Kathleen S. Email & Phone Number

New York, Us

• Lead global teams to drive program adoption with 30K key partners in 16 languages• Developed policies and programs for executing and optimizing enterprise-level rich, dynamic media programs, globally• Grew global teams to deliver integrated marketing campaigns and social media programs for well-known brands and companies• Reported to executive leadership on project efficacy and sentiment informed by data, analysis, and experience• Produced digital communication strategy for several multi-million-dollar brands• Championed various collaboration initiatives to senior key stakeholders and teams

• Established multi-year demand-gen campaigns for several flagship product events and launches for Fortune 500 companies• Advanced user research and feedback programs to inform improvements to customer experience and engagement• Designed new processes and strategies to increase consumer engagement and sentiment for several large retail brands• Launched influencer programs for several prominent retail brands increasing engagement and improving sentiment by 60%• Optimized programs for influencer engagement for highly technical products and events

Redmond, Wa, Us

● • Owned Social Media engagement, strategy, and execution for the Halo Universe, doubled engagement in under six months• Worked across multiple teams to develop social and communication strategies for events, campaigns, contests, beta testing, and livestreams• Created player feedback surveys, focus groups, and ongoing beta testing programs prior to the launch of several games and products

Meteor Entertainment was the publisher of HAWKEN.• Prototyped social and community-focused features for HAWKEN game• Exceeded strategic goals measured against analytics and ongoing contextual analysis• Ran social strategy for HAWKEN Facebook, Twitter, and YouTube presence

Redmond, Washington, Us

● Designed and drove new community-focused initiative for all MGS digitally distributed content and Windows Phone games● Developed social media strategy across the organization● Educate and empower existing development studio partners to incorporate social and community designs into their titles● Improved communication and affinity with new and existing developer partners through education and support● Leveraged existing media and industry contacts to grow awareness of all our campaigns internally and externally● Networked and discovered new developers and games as the public face and contact for MGS transmedia content● Served as a spokesperson for MGS Kids and Lifestyle Entertainment team

Redmond, Washington, Us

● Drove product teams in the development of new features for XNA Creators Club Online● Scheduled and produced all editorial and educational content for XNA web properties● Developed and managed social media plans for all XNA properties ● Managed several vendors in the development of educational content for XNA Creators Club Online● Managed +40 MVPs worldwide online and in-person at various events and lectures● Forecast quarterly profit and loss expectations in order to accurately maintain budget targets● Served as the public face of XNA Creators Club and Xbox LIVE Indie Games● Drove internal and external marketing and PR of Xbox LIVE Indie Games

Us

● Developed aggressive user-acquisition strategies for beta testing, evangelized technology and use of brand-new web-based product● Contributed to the design of an elaborate customer tracking and metric system● Developed and built relationships with various other websites to integrate content and to create cross-promotional opportunities● Maintained communications and relationships with a diverse community, acting as a consumer-facing lead representative of the product and its services● Provided user feedback to development team through surveys and interaction● Recruited and managed a small team of moderators● Developed an impressive collection of lolcats and other sundry memes

New York, New York, Us

● Created, produced, directed, edited, and hosted segments for The 1UP Show, a weekly video show incorporating video game reviews, previews, and cultural reports● Managed schedules, staffing, and budget for the video production team of 1UP.com● Handled project management duties and scheduling of the show to meet weekly deadlines and increase productivity● Designed and managed all social media outreach through forums, blogs, and events● Sourced talent and assets, working with PR teams to secure exclusive content and to book guests for the show● Worked collaboratively with sales department to brainstorm ad campaigns, ad placements, product placements, and other sponsorship opportunities● Worked with marketing department to create promotional and merchandising strategy for the show

Los Angeles, Us

● Scheduled and coordinated coverage through several different departments● Updated daily video game news for the entire site● Increased website visibility through networking and communication● Created, managed, scheduled, and hosted IGN GameScoop! News Podcast● Participated in and helped to develop and write various segments of the IGN Weekly video podcast

● Wrote video game reviews and previews● Managed, planned and executed several pages of magazine content each month including Next Month, Coming Soon, and reviewer biographies● Authored various features including: Xbox 360 Launch Guide (cover story Nov. 2005)● Developed and managed a comprehensive game library for editorial use

Bachelor Of Science - Bs

Education record

Certificate In Ai Essentials For Business