Mary C. Cooper Email and Phone Number
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Consumer insights professional with a passion for innovation, an entrepreneurial spirit and 10 years of experience in transforming insights into actionable recommendations. Naturally curious, creative and strategic thinker with expertise across quantitative and qualitative research methodologies. Experienced in leading, consulting and partnering with global brands to successfully bring new products to market. On a mission to uncover new to the world insights, make sense of emerging trends and translate consumer understanding into actionable strategies that drive business growth.
Mammoth Brands
View- Website:
- mammothbrands.com
- Employees:
- 1068
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Consumer And Market Insights Lead @ Mammoth Brands (Formerly Harry’S Inc.)Mammoth BrandsNew York, Ny, Us
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Consumer Insights Lead, FlamingoHarry'S Inc. Aug 2023 - PresentNew York, Ny, Us -
Manager, North America Consumer InsightsColgate-Palmolive Apr 2022 - Jul 2023New York, New York, UsLead North America Oral Care Insights across Toothbrush, Whitening and Kids categories. -
Senior Manager, Global Consumer InsightsThe Estée Lauder Companies Inc. Jan 2021 - Apr 2022New York, Ny, Us -
Manager, Global Consumer InsightsThe Estée Lauder Companies Inc. Jan 2019 - Jan 2021New York, Ny, Us
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Research ManagerIpsos Jun 2017 - Dec 2018Paris, FrConsulted leading global Beauty, Consumer Healthcare, and Consumer Packaged Goods manufacturers in designing and executing custom research approaches that solved critical business challenges related to innovation, new product development and in-market validation.- Excelled at leveraging secondary market, category and trend data coupled with primary consumer research to translate research findings into actionable growth strategies- Designed and led research approaches based on business learning plans to test new positionings, claims, concepts and products to ensure new launches met business objectives and delivered growth to the franchise - Bridged global and local brand communication, strategies and priorities to ensure business partners across Marketing and Product Development were equipped to make informed and intelligent business decisions - Created and delivered engaging and impactful presentations to key stakeholders- Managed a team of analysts and project managers to ensure successful delivery of results in line with client objectives, on time and on budget- Acted as a Single Point of Contact in the successful company-wide launch of a new automation platform designed to reduce internal inefficiencies and deliver results quickly and efficiently -
Innovation Team LeaderIpsos Jun 2016 - Jun 2017Paris, FrLead a team of four analysts in executing expedited, Front-End Innovation projects totaling $7MM in 2016.- Partnered with clients during ideation workshops, which utilized innovation expertise and creative thinking to quickly identify breakthrough ideas- Developed behavioral science-based methodologies to identify whitespace opportunities, and provided guidance on idea, insight and concept development and optimization - Negotiated solutions with multiple internal stakeholders to meet rigorous deadlines in a fast-paced environment- Mentored and trained junior analysts on project management and execution process
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Senior Research AnalystIpsos May 2016 - Jun 2016Paris, FrManaged multiple research projects simultaneously, and analyzed data to create actionable conclusions and recommendations for clients.- Executed a variety of research projects across quantitative and qualitative methodologies with a combined value over $2MM annually- Collaborated and built strong relationships with cross-functional teams to manage online consumer panels, create best practices and ensure successful delivery of results
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Research AnalystIpsos Jun 2014 - May 2016Paris, Fr
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Marketing AssistantConstellation Brands 2012 - 2013Mississauga, On, Ca
Mary C. Cooper Skills
Mary C. Cooper Education Details
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University Of Connecticut School Of BusinessMarketing -
Isi FlorenceInternational Economics
Frequently Asked Questions about Mary C. Cooper
What company does Mary C. Cooper work for?
Mary C. Cooper works for Mammoth Brands
What is Mary C. Cooper's role at the current company?
Mary C. Cooper's current role is Consumer and Market Insights Lead @ Mammoth Brands (Formerly Harry’s Inc.).
What is Mary C. Cooper's email address?
Mary C. Cooper's email address is m.****@****ies.com
What is Mary C. Cooper's direct phone number?
Mary C. Cooper's direct phone number is (212) 265*****
What schools did Mary C. Cooper attend?
Mary C. Cooper attended University Of Connecticut School Of Business, Isi Florence.
What are some of Mary C. Cooper's interests?
Mary C. Cooper has interest in Culture, Writing, Data Analysis, Travel, Language, Education, Customer Service, Consumer Behavior, Marketing Research Consumer Behavior, Marketing Research.
What skills is Mary C. Cooper known for?
Mary C. Cooper has skills like Marketing, Market Research, Event Planning, Marketing Communications, Editing, Advertising, Online Marketing, Social Media Marketing, Facebook, Public Relations, Public Speaking, Photoshop.
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