Leads designers, copywriters, web developers, and specialists in executing brand collateral and optimizing digital platforms. Identifies ideal customer, niche, core values, and vision, while tackling issues head on with creative solutions and planned execution. Ensures brand consistency throughout all platforms with an innate understanding of design intent.

A thought leader for core brand assets and marketing initiatives, directing projects from inception to completion. Developed brand and directed web-redesign contributing to a revenue increase from 2.2M to 6.9M in 4 years. Delivers marketing strategies (traditional and digital) ensuring consistent brand message. Project ideation and organization of Coffee Table Book, coordinating photographers, architects, builders and designers.

Supported designers, web developers and art directors in producing bespoke brand packages. Managed $25,000+ budget, high-end photo shoot productions for luxury real estate. Organized talent, photographers, stylists, clients and vendors.

Conceptualized and executed three successful retreats generating $15,000+ in revenue. Drove business development, sales + marketing initiatives, financial planning and team communication. Co-lead team in creating retreat experiences from visual strategy to menu creation, and directed photo and video shoots.

Helped out in numerous departments (primarily sales and design)Created line sheets and look books for the sales teamCreated a catalog system for company's design materials

Worked closely with CFO and managers to create fiscal budgets and financial projections