Conor Richards Email & Phone Number

London, England, United Kingdom

I am part of a small team of dedicated individuals, whose core mission is to ensure our diverse audiences (from claims customers through to industry and political stakeholders) are aware of FSCS and have a great understanding of our protection, strategy and key messages.My priorities include:- Providing effective communications support to teams and individuals- Creating high quality and detailed communications plans to support firm failures and business priorities- Building strong relationships with Exec and SLC members, supporting them to raise their profile and talk about FSCS and its work online, via the media and events- Seeking out interest stories that fit FSCS's strategic narrative, crafting these into content such as blogs, websites articles, press releases, videos and social media posts- Developing and delivering consumer awareness campaigns across owned and earned channels; I am responsible for creative delivery in support of our Marketing Manager- Handling reactive communications and PR enquries as required to manage reputational risks- Producing briefing and presentation materials to internal and external contacts to help inform and educate about the work FSCS does- Hosting and attending events, personally engaging external stakeholders to deliver on our communications objectives.

London

As a member of our Marketing team, my responsibilities included:- Delivery of the marketing plan through ownership of social media and PPC channels, ensuring delivery from suppliers to time and brief- Social media content planning, writing, asset production and delivery- Marketing activity optimisation - continuously improving the performance of social media and PPC via testing and optimisation- Creative content development and project management - I led on the development and delivery of a suite of new creative in line with our 2020/21 marketing strategy- Performance monitoring and evaluation - I provided key input to the overarching marketing evaluation cycle to include analysis across a variety of data sources- Budget record keeping - I recorded, monitored and managed the Marketing budget and ensure all expenditure with suppliers was invoiced and paid- Worked collaboratively across the business to support the objectives of the Promote pillar of our 2020 business strategy

London, United Kingdom

ScamSmart Campaign - Digital Lead; Campaign Associate (2020)SM&CR Campaign - Lead (2019)PPI Deadline Campaign - Digital Lead; Creative Production Associate (2018 - 2020)

London, United Kingdom

Responsibilities included leading corporate social media accounts, web publishing (CMS) and web analytics. Achieved a Level 4 CIM Award in Digital Marketing and won 'Corp Comms Digi Awards - Best brand account 2017' for @TheFCA.

Mini Mba, Marketing

Education record