Katherine Conrad Email & Phone Number

- Added 6 additional transit members since becoming Executive Director in December 2023.- Coordinated a successful SMART Grant application- Expanded staff to include a project manager, technology specialist, small urban and rural coordinator.

Wadsworth, OH

- Manages day-to-day activities for NEORide 29 member transit agencies including executing special projects, grant writing and management and marketing. - Spearheaded the effort to launch EZfare, the first multi-county mobile ticketing app in Ohio, Kentucky and Michigan (15 transit agencies). - Received $3.3 million in 2019 and $800,000 in 2020 of ODOT.

Wadsworth, OH

Kent, Ohio

• Oversaw the Transit Development Plan that is set to update all routes and schedules in January 2017. This is the first major overall of the PARTA route system since its creation.
• Successfully redeveloped schedules and route numbering system to create a more customer friendly system.
• Conducted a successful community engagement outreach campaign including writing and conducting community surveys, community meetings and garnering staff feedback to discuss potential changes moving forward.
• Developed the successful SPOT PARTA campaign for PARTA’s new AVL system, including new bus stop signs and communications materials.
• Developed a new travel training program for PARTA that now is training hundreds of residents every year and attending community events across the county.
• Successfully oversaw new grant development for PARTA including State and Federal Grants including CMAQ, DERG, OPT3, LGIF, Bus and Bus Facilities and 5310 Funding garnering millions in new funding.

Canton, Ohio Area

• Handled and oversaw all marketing campaigns including the development of radio, television, print/direct mail, website and social media.
• Managed all press and community relations including developing large-scale press events, press releases and day-to-day media relations.
• Developed new Medicaid contracted services that expanded the agencies door-to-door service 6-800 rides per month while increasing revenue and jobs.
• Redesigned and continue regular updates to SARTA website (www.sartaonline.com) in 2011. Upgrades included allowing for online bus ticket sales, employment applications, video and integrating social media to make it.
• Developed a social media campaign including Facebook, LinkedIn, Twitter, YouTube and Instagram that has linked us to over 3,000 individuals in Stark County in just under 3 years.
• As a result of marketing efforts and new programs, SARTA reach record ridership for the third year in a row – a 40% increase since 2010!

Canton, Ohio Area

Euclid, OH

• Worked with Community Colleges and YSU on research and marketing programs to better position them for student retention and attraction.
• Worked on the creation and development of the first community college in the Mahoning Valley – Eastern Gateway Community College in partnership with Youngstown State University and Jefferson Community College.
• Wrote and developed effective, research-based print, web and social media, radio and television marketing campaigns for public sector clients.
• Developed and instituted qualitative and quantitative research including telephone surveys, focus groups, in-depth interviews and online surveys aimed at developing strategic planning.
• Led or participated in over one hundred campaigns for schools, community colleges, libraries, transit, children’s services, human services, zoning issues and candidates that ensured success and secured billions in.
• Lobbied all levels of government through grassroots and grasstops efforts on significant social issues such as healthcare, tobacco prevention, environmental and other key initiatives.

Masters, Public Administration

Bachelor Of Arts, Political Science