Gregory Zhou Email & Phone Number

Singapore

As Project Lead for Breast Cancer Awareness Campaign and Prostate Cancer Awareness Campaign, Community Engagement Lead, some of my key responsibilities included:- Conceptualising marketing strategies and executing awareness campaigns to encourage target audiences to learn about cancer and to adopt healthy behaviours such as screening- Developing communication plans (social media, website and below the line) to support campaigns - Part of team developing cancer education materials - Collaborating with healthcare institutions, professionals, corporate and community partners to organise activities and large scale event such as SCS Pink Ribbon Launch Party 2017 and public forums- Managing creative agency and vendors to ensure the timely execution of campaign activities

Singapore

- Conceptualising marketing communication strategy for SCS's inaugural Women's Gynaecological Cancer awareness campaign to educate women about the common female reproductive cancers and encouraging women to go for pap smear screening- Developing communication plans (social media, website and below the line) to support campaigns - Managing creative agency and vendors to ensure the timely execution of campaign activities and events- Managing and Administer the SCS Cancer Research Grant Call

Mumbai Area, India

• Conceptualised corporate strategy of social media for TATA Salt • Prepared agency brief for social media • Performed agency pitch and their proposals evaluation

Singapore

• Evaluated potential Marcom Channels for an Asia-Pacific marketing campaign • Assisted in the planning and execution of marketing events for Residences At W

Bachelor'S Of Business Management, Marketing, Finance

Activities and Societies: Vice President at SMU Fides Catholic Community, SMU Run Team Volunteers & Safety Head at RunAboutPeace 2010

Education record

International Student Exchange Programme

Diploma In Business Studies, Marketing , Services Management, Diploma With Merit

Activities and Societies: Ngee Ann Polytechnic Ambassador, BA Cares Student Leader ServeSabah 2005 - Overseas Community Involvement Project