Web Manager And Digital Designer
Current- Built and managed several e-commerce websites and maintained a database of over 14,000 products featured across multiple sites- Performed website SEO that boosted our site to the first page for targeted keyword searches and increased traffic, doubling our main website sales in two years- Created seasonal supplemental catalogs, assisted in the creation of our large annual catalog, designed marketing materials, targeted email campaigns, banner ads, product sheets, packaging, and more- Automated existing digital processes and developed streamlined workflows for myself and co-workers- Photographed, edited, and mocked up photos of new and old products- Analyzed site traffic and product sales to identify and resolve bottlenecks and site issues, improving customer experience and retention- Developed an in-house system for updating and maintaining stock across several sites