Collin Yarusso, Shrm-Cp Email & Phone Number

New York, Ny, Us

Nashville, Tennessee, United States

Denver, Colorado, United States

Established a new internal communications function to foster company values, promote positive employee engagement and improve the employee experienceFacilitated the change management, implementation and successful adoption of the internal communications function, resulting in a 37% increase in employee engagement scoresProvided perspective and guidance in managing communication strategies for compensation, benefits, disciplinary matters, employee relations, performance and talent management, recognition, and morale and identified opportunities based on business priorities and accomplishmentsDesigned and oversaw the entire creative process for new and annual communication campaigns that supported and reinforced business objectives and encouraged an environment of transparency, open communication, trust, mutual respect, and funStrategically partnered with key stakeholders and executive leadership across multiple functions and groups to facilitate effective change management and communication initiatives with measurable success and impactDrove new and existing lifecycles for employee programs and collaborated with key stakeholders to plan, improve and implement programs with a solution-based approachRedesigned and restructured all major internal communication channels including calendars, Slack, Microsoft Teams, SharePoint sites, and intranet to create streamlined and engaging communication experiences globallySpearheaded crisis management and communications with internal stakeholders and senior leadership across entire incident lifecycles

Greater New York City Area

Produced and executed engaging internal HR communication plans and corporate communications strategy for organization-wide initiatives and announcementsDeveloped the narrative around the Life at NBA experience for employees and maintained the NBA HR brand through thoughtfully designed print and digital communications inspired by the company cultureDrove alignment of the internal HR team and third-party vendors in creation of communication campaigns for talent development, benefits, employee engagement, analytics, and other functions and business objectivesManaged the editorial process from conception and pitch, through organizing, scheduling, and generating deliverables that created a positive impact and an unforgettable experience for NBA employeesMeasured success metrics for a variety of internal communication and HR initiatives through data analytics, employee surveys, and overall changes to employee engagement and performance

Greater New York City Area

Communication leader responsible for driving alignment and coherence between the internal team, the client’s internal team, and third-party vendors and partnersPitched, secured, and orchestrated high profile press stories to top-tier media including The New York Times, Vogue, Wall Street Journal, and others for print and digital communication platformsConstructed creative and strategic media plans and communication campaigns for major theater industry clients, tailored to each unique experienceCreated materials and collateral for marketing initiatives using the Adobe Creative SuiteOrchestrated intricate event planning for opening night premieres and major media appearances on national broadcast television programs like The Today Show, Good Morning America, and The Late ShowClients included: Michael Moore, Tony Award-nominated Broadway shows, The John Gore Organization, The McKittrick Hotel, The Williamstown Theatre Festival

Greater Los Angeles Area

Robust and innovative content creation to support a holistic multi-channel experience client strategy from writing articles, press releases, and stories, to producing compelling video and digital media content adapted to the client’s voiceResearched and proposed customized audience and placement alternatives to ensure optimal exposure and engagementDrafted executive and business profiles to drive engagement and interest with external audiences and vendorsManaged internal communications and work streams between multiple departments and teams across the countryClients included: Netflix, MarVista Entertainment, Amazon, Nickelodeon, Sony Crackle, Deckstar

Los Angeles

Cooperated with senior account directors to gain insight to plan and manifest media and communication strategy for clients in the entertainment and non-profit sectors with a diverse set of backgrounds and perspectivesExecuted entire public relations cycles and planned online media strategies, created pitch angles and RFP’s, crafted media solicits, placed and monitored media coverage success, participated in client meetings, and completed and delivered final reports to clientsFacilitated interaction between press, clients, and management, with a consistent service-delivery regardless of statusWrote and proofed corporate communications, boilerplates, company language, and storytelling on behalf of clientsClients included: Jennifer Lopez, Canon USA, Showtime, Pledgeling, Scripps (Cracked.com), The Young Turks, Wild Card

North Hollywood

Dallas/Fort Worth Area

Inside sales representative for digital media and online advertising space and selected as a contributing writer for MultiView's official internal communication platform (multiviewblogs.com).

Personally raised over $10,000 for the university on behalf of the Madison Fund and other programs through telemarketing and cold-calling. Collaborated with team members to develop creative telemarketing strategy.

San Francisco Bay Area

Managing front of house and back of house including hiring employees, overseeing daily operations and completing necessary tasks to keep the restaurant running smoothly.

San Francisco Bay Area

Overseeing and caring for up to 50+ clients in a state-of-the-art facility including grooming and walking as well as interacting with other staff members and managers to complete tasks. Additionally:*Pet CPR Certified*Pet First Aid Certified*Pet Massage Therapy Certified

Organized the floor and also kept track of inventory while finding and retrieving online orders in the store to be shipped.

Organized and stocked the inventory at nine different franchises. I planned inventory transfers between shops to maximize efficiency and cost in ordering parts.

British Virgin IslandsPerformed onboard duties including cleaning, tending to guests and acting as sous-chef.