Establish and maintain partnerships across all sectors for start-up nonprofit that matches volunteers with elderly, immunocompromised, and food-insecure people requiring shopping services and other delivery needs. • Develop and maintain partnerships with food pantries and mutual aid organizations to provide groceries for food-insecure communities. • Oversight of corporate partnerships including deals with Lyft and TaskRabbit.• Created Corporate Day of Service program for Kohler Corporation, Entertainment One/Hasbro among others. • Reached out to elected officials to help spread awareness of Invisible Hands as a resource enabling contactless food delivery services during the COVID-19 pandemic.• Coordinated outreach to university volunteer offices, providing information on how student volunteers could engage with Invisible Hands.

Conduct marketing and outreach for a real estate client with multiple properties in NYC. Craft and deliver messaging to build momentum and usher in strong traffic, sales, and revenue results.

Led a 15-member team to make the marketing organization a growth engine for two radio stations: WFAN (sports talk) and 92.3 AMP (top 40). Developed and led execution of digital, social, traditional, and experiential marketing strategies. Launched and differentiated 92.3 AMP Radio by focusing on interaction with emerging artists. Delivered a popular and profitable branded performance series featuring emerging artists. Acquired corporate sponsors including W Hotels, Mercedes-Benz Manhattan, and Luna Park. Based on this success, delivered AMPLIFY 2015, a major concert at the Barclays Center that fulfilled goals for ticket sales, sponsorships, and spot sales. Re-energized the marketing function for WFAN and managed the NY Yankees relationship. Spearheaded high-profile philanthropic initiatives:–The True Blue Celebrity Softball Game at Yankee Stadium that benefitted multiple charities–The Mikey Strong Celebrity Hockey Game that benefitted the Christopher & Dana Reeve Foundation and the Nichols Family Trust.

Joined an environmental startup committed to reducing plastic bottle waste by making municipal tap water more accessible through outdoor drinking fountains equipped with bottle-filling stations. Developed public-private partnerships, secured sponsorships, and led marketing, outreach, and social media strategies. Contributed to building a movement that saw installation of fountains in NYC and area municipalities and inspired other cities to begin their own programs and partnerships.

Provided marketing leadership for one of the largest and most celebrated museums in the world with 5 million annual visitors and 50,000+ members. Managed a $2 million budget and a four-member staff executing advertising and social media programs.Introduced change initiatives that achieved 8,000 new memberships and 3% increase in visitors from the NYC region, including a mobile app for navigating the museum, an augmented reality experience, and a social media strategy that increased engagement and traffic. Also brought in new visitors with an outdoor advertising campaign at transit platforms that informed the public of the museum’s convenient location via mass transit.

Launched and led NYC’s first marketing department for its water utility that serves 800,000 + accounts generating $2 billion in annual revenue. Managed a staff of 20 engaged in digital media, photography, publications, graphic design, and education and public outreach.Transformed NYC’s water commodity into a brand, elevating consumer perception of its value, sustainability, and importance as world-class drinking water. Expanded brand awareness through public and private partnerships with NYC Department of Parks & Recreation, Aveda, and Fishs Eddy.Led marketing strategies and initiatives including a Visitor Center at the Newtown Creek wastewater treatment plant providing education and public art to draw in visitors. Also facilitated the smooth transition from manual to automated meter reading through a major communications campaign and training program utilizing multiple channels.

Grand Central Marketing is an award-winning full service event marketing and promotions company. Managed freelance assignments for non-traditional marketing solutions including promotions, media buys, promotional tours and special events for national and global brands including Lifetime Television, Skype, Target, HBO, Teletubbies, Bravo TV and Meow Mix.

One of the largest major-market radio operators in the United States with 183 stations, primarily in the nation’s top 50 markets, reaching 70 million listeners a week. Launched and marketed the company’s intranet site, a major corporate initiative to establish a collaborative work environment across all departments, regions and stations; the site is available to 6,000 employees in 40 markets. • Led team that developed and implemented overall design and function of the site.• Created campaign for company-wide launch and developed on-going programs to support usage including nationwide employee discounts, employee incentive contests and an e-newsletter. Within 12 months, 100% of full-time employees had logged on with 30% visiting daily.

WFAN is the premier sports talk radio station in the country and one of the top billing stations in the United States; 2002 sales: $52 million. Recruited to market and promote WFAN, the flagship station for the nationally syndicated Imus in the Morning program, the Mike and the Mad Dog show as well as four major professional sports teams.