Comax L. Email & Phone Number

Hong Kong

Hong Kong Sar

- Develop and implement business analytics strategies to support commercial performance, objectives and drive data-driven decision making process.- Collaborate with Legal and IT Department to ensure data governance and ensure compliance in personal data and data privacy handling.- Provide actionable recommendations to enhance business revenue generation through facilitate large historical datasets to uncover trends, patterns, and correlations.- Design and manage the development of data models, dashboards, reports to visualize data insights for stakeholders at the Commercial Department.- Conduct in-depth analyses of commercial performance, including load factors, ancillary pickups, known customers, and channel conversion effectiveness to identify opportunities for improvement and growth.

Hong Kong Sar

- Tracked and monitor user behavior on IBE and mobile app using analytics tools, including Adobe Analytics, Google Analytics, and Glassbox.- Developed alerts for abnormal system activity, user behavior, and support stakeholders in Digital Experience & Innovation Team for dispute resolution and user experience enhancement.- Managed Sitecore CDP for segmentation, personalization, and conduct A/B Testing for user experience optimizations.- Data extraction from SQL Servers through deep understanding of Navitaire airline system structure and logic.

Hong Kong Sar

Integrated Digital Marketing Solutions:- Developed comprehensive digital marketing strategies to boost clients’ brand visibility and engage target audiences.- Provide multi-channel campaigns management services, including social media, content marketing, and paid advertising.- Utilized data-driven insights to optimize campaign performance and maximize return on investment (ROI).Website Tracking and Analytics:- Utilized tools like Google Analytics for clients’ digital conversion tracking and user behavior analysis.- Identified areas for improvement and enhanced user experience based on in-depth data analysis.- Implemented tracking tags and custom events to measure key performance indicators (KPIs) accurately.- Generated reports with actionable recommendations for website optimization.Email Marketing:- Executed targeted email campaigns for clients to nurture leads, improve retention, and drive conversions.- Created engaging email content tailored to specific segments and customer journey stages.- Monitored email campaign performance and conducted A/B testing for optimization.Search Engine Optimization (SEO):- Conducted keyword research to identify opportunities for improving organic search rankings.- Provide on-page SEO strategies, such as optimizing meta tags, URLs, and content structure.- Executed link-building campaigns to enhance website authority and visibility in search results.- Monitored clients’ website rankings, organic search traffic, and implemented technical SEO enhancements.

- Establish and manage operating protocol and cyber security measures for corporate compliance and risk prevention.- Optimize manpower and operating flow to enhance operating efficiency- Manage offices across 3 regions, ensure smooth cross-office communication.- Enhance existing corporate structure for seamless integration across different business functions and maximize operating efficiency.- Re-engineering workflow and develop new business lines to enhance group profitability and operation excellence.

Kwun Tong, Hong Kong

- Managing Email/ SMS marketing channels- Search Engine Optimisation (SEO)- Content planning and designing - Segmentation analysis and microsegment targeting- Coordinating and managing different campaigns and projects- Growth Hacking

Wan Chai, Hong Kong

- Respond to customer enquires- Record suggestions and complains from customer - Suggest new improvements in cross-department brainstorming session - Data validation for customer applications

Hong Kong

- Growth Hacking- Product marketing in creating awareness and needs- Content planning and creation- Social media marketing

Tai Hang, Hong Kong

Bachelor Of Science - Bs, Consumer Behaviour And Marketing

Hong Kong Diploma Of Secondary Education (Hkdse), Bafs, Ict, Geography