertising Consultation
Jul 2008 - Jan 2009
1 education record
Colleen Cassidy education
-
Penn State University
FAQ
Frequently asked questions about Colleen Cassidy
Quick answers generated from the profile data available on this page.
What company does Colleen Cassidy work for?
Colleen Cassidy works for Undivided.
What is Colleen Cassidy's role at Undivided?
Colleen Cassidy is listed as Principal Product Manager at Undivided.
What is Colleen Cassidy's email address?
AeroLeads has found 1 work email signal at @redknightmarketing.com for Colleen Cassidy at Undivided.
What is Colleen Cassidy's phone number?
AeroLeads has found 1 phone signal(s) with area code 858 for Colleen Cassidy at Undivided.
Where is Colleen Cassidy based?
Colleen Cassidy is based in Altadena, California, United States while working with Undivided.
What companies has Colleen Cassidy worked for?
Colleen Cassidy has worked for Undivided, Friendbuy, Tillster, Inc., Outlook Amusements, and American Express.
How can I contact Colleen Cassidy?
You can use AeroLeads to view verified contact signals for Colleen Cassidy at Undivided, including work email, phone, and LinkedIn data when available.
What schools did Colleen Cassidy attend?
Colleen Cassidy holds B.S., Marketing from Penn State University.
What skills is Colleen Cassidy known for?
Colleen Cassidy is listed with skills including Social Media, Event Management, Corporate Website Management, Web Content Management, Ecommunications, Email Marketing, Adobe Creative Suite, and Website Production.
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