Concepta Ayuma Email & Phone Number

Nairobi County, Kenya

Sales ManagementDevelope sales plans within the Britam distribution network and monitor execution throughout the yearEstablish comprehensive sales processes for products.Portfolio managementTracking all product sales including volume , revenue and AUMMarketing ManagementPlan and Implement Marketing strategies to expand and retain clients.People managementLead, direct , motivate, train and coach team.Risk Management

Nairobi, Kenya

National Bank of Kenya Limited is a financial services provider headquartered in Nairobi, Kenya. It is licensed as a commercial bank, by the Central Bank of Kenya, the national banking regulator. The bank has also been running Agency banking model.𝐃𝐮𝐭𝐢𝐞𝐬• Developed and implemented sales strategies to achieve revenue targets and maximize profitability.• Led and mentored the sales team, providing guidance, training, and motivation to ensure high performance.• Analyzed market trends and customer needs to identify new opportunities and tailored sales approaches accordingly.• Collaborated with marketing and product development teams to align sales efforts with promotional activities and product launches.• Monitored sales performance metrics, tracked progress against goals, and provided regular reports to senior management.𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬• Exceeded annual revenue targets by 20%, driving significant business growth.• Implemented a sales training program that resulted in a 30% increase in sales team productivity.• Introduced a new sales approach targeting specific market segments, resulting in a 25% increase in customer acquisition.• Led the launch of a successful product campaign that generated $1 million in sales within the first quarter.• Established strategic partnerships with key clients, leading to a 15% increase in repeat business and improved client satisfaction.

Western Kenya

KCB Group is registered as a non-operating holding company that started operations as a licensed banking institution on January 1, 2016. The holding company oversees KCB Kenya – incorporated with effect from January 1, 2016 – and all KCB's regional units in Uganda, Tanzania, Rwanda, Burundi, Ethiopia and South Sudan.𝐃𝐮𝐭𝐢𝐞𝐬• Developed and implemented comprehensive marketing strategies to increase brand awareness and drive lead generation.• Managed a team of marketing professionals, providing guidance and support to ensure the successful execution of campaigns and initiatives.• Conducted market research and analysis to identify emerging trends, customer needs, and competitive landscape, informing strategic decision-making.• Oversaw the creation and execution of engaging content across various channels, including social media, email marketing, and website, to effectively reach target audiences.• Collaborated cross-functionally with sales, product development, and customer support teams to align marketing efforts with overall business objectives.𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬• Increased website traffic by 50% within six months through the implementation of SEO best practices and targeted content marketing campaigns.• Achieved a 30% year-over-year growth in lead generation by optimizing conversion funnels and implementing marketing automation strategies.• Launched a successful influencer marketing campaign, resulting in a 20% increase in brand engagement and a significant expansion of the customer base.• Secured partnerships with key industry influencers and organizations, enhancing brand credibility and market positioning.• Received industry recognition for innovative marketing campaigns, including awards for Best Social Media Campaign and Most Creative Brand Activation.

Nairobi County, Kenya

Equity Bank Kenya Limited is a Kenyan bank and financial services provider headquartered in Nairobi providing retail banking and commercial banking services. The bank is licensed as a commercial bank by the Central Bank of Kenya, which is the national banking regulator of Kenya.𝐃𝐮𝐭𝐢𝐞𝐬• Spearheaded Banc-assurance retail sales strategies to drive revenue growth and market penetration.• Conducted thorough analysis of customer feedback and concerns to identify areas for service improvement and operational enhancement.• Championed the delivery of exceptional customer service experiences, ensuring client satisfaction and loyalty.• Played a pivotal role in change management initiatives, facilitating smooth transitions and alignment with organizational goals.• Took an active role in recruitment, selection, and onboarding processes, fostering a skilled and cohesive workforce.𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬• Achieved a 20% increase in Banc-assurance retail sales through targeted promotional campaigns and strategic partnerships.• Implemented customer feedback mechanisms resulting in a 15% improvement in overall satisfaction scores.• Successfully onboarded and integrated 20+ new hires, streamlining processes to reduce onboarding time by 25%.• Ensured full compliance with regulatory standards and mitigated risks through rigorous assessments and controls.• Enhanced communication programs, leading to improved collaboration and transparency across all organizational levels.

Nairobi County, Kenya

Absa Bank Kenya Plc, formerly Barclays Bank Kenya Limited, is a commercial bank in Kenya and a subsidiary of South Africa-based Absa Group Limited. It is licensed by the Central Bank of Kenya, the central bank and national banking regulator.𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬• Implemented targeted sales strategies and effectively cross-sold banking products to meet and surpass sales goals.• Provided sterling customer service by addressing customer inquiries and concerns promptly and efficiently, resulting in enhanced satisfaction levels.• Took, edited, and circulated meeting minutes promptly, ensuring effective communication and follow-up on action items.• Contributed to product campaigns by ensuring timely dissemination of product information to customers, resulting in increased awareness and uptake of banking products.• Leveraged direct selling techniques to reach potential customers and promote banking products, resulting in an expanded customer base and increased sales.

Nairobi County, Kenya

• Generating leads and tracking sales• Meeting or exceeding sales goals.• Negotiating all contracts with prospective clients.• Helping determine pricing schedules for quotes, promotions, and negotiations.• Preparing weekly and monthly reports.• Giving sales presentations to a range of prospective clients.• Coordinating sales efforts with marketing programs

Diploma, Insurance

Master Of Business Administration - Mba, Business Administration And Management, General

Bachelor Of Science, Biological Sciences