Connie Woo Driver Email & Phone Number

I’m a customer-centric marketing leader passionate about bridging product value with customer success. I love storytelling - whether it’s for a brand, product, or feature - and crafting a robust strategy for sharing that story with the world. I’ve always believed that multiple and diverse minds can create far greater impact than any single person. So throughout my career, I’ve sought opportunities to collaborate with and influence teams of multiple skill sets including: product, design, engineering, research, data science, brand, sales, support, and PR/AR. I kicked off my career in the digital space, managing media and messaging strategy for multiple brands, both Consumer and B2B, across multiple verticals. As a media strategist, I developed strong skills in end-to-end campaign management, from initial concept and strategy all the way through tactical execution and measurement. This experience allowed me to grow and flex a healthy mix of creative and analytical muscle. After earning my MBA, I transitioned to the fast paced world of B2B technology, gaining a mix of product, brand and content marketing experience at Microsoft, and running and growing a product marketing team. Over the past several years, I've had the pleasure of working with high-performing, cross-functional teams to bring new products to market and gain mindshare of audiences ranging from small local restaurateurs to large global enterprises.As a people-first leader, I seek to lift up the unique skillsets of a diverse set of team members to deliver excellence as a whole.I had the unique privilege to serve in the 2009 Teach for America corps as an Algebra teacher, serving one of the lowest performing schools in the nation at the time. Improving economic and educational opportunities for students around the world remains one of my deepest personal passions.Specialities: Go-To-Market, Market Research and Analysis, Value Proposition, Positioning and Messaging, Digital Media, Brand, Storytelling, Product Marketing, Content Marketing, Partner Strategy, Sales Enablement, Product Launch, Advertising, Digital Advertising

Listed skills include Digital Media, Integrated Marketing, Marketing, Strategy, and 20 others.