Collaborate with companies about traditional and interactive media, and transmedia product development, especially for children. Clients include:• Applewood Books: Participated in developing characters for products aimed at children visiting national parks. • Blue Butterfly Collaborative: Advise on development of TV series aimed at Haitian children.

Revitalized creative content of international Sesame co-productions and increased integration of television and digital content. Facilitated creative brainstorming for co-productions in Latin America, Europe, Asia and Africa. • Delivered comprehensive digital strategy and content for Plaza Sésamo in Latin America, creating websites, apps and games aligned with television show content.• Spearheaded development and piloting of new TV formats for Plaza Sésamo and Sesamstraat in Netherlands. • Oversaw first adaptation of Sesame Street for Pakistan, Simsim Hamara, which promoted girls’ education and respect for diversity. • Launched the first Sesame Street co-production in Afghanistan (Baghch-e-Simsim) with special emphasis on girl’s empowerment; secured 2 additional years of funding.• Guided development and premiere of highly-rated new show for China, Big Bird Looks at the World.

Hired by media companies to re-envision and enhance existing properties, and develop new international and domestic series for children.• Enabled Sesame Street to regain high ratings and recapture its target 3-4 year old audience, as a member of the Domestic Task Force redesigning the show. • Developed pitches and bibles for 2 new animated series based on classic Sesame characters.• Instrumental in responding to market needs by brainstorming new female character for Sesame Street who evolved into Abby Cadabby. • Reduced by 25% production costs for Sesame Workshop’s international co-productions.• Facilitated reshaping of Sesame Workshop’s international strategy as part of its Global Task Force. • Did script coverage for Dave Matthews’ production company, ATO Pictures.• Developed pitch and proof of concept for Whoopsie Daisy, a series aimed young children focused on resiliency, with Flickerlab animation production company.

Led creation of local adaptations of Sesame Street throughout the world, including development of new puppet characters. Oversaw International Television Production Group that managed 35 co-productions in Europe, Latin America, Africa and the Middle East. Hired and trained Executive Producers and Producers for co-productions. • Oversaw ongoing productions in Europe, Latin America, Africa and the Middle East, adding up to more than 600 hours of programming a year with budgets of $2–7 million per project. • Advanced collaboration between partners in Israel, Palestine and Jordan that created “Sesame Stories,” which taught children mutual respect and understanding. • Guided development of peace-building and difference-bridging co-productions in Kosovo (involving Serbs and Kosovars) and Northern Ireland (involving Protestants and Catholics).• Led South African team as it created a new character, Kami, an HIV-positive puppet, that became internationally recognized as an advocate for HIV/AIDS awareness and a UNICEF ambassador.

Developed and produced Sesame Street adaptations in South Africa and China, which included new puppet characters. • Led creation and production of groundbreaking Sesame Street adaptation in South Africa (Takalani Sesame), the first non-Eurocentric television series co-produced by South Africans for all South African children. • Developed Zhima Jie, the first Sesame Street series in China, which focused on art and culture as well as basic skills and social/emotional development.