Conner Fitzpatrick Email & Phone Number

Encinitas, California, Us

• Serve as clients’ MarTech lead on demand, helping stakeholders drive business goals via tech stack optimization• Oversee team of 9 Salesforce consultants, ensuring utilization targets and business goals are met/exceeded• Lead portfolio of 10+ mid-market and enterprise clients leveraging Salesforce, Pardot (MCAE), and HubSpot• Direct platform migrations, third-party CRM integrations, nurture programs, and data cleansing efforts• Build data architecture to support cohesive ROI tracking via reports in Salesforce, Pardot, and HubSpot• Provide training on all marketing automation-related topics (segmentation, lead scoring, GDPR compliance)• Create and promote success stories highlighted on the Agency73 website and social media• Support sales in solution engineering, efficiently scoping new projects, and writing SOWs

Atlanta, Georgia, Us

• Leveraged creative Pardot/Salesforce features to boost client success and efficiency in marketing and RevOps• Managed global project portfolio with an average CSAT score of 4.8/5• Championed enterprise business unit migration of 1M+ prospects, assets, and users in Pardot and Salesforce • Built and led superuser trainings via custom workshops, admin bootcamps, and annual MarDreamin’ sessions

Muscatine, Iowa, Us

• Optimized Salesforce Marketing Cloud for customer journeys, email campaigns, and analytics reports• Led digital projects to grow top global accounts, including content creation for website and RFPs• Drove sales enablement with dynamic digital content, sales training resources, and internal communications• Managed partnerships with trade associations to maximize reach with sponsorships and global events

Berlin, De

• Designed strategies to grow brand awareness and generated leads for market categories• Planned HubSpot- and Salesforce-integrated campaigns for account-based marketing• Oversaw media relations and facilitated byline articles, interviews, podcasts, and other media• Planned, promoted, and coordinated logistics for trade shows and executive-level events

Evanston, Il, Us

• Managed the Rotary public image coordinator (RPIC) program, a cohort of 41 global, executive-level brand leaders and their assistant teams• Led trainings on brand standards, messaging, and localized marketing campaigns• Coordinated goal development, monitored program performance, and published biannual reports• Consulted on financial planning and monitored monthly program budget• Sourced monthly newsletter content and managed the program's social media presence

Denver, Co, Us

• Created strategic communication plans outlining core messaging and tactics for media outreach• Secured client media mentions via press release distribution and pitching stories to news outlets • Designed market research surveys and interpreted data to inform client business strategies

Denver, Co, Us

• Compiled regular analytics reports evaluating trends in media coverage and public perception• Created, edited, and promoted video content on state senate committee hearings

Lansing, Michigan, Us

Certificate, Marketing Strategy | Johnson Graduate School Of Management

Education record

Bachelor Of Arts, Public Administration