Kathleen S. work email
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Experienced Senior Digital Strategy Manager with a robust background in AI-enabled digital strategy, cross-functional team leadership, and global program execution. With 7+ years at Accenture Song and extensive experience at leading tech and entertainment companies, I excel in driving enterprise-level digital transformation and marketing innovation for Fortune 500 brands.Notable accomplishments include spearheading global, multilingual initiatives that improved program adoption among 30K+ developer partners, optimizing enterprise-level media programs, and designing high-impact, data-driven strategies for brand growth and user engagement. I bring a comprehensive skill set in digital trends, strategic communications, UX research, content marketing, and go-to-market strategies. My expertise in AI-enabled toolsets is complemented by a track record of collaborating effectively and humanely with executive leaders and stakeholders to deliver insights that shape business strategy.With a career spanning content production, social media strategy, and community building, I've consistently improved engagement metrics, pioneered influencer programs, and created meaningful connections between brands and their audiences. Passionate about harnessing cutting-edge digital solutions and leveraging analytics to foster customer loyalty and brand affinity, I aim to keep organizations at the forefront of the digital landscape.Skills: Digital Strategy, AI-Driven Insights, Marketing & Communication Strategy, Project Management, Strategic Thinking, User Experience Design, Data Analytics, Content Marketing, and Video Production.
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Senior Digital Strategy ManagerAccenture Song Dec 2017 - Nov 2024New York, Us• Lead global teams to drive program adoption with 30K key partners in 16 languages• Developed policies and programs for executing and optimizing enterprise-level rich, dynamic media programs, globally• Grew global teams to deliver integrated marketing campaigns and social media programs for well-known brands and companies• Reported to executive leadership on project efficacy and sentiment informed by data, analysis, and experience• Produced digital communication strategy for several multi-million-dollar brands• Championed various collaboration initiatives to senior key stakeholders and teams -
StrategistWire Stone Aug 2015 - Dec 2017• Established multi-year demand-gen campaigns for several flagship product events and launches for Fortune 500 companies• Advanced user research and feedback programs to inform improvements to customer experience and engagement• Designed new processes and strategies to increase consumer engagement and sentiment for several large retail brands• Launched influencer programs for several prominent retail brands increasing engagement and improving sentiment by 60%• Optimized programs for influencer engagement for highly technical products and events
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Digital Media Producer343 Industries Apr 2014 - Apr 2015Redmond, Wa, Us● • Owned Social Media engagement, strategy, and execution for the Halo Universe, doubled engagement in under six months• Worked across multiple teams to develop social and communication strategies for events, campaigns, contests, beta testing, and livestreams• Created player feedback surveys, focus groups, and ongoing beta testing programs prior to the launch of several games and products -
Senior Community Producer, EsportsMeteor Entertainment Nov 2012 - Mar 2013Meteor Entertainment was the publisher of HAWKEN.• Prototyped social and community-focused features for HAWKEN game• Exceeded strategic goals measured against analytics and ongoing contextual analysis• Ran social strategy for HAWKEN Facebook, Twitter, and YouTube presence -
Project Manager, Senior Community ManagerMicrosoft Game Studios Oct 2010 - Sep 2012Redmond, Washington, Us● Designed and drove new community-focused initiative for all MGS digitally distributed content and Windows Phone games● Developed social media strategy across the organization● Educate and empower existing development studio partners to incorporate social and community designs into their titles● Improved communication and affinity with new and existing developer partners through education and support● Leveraged existing media and industry contacts to grow awareness of all our campaigns internally and externally● Networked and discovered new developers and games as the public face and contact for MGS transmedia content● Served as a spokesperson for MGS Kids and Lifestyle Entertainment team -
Program Manager, Community - Xbox Live Indie Game Developer CommunityMicrosoft Game Studios Jul 2008 - Nov 2010Redmond, Washington, Us● Drove product teams in the development of new features for XNA Creators Club Online● Scheduled and produced all editorial and educational content for XNA web properties● Developed and managed social media plans for all XNA properties ● Managed several vendors in the development of educational content for XNA Creators Club Online● Managed +40 MVPs worldwide online and in-person at various events and lectures● Forecast quarterly profit and loss expectations in order to accurately maintain budget targets● Served as the public face of XNA Creators Club and Xbox LIVE Indie Games● Drove internal and external marketing and PR of Xbox LIVE Indie Games
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Community ManagerFyreball Inc Dec 2007 - Jun 2008Us● Developed aggressive user-acquisition strategies for beta testing, evangelized technology and use of brand-new web-based product● Contributed to the design of an elaborate customer tracking and metric system● Developed and built relationships with various other websites to integrate content and to create cross-promotional opportunities● Maintained communications and relationships with a diverse community, acting as a consumer-facing lead representative of the product and its services● Provided user feedback to development team through surveys and interaction● Recruited and managed a small team of moderators● Developed an impressive collection of lolcats and other sundry memes -
Producer, The 1Up ShowZiff Davis Media Oct 2006 - Dec 2007New York, New York, Us● Created, produced, directed, edited, and hosted segments for The 1UP Show, a weekly video show incorporating video game reviews, previews, and cultural reports● Managed schedules, staffing, and budget for the video production team of 1UP.com● Handled project management duties and scheduling of the show to meet weekly deadlines and increase productivity● Designed and managed all social media outreach through forums, blogs, and events● Sourced talent and assets, working with PR teams to secure exclusive content and to book guests for the show● Worked collaboratively with sales department to brainstorm ad campaigns, ad placements, product placements, and other sponsorship opportunities● Worked with marketing department to create promotional and merchandising strategy for the show -
News EditorIgn Entertainment Apr 2006 - Oct 2006Los Angeles, Us● Scheduled and coordinated coverage through several different departments● Updated daily video game news for the entire site● Increased website visibility through networking and communication● Created, managed, scheduled, and hosted IGN GameScoop! News Podcast● Participated in and helped to develop and write various segments of the IGN Weekly video podcast -
Intern Of ExcellenceElectronic Gaming Monthly 2004 - 2005● Wrote video game reviews and previews● Managed, planned and executed several pages of magazine content each month including Next Month, Coming Soon, and reviewer biographies● Authored various features including: Xbox 360 Launch Guide (cover story Nov. 2005)● Developed and managed a comprehensive game library for editorial use
Kathleen S. Skills
Kathleen S. Education Details
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University Of MichiganBachelor Of Science - Bs -
Eastern Michigan University
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Harvard Business School OnlineCertificate In Ai Essentials For Business
Frequently Asked Questions about Kathleen S.
What is Kathleen S.'s role at the current company?
Kathleen S.'s current role is A nerdy bon vivant rumored to be a witch.
What is Kathleen S.'s email address?
Kathleen S.'s email address is ka****@****ure.com
What is Kathleen S.'s direct phone number?
Kathleen S.'s direct phone number is +141537*****
What schools did Kathleen S. attend?
Kathleen S. attended University Of Michigan, Eastern Michigan University, Harvard Business School Online.
What are some of Kathleen S.'s interests?
Kathleen S. has interest in Xbox (Console Series), Virgin America, Dogs (Pets), Tweetdeck, Neil Patrick Harris, Small Dogs, Barack Obama, Seattle, Statistics (Academic Discipline), Sustainability.
What skills is Kathleen S. known for?
Kathleen S. has skills like Video Games, Community Management, Blogging, Social Games, Mmo, Content Strategy, Casual Games, Community Sites, Game Development, Online Gaming, Gaming, Mmorpg.
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