Erum Anwar Email & Phone Number

Karachi, Pk

Karachi

Karachi

• Develop all marketing project plans and manage the day-to-day development and coordination with cross-functional internal teams, external teams, and vendors from initiation to execution and retrospective• Create and execute project plans, including deadlines, specs, assets, budget, vendor coordination, status updates, approvals and final delivery• Lead the project team and creative team in design, content development and implementation of digital, print, and environmental projects within all marketing campaigns• Own project budget, scope, schedule and resources• Collaborate with the Managing Director to understand and inform marketing strategy in service to the project objectives

Karachi

TAF (The Abbassciy Family) Foundation of the Byco Group is a philanthropic organization focused on long-term development initiatives for the lesser privileged. KEY ACCOMPLISHMENTS:• Successful launch of the TAFF Incubator Program• Seeding & launch of TAFF’s Vocational Training Institute with end-to-end partners • Successful launch of WOW (Women of the World) Festival 2016 in collaboration with British Council & Southbank Centre• Development, launch and management of the TAF Foundation website• Production and launch of TAFF-VTI Radio Campaign• Developed TAFF-VTI video documentary

Karachi

KEY ACCOMPLISHMENTS:• Developed & executed Corporate Campaign (TVCs, print, electronic & OOH) that resulted in a 25% increase in sales despite the drop in oil prices by 50%. Share value increased 4-fold to Rs50 per share. • Developed & Executed Lubricant’s Launch (Industrial & Automotive)• Planned & Executed Refinery Inauguration Ceremony by Honourable Prime Minister Mian M. Nawaz Sharif• Established the Sustainability Report focusing on the CSR strategies of the coming year

Diploma

Ma