Event Planner/ Marketing Consultant
CurrentGroup Expert in a Facebook group of 800K members responsible for coordinating community management, brand monitoring, and responding to customer inquiries in a timely and effective manner.Best practices in social media (TikTok/Instagram) calendars, scheduling posts, and coordinating cross-channel campaigns.Interpretation of social media analytics to drive data-informed decision-making in monitoring trends, identifying growth opportunities, and optimizing social media strategies for maximum impact and ROI.Develop Campaigns around specific business objectives while conducting competitive analysis, identifying target audience segments, and implementing targeted advertising campaigns.Experienced in directing photography, videography, and graphic design to create a cohesive brand identity across social media platforms.Experienced in developing and executing comprehensive social media strategies, overseeing content creation, managing social media advertising, and monitoring KPIs to drive business growth.Planned and executed a variety of events, including Fashion Fundraising Galas, Women’s Conferences and International Financial ConferencesCollaborated with clients to understand their vision and objectives, and developed customized event plans to meet their needs and budget constraints.Coordinated with vendors, venues, and other event professionals to ensure seamless execution of events.Managed event logistics, including timelines, budgets, contracts, and onsite coordination.