Supporting client needs across all marketing functions from paid media, public relations, social media, retail partnerships, social impact programs, and Amazon. Skilled at working with entrepreneurial teams across retail, CPG and technology businesses. Experienced with sun care, household essentials and beauty categories. Provides retail marketing guidance, sources relevant partnerships and drives business and team results.

Led marketing efforts across paid, owned and earned channels. Managed a high growth e-commerce team across DTC & Amazon. Oversaw Welly's B Corp certification/maintenance, and our social impact programs with Red Cross, Kaboom & PFLAG. Participated in Unilever's joint venture. Worked closely across e-Com, media, brand teams within the Unilever Health & Wellbeing team.

Working with this fast-paced start up skincare and personal care business on all areas of media including digital, print, search, social media and public relations. Leading retail marketing activities across a variety of retail partners in mass, beauty and drug channels. Forging meaningful partnerships with like-minded businesses that drive business results in US, Canada and the UK.

Leads strategy and plan development across all media channels to ensure marketing plan objectives are met, plan components are integrated and media spend is optimized. Brings an earned & shared prospective to planning the media and content mix to all work. Currently focused on new technology and emerging media integration into campaign work at Target.

Led the strategies and media efforts surrounding Target's priority seasonal work, including Holiday 2012, Back to School and Back to College campaigns. Prioritized integrating earned media into the holistic marketing approach.

Led a global agency team for Dell’s consumer products pipeline while coordinating with integrated marketing and advertising teams. Responsible for developing messaging for key executives, creating media materials, blog posts, multi-media assets and disseminating strategic information to media outlets and consumers worldwide. Partnered with Dell’s social media team to drive online awareness and conversations through blogger round-tables and engaging consumers through multiple social platforms. Brought a focus to maximizing SEO for Dell's product announcements.

Orchestrated the International, integrated-marketing launch for Dell's luxury product, Adamo By Dell. Media impression results were double established goal with 500 million global impressions ignited by social media with teaser campaign at the 2009 Consumer Electronic Show and coordinated global messaging. Oversaw Dell Suites, a retail and media show first held in Versailles, France, including coordinating global media teams, producing strategic media outreach and creating executive presentations for the 50 international media in attendance, extending program format to additional regions.

Oversaw integrated marketing campaigns, led public relations activities, worked with consumer promotions, media buying/planning, advertising agencies, retail consumer marketing and interactive teams. Led integrated marketing campaigns for Hidden Valley Ranch and Kingsford CharcoalCreated www.drlaundry.com, the first-ever Web log for The Clorox Company. Awarded The Clorox Company's annual Marketing Principle Award for visionary excellence, voted on by Clorox executive management for my efforts in creating new integrated marketing campaigns.

Provided consumer marketing insight and media relations for several Yahoo! properties, Visa, Expedia.com and Ross Dress For Less, Handled all aspects of media tours including securing briefings, media training spokespeople and material development - results in key trade, business and consumer outlets. Worked on new business pitches that resulted in new business for the agency.

Focused on client service, media relations and media events for Midway Home Entertainment, and Cliff Bar. Developed and implemented philanthropic events, media programs, team sponsorship awareness and product launches for energy bar maker, Clif Bar.