Generating 400+ leads per month via multi-channel marketing including Google Ads, Meta, TikTok, Pinterest, Youtube, and organic SEO strategy. Creating all digital ads, landing pages, and analytics tracking for all Adwords, Meta, offline, etc. campaigns. Managing and optimizing all ongoing digital marketing spend across multiple channels including Adwords, Meta, and offline event marketing. Designing a new user experience and customer journey pathing for the current Off Highway Van website to improve conversion and lead flow. Responsible for all digital demand generation for our $200K+ van buildsImplementing Hubspot CRM to improve sales flow and information collectionAutomating all email marketing and sales follow up using both Hubspot workflows and sales sequencingCreating logical form progression to improve data collection and customer record information

We help businesses improve their presence in their local markets via google ads management, branding design, logo creation, website design, and more!

Managed large fulfillment team to create all marketing deliverables for our franchisees including paid ads, creative, content, website optimizations and UX lead generation improvements.Created all policies and procedures for the fulfillment marketing team including response times, ticket submission, issue escalation, and more.Provided strategic direction for local and national SEO strategies for all 500+ locations of Five Star Franchising Brands including Five Star Bath Solutions, Bio-One, Mosquito Shield, and more.Signed 80+ new marketing accounts to our marketing service packages resulting in $60,000 of residual revenue/month and close to $750,000 per year with a 3% cancellation rate.Provided strategic direction for local and national multi-channel PPC strategy including Adwords, Meta, Linkedin, YouTube, etc. Automated client information collection to increase the efficiency of the onboarding team.

Improved all important marketing KPIS including leads, MQLs, and closed deals by 40% MOM.Implemented the Hubspot CRM and segmented a large internal database into usable, targeted audiences. Managed $25,000/mo in Google Adwords spend and provided strategic direction and quality improvements to improve conversion and click-through rates month over month. Grew web traffic by at least 10% MOM and improved monthly lead intake by 40-100% MOM.Managed the development and implementation of a new Med USA website along with multiple outside vendors and contributors. Created multi-channel marketing strategies from the lead up through the end of the event including email marketing, print marketing, social media, and more.Automated the lead collection and nurture activities across the business in order to allow for a shortened sales cycle and improved lifetime value of our customers.

Managed a team of eight video producers, content writers, editors, and technologists to create all marketing materials for both digital and print campaigns.Assisted with the transition from an, “events drive revenue,” model to a fully operational online marketing and event management strategy. During this transition period, the company recorded its highest sales numbers of all time.Generated $340,000 in MQL sales in Q1 2021 with a budget of $3,500 and generated over $160,000 in MQL sales in April 2021 with a $1,000 budget accounting for 38% of overall sales in 2021.Created and managed delivery of all content including blogs, email marketing, vendor articles, website content, and more. Created multiple customer journeys for new leads, returning customers, event attendees, etc. This undertaking included email campaigns, landing pages, retargeting, adwords campaigns and more.Managed all lead generation activities both print and digital along with all marketing reporting.

Handled all marketing activities including digital, print, social media and more for both ecommerce sales and lead and demand generation for high-end, luxury wake boatsCreated a franchising model to allow Marine Products to expand in the Midwest including all marketing plans, hiring strategies, launch plans, go-to market strategies, and more allowing them to open 2 new dealerships under the Pro Wake Watersports banner. Increased our website's ecommerce profit by 100%-1000% YOY (2018-2019) in multiple months. Managed and grew Marine Products' and Sean Silveira's social following by over 100% on both Facebook and Instagram. Generated over 10,000 event responses in 2018 and 2019 to Fire On The Water, an annual event hosted by Marine Products with local music, food trucks, and more. Filled multiple rounds of wakesurfing classes to capacity via a custom website I created with Sean Silveira throughout the summers of 2018 and 2019. Created and managed multiple websites including SeanSilveira.com, VIPMarineUtah.com, and FireOnTheWater.com

Managed a large, franchisee facing digital marketing team and reported directly to the VP of Marketing.Managed all digital aspects of AlphaGraphics' quarterly marketing campaigns focused on lead generation via social media, Google Adwords, and email marketing. Acted as the digital project manager to our offshore development team to continue to improve and upgrade our new AEM website. Received employee of the year for 2017 for my dedication to driving revenue for our franchisees and to constantly improving our online presence. Handled client facing (franchisees in this case) communication helping them with everything from setting up social media accounts, to authoring their new websites, to helping them with their local website's overall SEO value. Created UX wireframes for the components for our new website making sure that they were appropriately tested and implemented for launch across the AlphaGraphics network.Taught classes at our annual conference in 2018 about managing your website as a franchisee, increasing it's local SEO presence, and how to appropriately incorporate content marketing into their businesses marketing strategy to classes of around 40 franchisees.Hosted webinars related to digital marketing, our website, social media, and our style guide with our franchise owners to help them better understand their market and our processes

Created and posted social media content for over 40 clients, with budgets totaling between $5,000 and $10,000. Created all graphic materials for over 100 different clients including logos and website wireframes.Scheduled, posted, and promoted all blog content for around 50 clients from local business clients like construction companies to international localization companies.