I'm a passionate and experienced creative leader in the sportswear industry known for delivering creative vision, innovative design-thinking, and insight-driven storytelling that pushes boundaries and drives creative excellence across all mediums, channels, and digital marketing touch points. My leadership and mentoring approach fosters inclusivity, collaboration, and growth-focused feedback. Success Drivers:• Builds trust and authentic relationships with cross-functional partners and creative teams.• Connects dots across sport, art, youth culture, and technology to inspire new conceptual territories.• Creates innovative campaigns, product launches, social media content, and brand experiences.• Drives best-in-class art direction across digital, retail, and experiential channels.• Embraces and optimizes brand creative direction, seasonal narratives, and brand guidelines.---Expertise & Skills: Creative Problem Solving • Creative Strategy • Design Direction • Creative Direction • Brand Direction • Brand Design • Brand Development • Strategic Brand Initiatives • Creative Vision • Content Strategy • Concept Development • Storytelling • Communication • Communications Planning • Photography & Motion Direction • Campaign Development • Large Scale Content Shoots • Cross-Functional Leadership • Collaboration • Management • Empathy • Diversity, Equity, & Inclusion • People Development • Constructive Feedback • Conflict Management • Ideation • Innovation • Brainstorming • Mood boarding • Storyboarding • Experiential Design • Consumer Research • Trends & Insights • Presentations • Art Direction • Layout • Graphic Design • Typography • Copy Direction • Retail Design • Experiential Design • Integrated Marketing Collateral • Adobe Creative Suite • Photoshop • Illustrator • InDesign • Lightroom • Keynote • Microsoft Office • Leading External Agencies • Photo Shoots • Product Photography • Athlete Photography • Action Photography • Lifestyle Photography • Studio Photography • Location Photography • Advertising Campaigns • Ecom Content • Social Media • Branding • Identity---