• Writing strategic e-books to help Pavilion partners reach revenue goals by promoting their B2B SaaS platforms to a wider audience.• Utilizing interviews conducted by the Pavilion marketing team to craft creative and intricate narratives about a range of business topics relevant to Pavilion’s partners.• Working closely with marketing teams at Pavilion partner companies to develop effective, on-topic storytelling.• Completed e-books for Drift, Outreach, Tiled, Sendoso, Chargebee… Show more • Writing strategic e-books to help Pavilion partners reach revenue goals by promoting their B2B SaaS platforms to a wider audience.• Utilizing interviews conducted by the Pavilion marketing team to craft creative and intricate narratives about a range of business topics relevant to Pavilion’s partners.• Working closely with marketing teams at Pavilion partner companies to develop effective, on-topic storytelling.• Completed e-books for Drift, Outreach, Tiled, Sendoso, Chargebee, MultiplyGTM, GTM Buddy, and AscentCloud. Show less

• Leading creative strategist and project manager for brand naming and brand architecture engagements. Client portfolio includes a variety of Fortune 500 companies and smaller tech start-ups.

• Developed integrated marketing and advertising campaigns across Audacy’s large entertainment platform to help clients reach KPI targets.• Designed goal-oriented campaigns to increase brand awareness, app downloads, retail sales, website traffic, etc.• Utilized effective outreach strategy to develop new business and bring new advertisers to the Audacy platform.

• Developed effective marketing and branding strategies for clients in a wide range of industries. Clients include Twitter, Facebook, Bytedance, and Amazon. Mainly focused on brand name and brand architecture development.• Conducted qualitative and quantitative market research to identify branding opportunities and new marketing strategies.• Managed projects from start to finish, including taking the lead on client communication, crafting presentation decks for clients, and organizing… Show more • Developed effective marketing and branding strategies for clients in a wide range of industries. Clients include Twitter, Facebook, Bytedance, and Amazon. Mainly focused on brand name and brand architecture development.• Conducted qualitative and quantitative market research to identify branding opportunities and new marketing strategies.• Managed projects from start to finish, including taking the lead on client communication, crafting presentation decks for clients, and organizing the work of other Lexicon employees.• Assisted in trademark screening for brand names that Lexicon presents to clients. Show less

• Assisted students in a Research Methods in Psychology course with a research proposal that they write over the course of the semester• Gave feedback on rough drafts and guidance on how to improve future drafts• Worked with the professor of the course to make sure students understand assignments and feel supported in their writing process

• Researched the genetic underpinning of amphetamine withdrawal in research lab at Middlebury. • Managed database of test results from more than 800 mice. Testing yielded around 5000 data points conveying anxiety, anhedonia, and depressive-like symptoms before and during withdrawal from amphetamine.• Analyzed data to find trends in target variables before and during withdrawal. Analyzed data to find sex differences in withdrawal symptoms.• Kept the lead researcher updated on the… Show more • Researched the genetic underpinning of amphetamine withdrawal in research lab at Middlebury. • Managed database of test results from more than 800 mice. Testing yielded around 5000 data points conveying anxiety, anhedonia, and depressive-like symptoms before and during withdrawal from amphetamine.• Analyzed data to find trends in target variables before and during withdrawal. Analyzed data to find sex differences in withdrawal symptoms.• Kept the lead researcher updated on the progress of the data organization. Show less

• Expanded buyers lists, crafted valuation models and pitch decks, and assisted with outreach for multiple M&A transactions• Wrote research reports on restaurant technology industry M&A trends to be used during marketing pitches.• Conducted market background research for the Latin America online travel agency space for an in-progress M&A transaction

•In charge of leading a group of around 15 kids, ages 7-12 on trail runs of about 2 hours. Was responsible for the well being of the kids.•Worked with head coach to plan runs and activities.