As a Product Owner at CoreStack specialized in in-app content and engagement, I help plan, write, maintain, and enhance the content and copy experience for the CoreStack suite of product offerings. This includes product user guides, in-app descriptions, and product tours.

As a Marketing Consultant, my primary responsibilities at Audienz include:- Collaborating with senior team members to develop project plans and managestakeholder expectations and resources.- Managing different resources and orchestrating teams to ensure the highestquality of work and exceed clients’ expectations.- Crafting well-structured, innovative, and persuasive marketing materials (e.g.executive communications, field guidance, playbooks, sales materials) usingstorytelling techniques and visually appealing presentations.- Seeking out and uncovering key information and strategic insights to developcompelling, differentiated messaging and content.- Becoming a subject matter expert and trusted advisor in areas relevant toAudienz (e.g. B2B sales enablement, marketing strategy, modern technologies).- Providing leadership, mentoring, and coaching to junior team members—helpingdevelop the next generation of marketers and consultants.- Supporting internal projects and initiatives, helping execute the Audienz visionand growth strategy.

As a Product Marketing Manager for Qloudable, I am responsible for managing strategy for awareness and growth of the product. My duties include:- Build brand awareness and customer engagement with the product through organic and paid channels.- Collaborating with engineering to implement key product features based on customer feedback.- Writing, editing, and publishing documentation including case studies, proposals, blogs, and other collateral.- Managing relationships with technology industry partners and customers.- Reporting progress, bugs, new requirements, and other updates to senior leadership.

As Marketing Manager at Sysgain Inc., my primary responsibility is to manage and support all marketing activities, including strategy, campaigns, and research. This includes:- Managing integrated marketing campaigns and targeted advertising.- Research and reporting across marketing channels to assess performance and gain target customer insights.- Writing messaging and content for emails, blogs, website copy, ad copy, and other marketing collateral.- Managing marketing automation systems internally, including HubSpot and Mailchimp.- Building marketing strategy based on campaign performance, buyer personas, and the company's strategic goals.- Implementing tactics for Search Engine Optimization (SEO) on company websites and blog posts.- Managing social media accounts and campaigns.

Sysgain Inc. is a cloud services consulting company that specializes in helping its clients digitally transform their business and navigate the cloud journey with cloud computing, DevOps, and microservices solutions.My responsibilities and work include:- Program management and partner relationship management for IT agencies and software makers.- Partnership management and co-marketing campaigns with Azure, AWS.- Multi-channel marketing campaign management and strategy (Web, Social, Email, Events).- Brand management and reinforcing the "story" of our brand across channels.- Copywriting and editing for marketing content and public communications.- Digital marketing strategy, including SEO, CRO, and inbound marketing.- Content creation and marketing (e.g. blogs, white papers, videos).

While pursuing post-graduate career opportunities, I worked to expand my skills and portfolio through freelance copywriting and pro-bono consultation in marketing communications.