Rob Cooke Email and Phone Number
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Rob Cooke is a Director | CMO | Technology Consultancy at Accenture. He possess expertise in leadership, product marketing, direct marketing, marketing management, social media and 34 more skills. Colleagues describe him as "Rob started shortly after I did at Marketo and was faced with a very difficult task: grow the presence and build a go-to-market strategy locally. And that he most certainly did. Almost single handedly as the lone resource in New Zealand. Not only did Rob bring on some major brands, he also helped sign ANZ’s first sporting club. A major milestone that planted a seed to help acquire numerous others and establish the brand as a leader in that space. A man full of integrity, passion, professionalism, but most importantly, a proven track record of taking on the difficult tasks and accomplishing them one hundred percent every time. An honour to have worked alongside him.", "Rob is a dedicated leader, focused on delivery and committed to achieving top results. Despite conflicting briefs due to dramatic organizational change, he drove the complete redevelopment of the Yellow platform, deftly managing cross functional teams to meet a tight delivery deadline. No mean feat in a large organization like Yellow. Rob is an effective influencer, able to motivate stakeholders and deliver, every time.", and "If I had to use one word to describe Rob it would be dedication; dedication to delivery, to his family, to team members and to doing things right. Rob is great at absorbing complex issues, and distilling them into simple meaningful concepts. He takes pride in his work and pushes for quality in everything that he does. His strengths, in my experience, are his ability to communicate clearly and concisely with anyone, and ensuring that due diligence and investigations are complete in order to support decisions. His balance of delivery focus, ability to drive change and his style of management makes Rob an energetic, inspirational, fun person to have in the office."
Accenture
View- Website:
- accenture.com
- Employees:
- 636296
- Company phone:
- (187) 788-9900
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AccentureAuckland, Nz -
Client Growth | Senior ManagerAccenture Sep 2023 - PresentDublin 2, Ie -
Investor | Director | Co-FounderDust May 2021 - Present
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Country Manager | Braze Operating Partner NzBraze Dec 2021 - Jul 2022New York, New York, UsBraze, (BRZE (NASDAQ) is an NYC cloud-based software platform delivering real-time cross-channel customer engagement capability for some of the world largest and most successful brands. -
Apac Customer Advisory Board MemberBraze Jan 2021 - Jan 2022New York, New York, Us -
CmoThemarket.Com Aug 2018 - Jul 2021Auckland, New Zealand, NzExecutive Leadership team member since inception - eCommerce business (a TWGI (Warehouse Group) brand entity) devised to bring innovative online shopping to Kiwis. Accountable for defining the differentiated value proposition and all aspects of brand and corporate identity | Recruited & retained high-performance cross-functional marketing team; accountable for delivery of cross-functional user experience, omni-channel CLM programme, bespoke loyalty scheme (TheMarket Club), performance marketing (SEM, shopping, social, SEO and affiliate), 3rd party partner network (i/c strategic marketing alliance with Vodafone NZ) | Definition and provisioning of top to tail martech stack. Since public launch Aug 2019, delivered all metrics (growth, revenue, database, customer engagement, awareness, brand health) in far exceedance of business plan. -
CmoOnline Republic Oct 2016 - Jul 2018Auckland, NzOnline Republic is a global travel e-commerce group operating three key divisions; online bookings of rental cars (#2 in ANZ), motorhomes (#1 Global) and cruises (#2 in ANZ). Operating as part of the Webjet group of companies since 2016, Online Republic consistently innovates to enable consumers to get the best deals in the marketplace across multiple suppliers, across 38 countries. -
Country Manager, New Zealand At MarketoMarketo Apr 2015 - Sep 2016San Jose, California, UsI had the pleasure of leading the expansion of this remarkable San Francisco software company into New Zealand. Enabling businesses to develop their relationship marketing strategies and capabilities. Winner of global high achiever award 2015. New client wins - Xero, TradeMe, Yellow, Orion Health, ToyotaNZ, NZCricket, Bayleys, more.The success to marketing today is being able to build meaningful and personalized relationships with both existing and potential customers, which makes them feel valued. Through the timely utilization of the email, digital, social and mobile channels of greatest relevance to the consumer. This is engagement marketing. Marketo enables you to identify and talk to the right consumers, at the right time, to nurture and convert interest into sales. Delivering faster sales cycles, richer and more relevant multi-channel customer relationships and increase brand value. -
Head Of MarketingBank Of New Zealand Sep 2012 - Feb 2015Auckland, NzEnterprise Leadership role accountable for retail, business and pan-bank marketing across all paid, earned and owned channels (ATL, eDM, digital, mobile, search, direct, store network and social). -
Chief Commercial OfficerLocalist Mar 2012 - Jul 2012Auckland, NzShort term senior executive role within NZ Post owned local search (web, mobile, print) start-up, with accountability for the product, marketing, content and customer fulfilment teams. Driving incremental revenue growth and innovation across the business - through new product to market (G2M strategy), in-life product marketing, and end-to-end product fulfilment optimisation. -
Head Of Digital ProductsYellow Pages Aug 2009 - Mar 2012Auckland, NzSenior management role with accountability for the creation and leadership of a high performance division encompassing the “Core properties” digital product team, Search Marketing Team (SEO / SEM) and (Finda) development teams across Yellow, White Pages and associated vertical properties - driving consumer and advertiser innovation into directory search across voice, mobile and web channels. Accountable for the 018 Directory Assistance off-shore callcentre. A member of the Senior Leadership Team driving innovation in technical capability and data management. ScrumMaster within Agile development of new search platform across Yellow and WhitePages. -
General Manager (Nz)Gruden Sep 2007 - May 2009Sydney Cbd, New South Wales, AuApplication build & software development agency; delivering large scale commercial, marketing and media solutions for clients incl. SKYCITY, Genesis Energy, Cavalier Bremworth, UNITEC, Fine Wine Delivery Company -
Head Of Strategy / Group Account DirectorTbwa Apr 2005 - Aug 2007New York, Ny, UsMarcomms strategy and execution; Bridgestone / Firestone, ASB, Mercury Energy, Sovereign, Freeview, Skycity -
Marketing DirectorAnm Dec 2003 - Nov 2004London, GbProduct development, distribution and communications strategy for a complex multi-brand portfolio of online newspaper and classified titles - incl. DailyMail, Evening Standard, thisislondon.co.uk, thisisflights.co.uk, homesandproperty.co.uk - specifically developing search, SEO, SEM capabilities within the online product. [role cut short by emigration to New Zealand] -
Strategic DirectorDigit Dec 1999 - Jun 2002London, England, Gb(White-nuckle through the dot-com rollercoaster); developing online product and marketing strategies for clients including DeutscheBank, McKinsey & Co., MTV, Disney, Motorola, Channel4 (UK TV), EMAP Publishers -
AssociateCircus Mar 1998 - Dec 1999London, GbAssociate within Partnership; strategic marketing consultancy to NCR, Levis Strauss, Abbey National bank -
Account DirectorTbwa Dec 1993 - May 1997New York, Ny, UsAdvertising Account Director; Nissan, Flextech TV, Wrigley's, Wrangler, Evian -
Retail Development RepresentativePepsico Aug 1992 - Dec 1993Purchase, New York, UsResponsible for the expansion, merchandising and promotion of Pepsi FMCG snacks portfolio through the development and education of independent 'impulse' (route) retail outlets
Rob Cooke Skills
Rob Cooke Education Details
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Liverpool John Moores UniversityFine Art (Holographic Sculpture)
Frequently Asked Questions about Rob Cooke
What company does Rob Cooke work for?
Rob Cooke works for Accenture
What is Rob Cooke's role at the current company?
Rob Cooke's current role is Director | CMO | Technology Consultancy.
What is Rob Cooke's email address?
Rob Cooke's email address is ro****@****z.co.nz
What is Rob Cooke's direct phone number?
Rob Cooke's direct phone number is +64995*****
What schools did Rob Cooke attend?
Rob Cooke attended Liverpool John Moores University.
What skills is Rob Cooke known for?
Rob Cooke has skills like Leadership, Product Marketing, Direct Marketing, Marketing Management, Social Media, Technology, Online Marketing, Brand Development, Digital Strategy, Sales, Start Ups, Digital Media.
Who are Rob Cooke's colleagues?
Rob Cooke's colleagues are María Fernanda Ramírez Mora, De Caro Massimiliano, Mario Langella, Allu Venkata Upendra, Pranab Bhuyan, Silas Mesquita, Anitha Bairapu.
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