A brand strategy design consultancy — We align the goals of your company to the needs of your patrons. [formerly Premier Cellar]

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I was a Marketing Consultant and ended up producing my own ads to gain creative control in an attempt to connect with the listeners. Radio does work. As with every marketing channel, you need the right message within the context of the user's mindset.

Starting out with the ink on my Commercial Drivers License still wet, I worked for the first year trying not to screw up while learning all I could, and the second year trying to create myself a position higher up at the company. Turns out I'm not much of a company man.I presented to the board, and subsequently every branch of the company, about how we can use government Conservation Reserve Program (CRP) payment and lease records to identify CRP contract expirations and… Show more Starting out with the ink on my Commercial Drivers License still wet, I worked for the first year trying not to screw up while learning all I could, and the second year trying to create myself a position higher up at the company. Turns out I'm not much of a company man.I presented to the board, and subsequently every branch of the company, about how we can use government Conservation Reserve Program (CRP) payment and lease records to identify CRP contract expirations and increase business. One of the account managers 'borrowed' my data list and used it in his own network to buy more ground to farm. Boom. Validated learning. Show less