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STRATEGIC | CREATIVE | TECH-ORIENTED | FORWARD-THINKINGExperienced in advertising, AR/VR/XR marketing, branding, business development, content marketing, digital marketing, event marketing, experiential marketing, influencer marketing, interactive marketing, media production, search engine marketing, social media marketing and web/mobile development. Fluent in both English and Korean, and worked as a business liaison between Korean and American companies. Being entrepreneurial, founded an advertising agency, an entertainment company and several marketing consulting businesses. Spoke at premier events such as Digital Hollywood on emerging media technologies. Authored a book that won a national award. Possesses a rare combination of a scientifically-trained analytical mind, thanks to aerospace engineering education, and a creative mind, shaped by many years in advertising.SKILL HIGHLIGHTSStrategic Leadership: Has deep understanding of branding. Organized and led teams in developing brand strategies and marketing strategies. Managed implementation of marketing action plans and analyzed results based on KPIs for fine-tuning strategies for optimum business results.Creative Leadership: Led teams in ideating various advertising and marketing campaigns, leveraging latest technologies for outside-the-box creative initiatives. Wrote copies to guide creative processes and to develop advertising and marketing materials. Wrote, directed and produced commercials, corporate videos and other multimedia content. Business Development: Developed business development strategies and led teams in prospect outreach. Developed pitch materials, led pitch meetings and personally built rapport with prospects. Authored blog posts and participated in industry events to establish opinion leadership and build prospect networks.Client Services: Managed client communication on a daily basis, including creative briefs, client creative meetings, proposal presentations and post-project analysis.Public Speaking: Throughout the career, spoke in front of tens, hundreds and thousands, demonstrating, instructing, pitching, promoting and training products and services.
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Co-FounderFour FacesLos Angeles, Ca, Us -
Advisor153 Initiative Foundation Aug 2024 - PresentSanta Clarita, California, United StatesI am honored to be an advisor for a brand new 501(c)(3) nonprofit that focuses on the Social Determinants of Health - Economic Stability, Education Access & Quality, Health Care Access & Quality, Neighborhood & Built Environment, and Social & Community Context.
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Co-FounderFour Faces Jun 2016 - PresentLos AngelesA Marketing & Technology Solutions CompanyWe are more than an agency.We are more than a dev shop.We leverageour network of expert partnersin both marketing and technologyto provide “answers” to your challenges.We are here to help.We are here for your success.Marketing Solutions:BrandingContent marketingEmail marketingEvent marketingExperiential marketingInfluencer marketingSocial media marketingSearch engine marketingTraditional media marketingCollateralsPublic RelationsProductionTechnology Solutions:Artificial Intelligence (AI)Augmented Reality (AR)Virtual Reality (VR)Mixed Reality (MR)Volumetric Capture / EditingWeb-based / mobile application developmentWebsite developmentInteractive activationsWeb-connected roboticsClients:University of Chicago Medicine, Penn State College of Medicine, American Cancer Society, Asian Health Coalition, LA Downtown Medical Center, Orange Country Asian Pacific Islander Community Alliance, The Pearlman Collection, Golden Road Brewing, DayLee Foods, MGA Entertainment
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Award-Winning AuthorThe Efil Brothers Jan 2017 - PresentSanta Clarita, CaliforniaThis story of a magical watch shop and a mortuary next door won the 2017 National Gold IPPY Award for Children's Picture Books (All Ages).
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Chief Marketing OfficerWorldarts Media Sep 2015 - Mar 2016Culver City, CaA unique music industry startup with an online talent-showcasing/fan-engaging platform and a premier live performance venue- Developed business strategies and marketing initiatives to rebrand the startup, including branding, content marketing, event marketing, influencer marketing, social media marketing and new business development. - Partnered with Streamup (one of the fastest growing live streaming platforms) to offer live content from the company’s new venue for the first time, generating tens of thousands of views per week.- Engaged industry experts, such as Desmond Child (known for producing Bon Jovi’s albums) and Nic Harcourt (Creator of KCRW’s Morning Becomes Eclectic), to develop opportunities for artists and fans.- Achieved 85% social media engagement growth in 6 months. -
Vice President, Marketing & Creative ServicesInfluxis Jul 2013 - Sep 2015Valencia, California, UsaA high tech SaaS company, offering premier live media streaming hosting and custom media streaming solutions - Developed and implemented an overall marketing strategy for maximum ROI.- Spearheaded direct outreach efforts through ideating and presenting pitches to ad agencies and brands for one-of-a-kind digital interactive marketing campaigns.- Managed ideation, development and production of digital interactive projects for top brands, such as Disney, Google, Paramount Pictures, Sony, Verizon Wireless, VidCon, Warner Bros. and Yamaha.- Acquired multiple six-figure digital interactive projects per year. -
Director Of MarketingInfluxis Feb 2010 - Jun 2013Santa Clarita, Ca- Developed and implemented marketing strategies, including branding, content marketing, digital marketing, event marketing, search engine marketing and social media marketing.- Co-led new business development efforts through event participation and direct outreach.- Managed the company’s web presence overhaul through new website content development.- Managed all creatives for advertising and marketing. -
Advertising DirectorMcfadden/Gavender Advertising Oct 2007 - Aug 2009Tucson, Arizona AreaAn award-winning regionally ranked advertising and PR agency- Oversaw all marketing and PR efforts for Sunflower Farmers Markets (one of the fastest growing regional supermarket chains which later merged with Sprouts Farmers Market), including advertising (TV commercials, radio ads and in-store collateral), social media marketing and new store opening event marketing.- Oversaw all marketing and PR efforts for JW Marriott Starr Pass (a AAA-Four-Diamond resort), including advertising, event marketing and press releases.- Acquired new clients, Westward Look Resort & Spa (a AAA-Four-Diamond resort) and Sweet Leaf (a major Stevia sweetener manufacturer) for advertising, event marketing and PR services.- Managed other regional clients in automotive, education, real estate and restaurant industries.- Oversaw the agency’s new website development and launch.- Helped the agency’s revenue to have double-digit growth. -
Partner/ProducerEastwind Entertainment Jul 2005 - Sep 2007Greater Los Angeles AreaAn independent entertainment company, specializing in developing and marketing Korean and Korea/Hollywood-co- produced content - Spearheaded co-production deals with Korean animation studios and Hollywood creatives, such as Man of Action (Creators of Cartoon Network’s top rated Ben 10 and Disney’s Big Hero 6) and Matt Danner (Kids’ WB’s Xiaolin Showdown and Johnny Test).- Represented Korean animated properties for the Hollywood market, including broadcast and cable networks, and studios.- Provided creative services for Korean studios in developing new animated content targeted for international markets. -
PrincipalCollin Lee Marketing Consulting Jun 2004 - Jun 2005Greater Los Angeles AreaA marketing consulting firm - Worked exclusively for Rain Bird (the world’s largest irrigation system company) Accessories SBU.- Ideated, developed and produced all marketing materials, including brochures, catalogs, posters, product videos and sell sheets.- Helped with new product development.
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Partner/Vp Of Account ServicesBlue Dragon Advertising Nov 2001 - Mar 2004Greater Los Angeles AreaA Korean American advertising agency - Founded the agency, established its branding and developed its collateral and website.- Led new business development efforts, including direct outreach and pitch meetings.- Acquired major clients, such as Kumho Tire (a top Korean tire manufacturer) and Nara Bank (the fastest growing Korean American bank in Southern California).- Co-managed creatives for TV commercials (for international, national and regional markets), OOH ads, print ads, radio ads and onsite collateral.
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National Advertising Assistant ManagerDaewoo Motor America Jan 2000 - Oct 2001Greater Los Angeles AreaA top Korean automaker’s U.S. sales headquarters - Managed all national advertising efforts with the annual budget of $20 million, including national OOH, print, radio and TV ads.- Negotiated and secured major sponsorships for the Summer Olympics and the World Cup.- Managed national auto shows (Chicago, Detroit, Los Angeles and New York).- Managed co-op advertising programs for dealer associations and local dealers.- Helped to sell 60,000 vehicles in the given year as a new auto company. -
National Advertising SpecialistDaewoo Motor America Apr 1999 - Dec 1999Greater Los Angeles Area- Led the company’s first official agency review.- Headed up the in-house creatives for OOH, print and TV advertising.- Assisted with developing a national dealer network. -
College Marketing SpecialistDaewoo Motor America Aug 1998 - Mar 1999Greater Los Angeles Area- Assisted with the largest college marketing initiative in the U.S. history at that time.- Recruited over 4,000 independent student marketing representatives from select colleges in the U.S., developed training manuals, coordinated a week-long training Korea trips and a test car program, and managed supervisors.- Worked as the editor for the company newsletter.
Collin Lee Skills
Collin Lee Education Details
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University Of Southern CaliforniaAerospace Engineering -
California International UniversityInternational Business -
University Of OklahomaAerospace Engineering
Frequently Asked Questions about Collin Lee
What company does Collin Lee work for?
Collin Lee works for Four Faces
What is Collin Lee's role at the current company?
Collin Lee's current role is Co-Founder.
What is Collin Lee's email address?
Collin Lee's email address is co****@****hoo.com
What is Collin Lee's direct phone number?
Collin Lee's direct phone number is +131059*****
What schools did Collin Lee attend?
Collin Lee attended University Of Southern California, California International University, University Of Oklahoma.
What are some of Collin Lee's interests?
Collin Lee has interest in Children, Economic Empowerment, Education, Science And Technology, Disaster And Humanitarian Relief, Arts And Culture.
What skills is Collin Lee known for?
Collin Lee has skills like Advertising, Social Media Marketing, Digital Strategy, Digital Media, Digital Marketing, Marketing, Creative Direction, Interactive Marketing, Online Advertising, Marketing Strategy, New Media, Online Marketing.
Who are Collin Lee's colleagues?
Collin Lee's colleagues are Paul Blakely.
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Collin Lee
M.S. Real Estate Candidate & J2 Student At M.E. Rinker, Sr. School Of Construction ManagementGreater Tampa Bay Area -
Collin Lee
New York City Metropolitan Area2hotmail.com, gdmissionsystems.com -
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Collin Lee
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Collin Lee
Menlo Park, Ca
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