Connie Robinson Email and Phone Number

- Acquire and onboard new sellers, cultivating strong partnerships to curate an elevated assortment designed to position DiaSHOP as the leading marketplace for fashion in sizes 10-32.- Collaborate with sellers to understand their brand ethos and product strategies, ensuring alignment with their vision and goals for long-term success.- Drive sales growth by leveraging data to inform merchandising and promotional decisions, while partnering with sellers to develop and implement long-term strategies.- Leverage internal tools and analytics to optimize product listings, improve searchability, and drive sales conversion through strategic category alignment and discoverability.- Engage in ongoing collaboration with sellers to evaluate performance, optimize product visibility, and explore growth opportunities.- Work with internal teams to secure homepage placements, email features, and other promotional opportunities, driving exposure and engagement for key products.

•- Led end-to-end product development, sourcing processes and startup stage management for all categories, including owned, dropship, private label apparel, and national brand accessories.- Developed strategies, product roadmaps, executed core replenishment programs, and oversaw the entire product life cycle in vertically integrated environment, including cost negotiation and merchandising functions- Tailored site experience for 1500+ SKUs annually, optimizing product placement across all customer touchpoints, enhancing UX, and coordinating messaging with creative and marketing teams.- Managed the launch of the ELOQUII Elements brand from concept, collaborating closely with Walmart teams, achieving omnichannel distribution across 500 stores in the US and Canada.- Led teams through two acquisitions, by Walmart and FullBeauty Brands, overseeing communication and facilitating smooth transitions among new systems by implementing processes tailored to maximize efficiencies.- Built growing $8M+ wholesale channel across dropship, marketplace, 1P, and subscription services by cultivating lasting relationships, curating specialized assortments and pricing strategies, managing inventory, operations, P&L, and leading tech integrations for partners on a global scale.- Directed continuous improvement initiatives for core programs through cross-functional development and presentation of 360° strategies to senior management, leveraging market data and customer focus groups to drive +67% YoY increase in topline sales, maintained market relevance and profitability.

• Led cross functional teams to negotiate costing, on-time deliveries, develop product strategies to align with company plans, and manage store inventory levels.• Communicated merchant vision to marketing and ecomm teams, and assisted visual teams to ensure optimal product placement in store.

• Oversaw site merchandising, including troubleshooting and resolving all issues with staging and production site, working with IT, e-commerce fulfillment center, and customer relations. • Develop and execute strategies to grow the accessory business by broadening vendor base, sourcing, exclusive styles to fit within the target AUC metric and revising specs with design based on customer feedback to deliver unique, on trend styles for the plus size customer.

• Responsible for sourcing and negotiating closeout, replenishment, and private label programs to support 1450 stores within monthly OTB for $100M category• Manage large key accounts, working closeout deals and managing them on all levels from purchase through delivery.

• Aided in development and launch of selling catazine and established eCommerce business.• Managed POs, relations with vendors, company and Direct DCs and communication with merchants.• Assisted in pagination, packout, writing manuscript and copy corrections for catazine.