Copywriter & Social Media Manager
Current- Written SM ad copy that got 2-3x reach and 8% CTRs- Scripted radio ads that helped add new audience- SEO-based writing that has ranked 83 targeted keywords #1 and added 19 new keywords on the first SERP- Written story-based copy for landing pages and newsletters resulting in 40%+ open rates and CTRs up to 2.7%- Published technical blogs on pet health to establish the brand as a thought leader in its market segment- Written direct response copy for promotional and automation emails, generating over AED 1M of additional sales within 6 months- Managed social channels to ensure customer satisfaction with an average response time of 2 hours (inbound reach)